Julia Gosen
Toronto,ON
Summary
Passionate and eager events professional with proven ability to develop creative, effective and successful event sales and coordination strategies. Possesses excellent communication and interpersonal skills to establish and maintain positive working relationships. Adept at managing all aspects of event planning including logistics, venue selection and catering.
Overview
11
11
years of professional experience
Work History
Wedding and Event Sales/Group Events Specialist
Berkeley Events & Catering
02.2021 - 09.2023
- Developed tailored proposals that addressed unique client needs, resulting in increased bookings for wedding and corporate events.
- Exceeded quarterly sales quotas consistently by utilizing strong prospecting skills and building an extensive pipeline of potential clients.
- Conducted multiple site visits and walk-throughs at 3 different venues with clients to ensure seamless event planning and execution.
- Provided weekly comprehensive reporting on sales activities and performance metrics, identifying opportunities for improvement and growth initiatives.
- Provided Event Coordination services (Day and Month of) for booked clients. This included complete timelines, floorplans, decor and vendor set up information as well as on-site presence during event days.
Office and Events Manager
Sparkrock
01.2019 - 01.2021
- Supported a workforce of over 65 employees with direct executive support for 7 leaders
- Coordinated monthly corporate events, in-office and offsite venues, with budgets ranging from $500 to $20,000
- Partnered with the Director of Performance & Culture, ensuring our teams were onboarded, supported, and motivated
- Managed all office operations including phone calls, deliveries, supply inventory, vendor management, and Health and Safety
- Oversaw the AP department including entering all company invoicing in a timely manner while ensuring accuracy
- Trained all employees on expense submittal processes.
Sales Support Associate
Payworks Payroll Services Canada
01.2018 - 01.2019
- Provided daily sales administrative support to Region Vice President and Eastern Sales/Implementation team
- Delivered to call-in prospects a quick needs analysis, answer questions and elaborate upon solutions
- Coordinated office wide events (social and client events) including tradeshows and networking functions
- Created and maintained reports for tracking and analysis of sales activities, territory analysis, campaign tracking and sales summaries on a weekly basis.
Account Executive
Travel Planners/OnPeak GES
01.2013 - 01.2018
- Provide administrative support to clients, including calendar management, scheduling, and making travel arrangements
- Supervise the distribution and management of selling 400+ Exhibitor and Group room block requests across 17 trade shows, (totaling 38, 500+ room nights within 100+ hotel properties in 13 major cities)
- Point-of-contact for 110+ VIP client reservations by coordinating services for events, such as participant accommodations and transportation, facilitate event management, and execution
- Contribute to solicitation strategies for current and potential clients and maintain correspondence to ensure satisfaction.
Education
BA of Business Administration, Marketing and Management -
Berkeley College
New York, NY04.2013
Skills
- Confident and proactive- forward thinking event industry leader with a sound knowledge of Food & Beverage and Catering operations
- Exceptional interpersonal skills to quickly build relationships and deliver results
- The ability to work independently and as part of a team and be accountable for performance
- Flexible and agile in responding to changing priorities and emerging opportunities
Timeline
Wedding and Event Sales/Group Events Specialist
Berkeley Events & Catering
02.2021 - 09.2023
Office and Events Manager
Sparkrock
01.2019 - 01.2021
Sales Support Associate
Payworks Payroll Services Canada
01.2018 - 01.2019
Account Executive
Travel Planners/OnPeak GES
01.2013 - 01.2018
BA of Business Administration, Marketing and Management -
Berkeley College
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