JORGE CISNEROS
Toronto,Canada
Summary
Accomplished Lead UX at MealSuite, orchestrated strategic redesign of SaaS platform, significantly enhancing usability for healthcare facilities.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Lead UX
MealSuite
Cambridge, Ontario
03.2024 - 03.2025
- Directed strategic redesign of MealSuite Core SaaS platform, enhancing usability for senior living and healthcare facilities.
- Conducted on-site research with food managers, PSWs, and cooks, translating insights into scalable design solutions.
- Led end-to-end redesign of the Recipes interface, reducing complexity and accelerating recipe creation workflows.
- Performed heuristic evaluations to identify critical usability issues and delivered actionable recommendations.
- Enhanced onboarding flows by analyzing sessions and reducing user friction across multi-role environments.
- Championed accessibility and inclusive design practices (WCAG), ensuring compliance across redesigned modules.
UI/UX Designer
Scotiabank
Toronto, Ontario
04.2023 - 10.2023
- Designed and refined screens, user flows, and prototypes in Figma for Scotiabank’s onboarding platform.
- Partnered with product owners and stakeholders in validation sessions to improve experience and reduce onboarding drop-off.
- Applied accessibility standards (WCAG) and inclusive practices across flows for compliance with Bill 896.
- Contributed to design system enhancements, ensuring scalability across B2C and B2B digital platforms.
- Provided art direction for multimedia assets to align onboarding messaging with digital product experiences.
UI/UX Designer
Curbngo
Toronto, Ontario
09.2019 - 12.2022
- Built and maintained a design system for Curbngo’s POS ecosystem, improving consistency across products.
- Created wireframes, prototypes, and flows for POS, Kitchen Display System, self-serve kiosks, and delivery app.
- Streamlined the restaurant admin portal with improved visualization and functionality for operators.
- Partnered with engineering to launch a new POS system, aligning on design-to-code workflows.
- Conducted competitive analysis of Toast, Oracle, and Square to benchmark features and guide strategy.
UI Designer
OutReach Media
Toronto, Ontario
04.2014 - 08.2019
- Designed responsive websites for diverse clients, focusing on usability and performance.
- Structured and organized content to improve navigation and task completion.
- Prepared and optimized design assets for seamless development handoff.
- Designed graphic banners for PPC and social campaigns, driving client engagement.
UI Designer
PadWorx Digital Media
Toronto, Ontario
09.2011 - 06.2012
- Designed interactive children’s flat books, enhancing engagement through playful UI/UX.
- Collaborated with illustrators to create subtle animations supporting storytelling.
- Reutilized and repurposed visual assets creatively to maintain consistency and efficiency.
Education
UX Design Certificate -
BrainStation
Toronto, Ontario03.2019
Bachelor of Design (BDes) - Advertising
OCAD University
Toronto, Ontario04.2017
Graphic Design -
Humber College
Toronto, Ontario04.2009
Skills
- User Experience Design
- User Interface Design
- Design Systems & Tokens
- AI-Assisted Workflows
- Accessibility (WCAG/AODA)
- Prototyping and wireframing
- Usability testing and research
- Agile & Cross-Functional Collaboration
- Mentorship & Team Leadership
- Competitive analysis
- FLUENT IN [LANGUAGE]
Websites
Languages
Spanish
Native/ Bilingual
Certification
AI X Design Thinking Workshop Series, IDEO U
Gained practical skills in applying AI and machine learning responsibly within the design process, integrating human-centred principles with change management strategies.
July 2025
Design Systems Bootcamp, Memorisely
Focused on governance, tokens, and adoption strategies
June 2024
References
References available upon request.
Timeline
Lead UX
MealSuite
03.2024 - 03.2025
UI/UX Designer
Scotiabank
04.2023 - 10.2023
UI/UX Designer
Curbngo
09.2019 - 12.2022
UI Designer
OutReach Media
04.2014 - 08.2019
UI Designer
PadWorx Digital Media
09.2011 - 06.2012
UX Design Certificate -
BrainStation
Bachelor of Design (BDes) - Advertising
OCAD University
Graphic Design -
Humber College
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