Kajal Vadgama
MISSISSAUGA,Ontario
Summary
Extensive leadership experience and expertise in sales and marketing. Demonstrated excellence in field sales, marketing, sales operations, customer relationship management, procurement, budgeting, finance, and sales team coaching. Seasoned National Sales Manager with [Number] years of experience identifying market trends, forecasting sales, and exceeding sales goals. Adept at recruiting and retaining top talent. Ambitious leader with excellent team management and organizational skills.
Overview
14
14
years of professional experience
Work History
National Sales Manager – Canada
Hugel Aesthetics
Toronto, Ontario
06.2023 - Current
- Provide strategic sales leadership by orchestrating sales strategies that consistently achieve or overachieve targets driving growth (110% to plan in 2023)
- Lead and support the ongoing development of a high performing sales team of seven account managers fostering collaboration, communication, and motivating individuals to consistently deliver results
- Successfully expand market presence by identifying and entering new geographies, target buying groups and target customer segments including dermatologists, plastic surgeons, aesthetic physicians, and aesthetic nurses
- Conduct comprehensive performance reviews to regularly assess individuals against established goals, providing constructive feedback, and identifying opportunities for improvement
- Spearhead the launch of neurotoxin into the Canadian market, coordinating the team to ensure seamless market entry and success
- Ensure all sales activities adhere to rules and regulations and compliance standards
- Utilize data analytics and forecasting techniques to predict market trends to make informed decisions for future sales targets and initiatives
- Lead the implementation of customer centric strategies to enhance client satisfaction and loyalty
- Collaborate cross functionally with marketing, medical, finance, and global to align sales strategies and key objectives
- Manage the national quota for two brand portfolios and liaise with the global team in the US and South Korea to manage targets
- Assist in the management of KOL relationships.
Business Development Manager, Aesthetics – Central Canada
Merz Pharmaceuticals
Toronto, Ontario
07.2020 - 06.2023
- Managed the top 25 - 30 accounts within the region and helped grow high potential accounts with a cumulative growth of 50% and highest growth by one account of 2432%
- Created business development content on strategic planning, customer service, marketing, and operations for customers and for internal use
- Educated team members, staff and colleagues on best practices for customer growth strategies and presented using PowerPoint in person or virtually
- Managed the territory quota and took strategic action to over exceed targets and collaborate with account management team to maximize profit by selling
- Operated as a consultant to focus on growing and developing existing customers’ practice
- Managed challenging and direct conversations with decision-makers, both internally and externally
- Maintained a strong understanding of best practices, market trends, consumer trends, and the competitive environment
- Worked with buying groups and chain accounts regularly to increase overall revenue growth.
Regional Business Manager, Aesthetics – Central Canada
Merz Pharmaceuticals
Toronto, Ontario
01.2019 - 06.2020
- Achieved 118% to quota winning the Presidents Club award for top sales twice
- Implemented customized contracts and targets for key accounts, as well as increased full portfolio utilization with top customers
- Managed the skincare device specialist and collaborated to develop strategies to achieve targets
- Responsible for the sales quota on the full injectable, device and skincare portfolio for the region
- Coordinated with the medical, marketing, sales, and management teams for projects, planning and key initiatives.
Account Manager, Aesthetics – Toronto and East GTA
Merz Pharmaceuticals
Toronto, Ontario
03.2016 - 01.2019
- Achieved over 150% to budget for the year, winning the Presidents Club and Representative of the Year awards
- Implemented customized growth plans for accounts
- Coordinated medical science liaison, aesthetic clinical educator and management teams in key accounts
- Planned peer-to-peer events on a quarterly basis for physicians, nurses or medical office staff.
Territory Manager – Central Toronto
Bausch and Lomb Vision Care
Toronto, Ontario
03.2012 - 03.2016
- Implemented strategic growth account plans with key accounts in the territory
- Improved territory performance from 101% of lens quota to 152% of quota and 93% of lens care quota to 125% of lens care quota within a six month period
- Managed a buying group of 30 eyecare practitioners
- Created brand awareness and achieved sales goals using social media.
Territory Manager – Southern Alberta
Bausch and Lomb Vision Care
Calgary, Alberta
02.2011 - 03.2012
- Managed the largest revenue grossing territory and independent account in Canada
- Due to excellent performance was offered permanent role in Toronto.
Sales and Marketing Coordinator
Bausch and Lomb Pharmaceuticals
Vaughan, Ontario
08.2009 - 02.2011
- Managed the procurement process for the Canadian pharmaceutical division, implemented a new budget tracking system to improve reporting accuracy and visibility
- Delivered monthly sales reports to commercial team and sales representatives
- Managed marketing literature review process; distributing materials for review, proofing materials, and working directly with agency for OTC and Rx product lines
- Led sales operations function utilizing IMS data.
Associate Product Manager
Bausch and Lomb Pharmaceuticals
Vaughan, Ontario
04.2010 - 08.2010
- Managed and executed a direct to consumer marketing program consisting of a website and mailings that received positive feedback and resulted in high enrolment rates
- Implemented a new customer relationship management software to ensure that sales representatives across Canada were confident with utilization of the software and completed beta testing prior to launch
- Assisted in the management of existing product lines specific to pharmaceutical group, including product line extensions, forecasting, sales support material, manufacturing support, customer service and operations support.
Education
French certificate program -
Humber College
04.2010
Bachelor of Business Administration (Honours) - Marketing
Brock University
07.2008
Skills
- Microsoft Office Suite, including Word, Power Point, Excel, Outlook
- Talk Boutique Course (2022)
- Qlikview, Salesforcecom and PeopleSoft software
- Mastering Presentations with Skill and Confidence, Canadian Management Centre (2010)
- Professional Selling Skills Certification (2012)
- KPI Tracking
- Account Retention
- Key Account Management
- Sales Strategies
- Training and Coaching
- Relationship Building
- Staff Training
- Presentation Development
- Performance Reviews
- Strategic Planning
- Sales Leadership
- Cross-Functional Collaboration
- Business Development
- Contract Negotiations
Volunteer Experience
Board Member/Events Committee Member, 2017, 2019, Arrabon House, Toronto, Ontario, Attended monthly board meetings and planning sessions to help the organization improve and grow in its quest to empower young vulnerable women, Planned and executed fundraising events
Timeline
National Sales Manager – Canada
Hugel Aesthetics
06.2023 - Current
Business Development Manager, Aesthetics – Central Canada
Merz Pharmaceuticals
07.2020 - 06.2023
Regional Business Manager, Aesthetics – Central Canada
Merz Pharmaceuticals
01.2019 - 06.2020
Account Manager, Aesthetics – Toronto and East GTA
Merz Pharmaceuticals
03.2016 - 01.2019
Territory Manager – Central Toronto
Bausch and Lomb Vision Care
03.2012 - 03.2016
Territory Manager – Southern Alberta
Bausch and Lomb Vision Care
02.2011 - 03.2012
Associate Product Manager
Bausch and Lomb Pharmaceuticals
04.2010 - 08.2010
Sales and Marketing Coordinator
Bausch and Lomb Pharmaceuticals
08.2009 - 02.2011
French certificate program -
Humber College
Bachelor of Business Administration (Honours) - Marketing
Brock University
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