Summary
Overview
Work History
Education
Skills
Volunteer
Timeline
Generic

Julie McKirdy

Professional Communicator
Ingersoll,ON

Summary

Diligent Communications Manager 8-year progressive career across both internal and external communications. Offering excellent management and organizational skills to coordinate multiple, concurrent projects. Articulate writer with talent for creating engaging content.


Go-getter candidate eager to utilize analytical and research skills. Adept at event planning, media relations and social media management. Excellent communication skills with comprehensive understanding of communications industry.

Overview

16
16
years of professional experience

Work History

Communications Manager

YMCA Of Southwestern Ontario
05.2014 - Current
  • Produced internal and external communications for multiple projects.
  • Developed communications strategies to drive forward progress in public relations.
  • Built and maintained relationships with key stakeholders, spokespeople, advocates and opinion leaders.
  • Analyzed market data to inform strategic decisions.
  • Oversaw social media presence and aligned posts to include branding and trending ideas.
  • Developed and promoted corporate brand, images and identity to media and public.
  • Increased brand awareness through development and implementation of successful public relations campaigns.
  • Collaborated with other departments to develop integrated branding and public relations strategies.
  • Authored fresh and engaging press releases and prepared complete press kits.

Student Life Coordinator

University Of Winnipeg
01.2008 - 11.2013
  • Collaborated with faculty, staff and students to identify and address institutional challenges.
  • Implemented strategies to increase student recruiting, engagement and retention.
  • Guided and supported faculty and staff in development of new programs.
  • Developed and key influencer with student success initiatives to recognize and encourage achievement.
  • Devised programs to promote diversity and inclusion among staff, faculty and students.
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked well in a team setting, providing support and guidance.
  • Worked effectively in fast-paced environments.
  • Demonstrated respect, friendliness and willingness to help wherever needed.

Education

Marketing

Western
London, ON
2015

Masters of Education -

D'Youville College
Buffalo, NY
2002

Bachelor of Arts -

Western
London, ON
2000

Skills

  • Internal and External Communications
  • Professional Correspondence Writing
  • Content Development
  • Community Management
  • Communications Management
  • Public and Media Relations
  • Website Maintenance
  • Employee Newsletters
  • Marketing Strategies
  • Social Media Content Development
  • Media Outreach
  • Brand Management

Volunteer

Aeolian Hall - London, ON 

Big Brothers Big Sisters of Oxford Board Member - Woodstock, ON

Timeline

Communications Manager

YMCA Of Southwestern Ontario
05.2014 - Current

Student Life Coordinator

University Of Winnipeg
01.2008 - 11.2013

Marketing

Western

Masters of Education -

D'Youville College

Bachelor of Arts -

Western
Julie McKirdyProfessional Communicator