Juan F Sanchez H
Toronto,Canada
Summary
Dynamic and results-oriented Sales & Business Development leader with 15+ years of success driving growth for pharmaceutical and medical device products in Canada, Latin America, and the UK. Proven track record in hospital-based sales, and direct engagement with healthcare professionals. Successfully led sales teams, managed large territories, and built strategic relationships with Hospital Directors and other key stakeholders. Fluent in English and Spanish, intermediate in French with a deep understanding of clinical sales, product development, strategy, P&L management, and customer support. Strong communicator with the ability to lead high performing teams.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Sales Director
Curis Healthcare SAS
11.2018 - 06.2025
- Delivered 25% YoY growth in the medical devices and pharmaceuticals markets.
- Developed strategic marketing plans and launched consulting programs for MedTech clients.
- Drove commercial excellence and customer engagement programs aligned with unmet needs.
General Manager
LM Instruments
06.2017 - 11.2018
- Managed 123 employees and led 3 business units.
- Navigated market complexity, optimized inventory days, and preserved revenues.
- Supported product upgrades and evaluation rollouts.
- Developed and executed key performance indicators for all the business units.
Commercial Director
PiSA Farmacéutica Colombia
08.2013 - 05.2017
- Led $17M P&L and a 117-person team across three business lines.
- Doubled company sales in 4 years.
- Launched a consumer rehydration product reaching 4% market share in 9 months.
- Executed full-scale VoC campaigns and market insight programs.
- Built strong ties with regulatory authorities and KOLs.
- Negotiated at C-Suite level with key hospital administrators.
- Spearheaded a business initiative to reduce the cost of inbound transport.
Business Manager, Andean Region
Covidien
01.2012 - 07.2013
- Oversaw a $30M portfolio across 4 countries.
- Reversed flat performance, achieving 20% growth within 12 months via strategic restructuring.
- Partnered with Sales to optimize product positioning and field strategy.
- Developed and executed sales strategies to gain 3% of market share in a year.
Sales Manager
Stryker Colombia
12.2010 - 12.2011
- Spearheaded country launch strategy and grew business by 100% in year one.
- Built and trained a distributor network, executed sales enablement programs.
Various roles
Johnson & Johnson Medtech
- Directed product lifecycle strategies for a $30M minimally invasive surgery franchise.
- Launched a low-cost trocar, achieving $600K in year one and $1M forecast in year two.
- Engaged in clinical education, KOL training, and conference planning.
- Collaborated with RA to prioritize regulatory submissions.
- Participated in global product strategy teams, aligning messaging and positioning.
Education
Master of Business Administration -
Richard Ivey School of Business
London, Ontario01.2003
Postgraduate - Marketing
University of Los Andes
01.1997
BS - Industrial Engineering
Pontificia Universidad Javeriana
01.1995
Skills
- Hospital Sales & Territory Management
- Leadership
- Teamwork
- Clinical Support
- Strategic Relationship Building with Hospital C-Suites
- P&L Management
- Strategic Thinking
- Product Launches & Sales Growth in Competitive Environments
- Tender, RFP & Contract Management
- Strong Communication & Stakeholder Engagement
- Self-Starter with Strong Organizational Skills
- Fluent in English and Spanish; Intermediate French & Portuguese
- Canadian Citizen
Certification
- Six Sigma Black Belt (J&J Canada) — 2005
- Six Sigma Green Belt (J&J Canada) — 2004
Hobbies and Interests
Winner, CEO of the Future (Colombia, 2004) – BusinessWeek & Universidad de los Andes, Founding Member, Fundación Color – Advancing underdeveloped communities, Enthusiastic about mentoring, coaching, and developing future leaders
Timeline
Sales Director
Curis Healthcare SAS
11.2018 - 06.2025
General Manager
LM Instruments
06.2017 - 11.2018
Commercial Director
PiSA Farmacéutica Colombia
08.2013 - 05.2017
Business Manager, Andean Region
Covidien
01.2012 - 07.2013
Sales Manager
Stryker Colombia
12.2010 - 12.2011
Various roles
Johnson & Johnson Medtech
Postgraduate - Marketing
University of Los Andes
BS - Industrial Engineering
Pontificia Universidad Javeriana
Master of Business Administration -
Richard Ivey School of Business
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