Justin Huyge
Etobicole,ON
Summary
Results driven professional with successful 20+ year career in Consumer Packaged Goods industry. Dynamic successful applying relationship building and negotiation skills in busy business environment to achieve optimal outcomes.
Overview
24
24
years of professional experience
Work History
Category Strategy Manager – Spreads/Cookies
Smucker Foods of Canada
04.2022 - Current
- Responsible for managing the strategic plan for our iconic Spreads (Smuckers Jams, JIF Peanut Butter, Ice Cream Toppings) and Voortman Cookies brands
- Porfolio managed surpassed $200M in GS responsibilities
- Sales lead on biggest Smuckers Canada launch in it’s history for Uncrustables
- Won a team Innovation Award, issued by Smuckers US for outstanding over delivery of Uncrustables in Canada year one
- Duties include, but are not limited to, market pricing initiatives, annual planning directives, presentation to sales of marketing plans, internal forecast alignment, etc
Sr Key Account Manager – Sobeys/FreshCo
Smucker Foods of Canada
10.2018 - 04.2022
- Responsible for managing 8 categories within FreshCo, as well as the Baking Portfolio on a national basis at Sobeys
- Managed two direct reports, unique to my position for the KAM role within Smuckers
- 7 of the 8 categories experienced share growth at FreshCo during my denure, and 4 were in double digit growth.
Key Account Manager - Loblaws
Smucker Foods of Canada
05.2013 - 10.2018
- Transitioned newly acquired Pet Food business worth $16.5M
- Grew Folgers coffee shipments, double digits, and share at Loblaws during our fiscal year (+19%), as well as met my net sales target and exceeded in profit
- Managed to surpass my shipments, net profit and gross profit targets within the milk portfolio (Carnation and Eagle Brand canned milk).
Key Account Executive - Sobeys
Kellogg Canada Inc.
08.2012 - 05.2013
- Grew RTEC shipments, double digits, and share at Sobeys in all 4 months that I was responsible for to close out 2012 (+27.1% GSV, +21.8% NSV in Q4).
Trade Marketing Manager
Kellogg Canada Inc.
12.2008 - 08.2012
- Design and created a tool used by the KCI organization to reduce the amount of liquidated product and was successful in doing so by reducing the dollar amount from $10M in 2009 to under $3 in 2010
- As a result of this accomplishment, myself and my team were nominated for a KCI, K-Values Award
- Was nominated as a co-chair member of the Diversity & Inclusion team responsible for talent attraction, on-boarding and retention
Account Manager – A&P/Dominion (Metro)
Kellogg Canada Inc.
02.2007 - 12.2008
- Myself and my colleague won the A&P/Dominion/Food Basics Vendor of the Year award for our outstanding service and attention to the business in 2008.
Territory Manager
Kellogg Canada Inc.
10.2004 - 02.2007
- Successfully managed over 100 stores ranging from corporate to independent environments in southwestern Ontario
- Was provided the opportunity to call on three direct sales accounts as a developmental learning curve and managed to grow sales in all three accounts during my first year of management.
Category Analyst – Grocery
Sobeys Inc.
08.2003 - 10.2004
- Obtained and analyzed data using A.C Neilson and AD Reporting in an efficient manner for use in vendor negotiations and decision making
- Developed and implemented new methods of data and sales reporting, in addition to a more efficient category review process to provide management with more concise, accurate and pertinent information
Replenishment Analyst
Sobeys Inc.
06.2000 - 08.2003
- Reviewed and analyzed over 1000 inventory items supplied by numerous vendors to achieve Just-In-Time replenishment
- Continually monitored vendor performance and relations to maximize efficiency and maintain accuracy levels above 97 percent.
Education
Business Administration – Marketing -
Niagara College of Applied Arts And Technology
Strategic Planning -
KT Training
01.2014
Tactical Negotiations -
GAP Negotiations Training
01.2013
Improving Presentation Effectiveness -
Schulich School of Business (York University)
01.2008
Skills
- Team Leadership
- Relationship Building
- Tactical Negotiations
- Time Management
- Verbal and written communication
- Complex Problem-Solving
Timeline
Category Strategy Manager – Spreads/Cookies
Smucker Foods of Canada
04.2022 - Current
Sr Key Account Manager – Sobeys/FreshCo
Smucker Foods of Canada
10.2018 - 04.2022
Key Account Manager - Loblaws
Smucker Foods of Canada
05.2013 - 10.2018
Key Account Executive - Sobeys
Kellogg Canada Inc.
08.2012 - 05.2013
Trade Marketing Manager
Kellogg Canada Inc.
12.2008 - 08.2012
Account Manager – A&P/Dominion (Metro)
Kellogg Canada Inc.
02.2007 - 12.2008
Territory Manager
Kellogg Canada Inc.
10.2004 - 02.2007
Category Analyst – Grocery
Sobeys Inc.
08.2003 - 10.2004
Replenishment Analyst
Sobeys Inc.
06.2000 - 08.2003
Business Administration – Marketing -
Niagara College of Applied Arts And Technology
Strategic Planning -
KT Training
Tactical Negotiations -
GAP Negotiations Training
Improving Presentation Effectiveness -
Schulich School of Business (York University)
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