Joseph-Randyl (JR) Menrige
Daly City
Summary
Operations and client experience leader with 15+ years of experience leading enterprise programs, growing strategic accounts, and building teams that deliver complex initiatives at scale. Known for turning client relationships into long-term partnerships while building the operational systems, service models, and processes that support sustainable growth. Trusted to lead high-visibility programs, align cross-functional teams, and drive results across both strategy and execution.
Overview
20
20
years of professional experience
Work History
Client Experience Lead | Senior Project Manager
AVT Productions
Santa Clara, CA
04.2023 - Current
- Own strategy and performance of the company’s largest enterprise client portfolios, leading delivery of complex corporate programs supporting 5,000–25,000+ attendees across multiple venues and program tracks.
- Launched a flex production services model supporting conference and workplace environments across 5 enterprise accounts, driving 57% YoY revenue growth.
- Expanded services into 2 new industry verticals, including a strategic account that grew 33% after scaling internal programs from 20–40 to 100–120 attendees, now a recurring multi-year program.
- Drove 220% YoY growth within a major enterprise client program.
- Lead a Client Experience team of 4 project leaders while coordinating 15–25 vendors, freelancers, and technical specialists across concurrent programs.
- Led CRM platform selection and strategic account consolidation, centralizing pipeline visibility and enabling the hiring of a dedicated Business Development Manager.
- Built the company’s lead generation and sales pipeline framework across SEO, SEM, and email campaigns to strengthen inbound opportunities.
- Implemented a project management framework and software system, improving execution visibility and reducing manual coordination by ~20%.
Business Development & Operations Director
Sparks
Burlingame, CA
05.2017 - 04.2023
- Led operations strategy for the Salesforce events and exhibits program, managing an annual portfolio of 70+ events and partnering with 8 account managers to align budgets, delivery strategy, and operational execution.
- Directed delivery of 200+ corporate programs with budgets ranging from $20K to $10M, ensuring operational scalability and consistent client experience across events.
- Launched the Cloudlink Graphics Portal during COVID-19, enabling direct-to-print ordering, scheduling, and installation, resulting in $6.5M in revenue deployed across 20 buildings and 350+ floors.
- Expanded revenue across multiple product and service verticals including Creative Technology, Motion Design, and Branded Kits, increasing program revenue by 14%.
- Exceeded annual revenue targets by an average of 15% YoY, including 45.95% growth in FY2019.
Senior Manager, Strategy & Operations
Consultant
San Francisco, CA
05.2016 - 05.2017
- Oversaw field marketing strategy for three Series-B startups, managing sales enablement and promotional strategy across 35 product SKUs in national retail environments.
- Exceeded product sell-in targets by 18% in the first half of the year, delivering 11% annual growth.
- Reduced event marketing spend by 15% YoY while increasing program ROI by 12% through vendor consolidation and operational oversight.
- Developed cross-channel messaging frameworks aligning brand strategy across print, social, and media campaigns.
Global Sales Strategy & Operations Manager
Monster Products Inc
Brisbane, CA
01.2012 - 07.2016
- Led global sales operations initiatives including field marketing strategy, retail display planning, NPI forecasting, and S&OP coordination.
- Re-engineered the company’s sales forecasting model, delivering $4M in cost savings within the first 12 months.
- Launched cross-merchandising programs within Target retail environments, increasing product sales by 22%.
- Awarded Monster of the Year (2013) for outstanding contribution to operational strategy and division growth.
Operations Manager
Best Buy
Colma, CA
07.2006 - 12.2011
- Managed store operations and rollout initiatives including Best Buy Mobile, Best Buy Gaming, and Pacific Sales, ensuring consistent execution across departments.
- Served on the district leadership team, advising on operational systems, merchandising standards, and reporting processes.
- Received the Brad Anderson Legacy Stock Award (2010) after improving store P&L performance from 83.72 to 107.23 year over year.
- Partnered with regional service planning teams to redesign routing strategies, increasing service revenue by 40%+.
Education
Project Management Professional - Project Management
Project Management Institute
San Jose, CASalesforce Administrator -
Salesforce
San Francisco, CABusiness Administration - Business Administration, Finance
Skyline College
San Mateo, CA01-2007
Skills
- Strategic Account Growth
- Revenue Generation & Business Development
- Operational Strategy & Execution
- Multimillion-Dollar P&L Leadership
- Financial Planning & Forecasting
- Client Relationship Management
- Contract Strategy & Commercial Negotiation
- Go-to-Market & Demand Pipeline Development
Timeline
Client Experience Lead | Senior Project Manager
AVT Productions
04.2023 - Current
Business Development & Operations Director
Sparks
05.2017 - 04.2023
Senior Manager, Strategy & Operations
Consultant
05.2016 - 05.2017
Global Sales Strategy & Operations Manager
Monster Products Inc
01.2012 - 07.2016
Operations Manager
Best Buy
07.2006 - 12.2011
Business Administration - Business Administration, Finance
Skyline College
Project Management Professional - Project Management
Project Management Institute
Salesforce Administrator -
Salesforce