Summary
Overview
Work History
Education
Skills
Timeline
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Julia Colavecchia

Summary

Dedicated and results-oriented business leader with experience in strategy, planning, and management. Skilled in developing and executing business plans to maximize profitability and streamline operations. Proven people leader with an emphasis on building a culture that motivates and optimizes performance and productivity

Overview

5
5
years of professional experience

Work History

Mediaplanet Publishing House

Managing Director, United States
10.2022 - 04.2024
  • Responsible for operating all U.S. business, managing P&L, and driving all KPI growth, reporting directly to C-suite.
  • Strengthened and rebuilt client relationships with regular communication and timely project delivery - increasing new and returning business by 200%.
  • Innovated new methods, practices and systems through strategic management that increased topline revenue by 75%.
  • Negotiated contracts and service agreements with vendors to prioritize EBIT and profitability.
  • Cultivated a strong organizational culture built on integrity, accountability, and teamwork which resulted in higher retention rates among staff.
  • Responsible for hiring and overseeing all staff, acting as Sales Director, and production/editorial staff.
  • Lead negotiations and maintained strong relationships with media partners including USA Today and LA Times.

Mediaplanet Publishing House

Director Of Business Development
01.2022 - 10.2022
  • Strategy lead for Canadian office to build sustainable growth across the national market.
  • Manage 8-10 Senior Project Managers from hire/training to eventual senior management roles.
  • Training, mentoring, and managing 3-4 Business Development Managers and 20 additional Project Managers - directly reporting back to Managing Director.
  • Develop and research innovative topics based on the market in order to integrate new business.
  • Lead recruitment practices as well as onboarding and training process for new hires.
  • Responsible for integrating resources to enhance internal productivity and ensure ultimate office success.
  • Invited to present on "How Culture Leads to Revenue" at a New York conference and "How to Onboard and Train New PMs" at a Stockholm conference.

Mediaplanet Publishing House

Business Development Manager
03.2020 - 12.2021
  • Grew and managed a full team of 8 Project Managers.
  • Managed sales strategy responsible for 25% total quarterly business.
  • Increased new business growth, client management, and strategic thinking resulting in record-breaking KPIs.
  • Preliminary responsibilities: project planning, sales forecasting and strategy, and fostering a positive work culture.

Mediaplanet Publishing House

Project Manager
03.2019 - 03.2020
  • Spearheading multi-platform marketing campaigns, working across digital, social, multimedia, and print channels from pipeline generation to client management and delivery.
  • Responsible for entire sales cycle, from lead generation, outreach, pitch, close, and post sale content consultation, acting as liaison between the client and the production team.

Education

Bachelor of Arts - Journalism And Media Studies

University of Guelph-Humber
2014-2018

Skills

  • Excellent written and verbal communication and presentation skills
  • Effective managerial and coaching skills, both formally (direct manager) & informally (mentor, indirect manager)
  • Strong client management skills
  • Ability to think critically and analytically problem solve

Timeline

Mediaplanet Publishing House

Managing Director, United States
10.2022 - 04.2024

Mediaplanet Publishing House

Director Of Business Development
01.2022 - 10.2022

Mediaplanet Publishing House

Business Development Manager
03.2020 - 12.2021

Mediaplanet Publishing House

Project Manager
03.2019 - 03.2020

Bachelor of Arts - Journalism And Media Studies

University of Guelph-Humber

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Julia Colavecchia