Julie Gifford
Fullerton
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over [Number]-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
14
14
years of professional experience
Work History
Regional Sales Manager
Ulrich Medical USA
06.2023 - Current
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Exceeded quarterly sales targets consistently by leveraging extensive product knowledge and effective selling techniques.
- Cultivated strong partnerships with distributors and retailers to increase product visibility and drive sales volume.
- Northwest Region- $9.5 Million Quota
- Presidents Club 2023
- 2023 133% to plan: Quota $2.5 million YTD: $3,366,559
- 55% to plan 2024
Senior Territory Spine Manager
Seaspine
08.2021 - Current
- Brokered capital purchase of navigation system, 7D $1,400,00 sale over 3-year period
- Specialized in spinal hardware sales with over $1,500,000 in sales exceeding quota by 32%
- 2023 Quota- $1,465,000
- Exceeded quota in February- 110%, March 102%, and April 114% in 2023
- Constructed pricing contract with a 5-year price lock at a county facility
- Initiated consignment agreements with SPD and astrobiologist contracts
- Converted surgeon and acquired 100% of business from Medtronic to Seaspine
- Created distributorship with Ulrich and Merit Medical lines.
Territory Manager
Stimwave
02.2021 - 08.2021
- Neuromodulation for Peripheral Nerve Stimulation and Spinal Cord Stimulation
- Maintained and grew business at top educational facilities and surgery centers
- Achieved quota April- 120%, May- 102%, June- 100%, & July – 107%
- Provided pain relief and programming for pain management patients
- Created contracts and can confidently talk about reimbursement and coding
- Developed and maintained a strong referral pattern within the community
- Managed two clinical specialists.
Account Consultant
Avanos Medical
10.2019 - 01.2021
- Positioning and selling Radio Frequency Ablation Technology to Hospital based Pain Management doctors
- Sold 8 generators in 2020
- Quota- 120k per month
- Sell- Needles kits and trays, Capital, and Disposables
- Territory- All of LA, San Louis Obispo, Bakersfield, Mammoth and all in between
- September 220% to quota
- October 132% to quota
- November 102% to quota
- December 126%
- Finished above quota for the year at 109%.
Spine Specialist
Globus Medical
07.2017 - 10.2019
- Achieved and maintained over 2 million worth of business in East Los Angeles Territory starting with $800,000 in business
- Surpassed quota from 114-142% to quota every month from Feb 2019-September 2019
- Ranked as top 4 territory spinal rep for company in Los Angeles County with an overall team growth of 27%
- Successfully gained 5 new surgeons from 2018-2019 and maintained existing business
- Managed a total of 11 surgeons in Los Angeles territory
- Trained in upper-level spinal device certification 501 and robotic capital sales
- Highly credentialed as an upper-level Spine Specialist
- Recognized for exceeding quota at National Sales meeting in 2018 and 2019
- Awarded for being in the top 10% of my zone in terms of number of courses taken to date
- Managed and trained associates.
Territory Manager - Spinal Device Representative
Zimmer Biomet Spine & Pacific Surgical Distribution
11.2014 - 06.2017
- Succeeded in obtaining $500,000 in new business in the first year of employment and recognized for achieving quota expectations which were at $200,000 for the year as a new associate rep
- Successfully ran my own company under PSD distributorship and obtained $1,550,000 in business at the end of my term
- Started business in Los Angeles area for MAGEC Rod from 0-15 pediatric deformity surgeons in Los Angeles/Orange County with sales ending at $490,000
- Brought on 10 new surgeons in 3 years
- Maintain consistent business and relationships with clients in my territory
- Developed a large territory, all of Los Angeles, Ventura, Santa Barbara, to Orange County by establishing strong relationships with surgeons and hospital staff as well as immersing myself into the industry.
Surgical Consultant
BiOlympic Medical
08.2013 - 10.2014
- Distributor for Wound Care Technologies and Proa Medical
- Developed and managed West Coast territory with goal of maximizing sales for an array of different products
- Achieved new product evaluations which turned into full use at 3 facilities for Dermaclose
- Coordinated the status of Dermaclose, reviewed by VAC, to pending evaluation in 6 facilities
- Recognized for achieving high sales volume in Los Angeles Territory for Proa Medical
- Taken status of a new product from VAC to usage in 3 major facilities for Proa Medical
- Recognized for achieving high growth for Proa Medical.
National Sales Coordinating Manager & Assistant Sales Representative
SpineSmith: A Division of Celling Biosciences
01.2011 - 01.2013
- Assisted Vice President of Sales in coordinating various integrated communication and sales marketing activities
- Assisted master territory by selling biologics and adult stem cell platform to orthopedic/neurosurgeons
- Helped in cases where 29 million in revenue was achieved annually
- Developed lead generation plans with targets, measures, and objectives
- Forecasted company sales numbers
- Increased sales 40-50% over the past two years
- Interfaced with counterparts and built relationships.
Education
Bachelor of Business Administration, Marketing -
St. Edward's University, Austin, Texas
Skills
- Sales Leadership
- Operating Room and Clinical Experience
- Business development and planning
- Sales expertise
- Relationship selling
- Account development
- Territory Management
Accomplishments
Presidents Club 2023
References
- Jorge Alonso, 310-683-9161
- Carrie Huber, 310-500-5754
- Lucas Hassink, 614-330-9267
- Kevin Dunworth, 512-569-1475
- Scot Norred, 310-699-8395
- Richard Duncan, 818-808-6002
Timeline
Regional Sales Manager
Ulrich Medical USA
06.2023 - Current
Senior Territory Spine Manager
Seaspine
08.2021 - Current
Territory Manager
Stimwave
02.2021 - 08.2021
Account Consultant
Avanos Medical
10.2019 - 01.2021
Spine Specialist
Globus Medical
07.2017 - 10.2019
Territory Manager - Spinal Device Representative
Zimmer Biomet Spine & Pacific Surgical Distribution
11.2014 - 06.2017
Surgical Consultant
BiOlympic Medical
08.2013 - 10.2014
National Sales Coordinating Manager & Assistant Sales Representative
SpineSmith: A Division of Celling Biosciences
01.2011 - 01.2013
Bachelor of Business Administration, Marketing -
St. Edward's University, Austin, Texas
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