Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
References
Timeline
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Jonathan Brown

Fredericton,NB

Summary

Results-driven Sales Executive with a proven track record in consultative selling, self-sourcing clients, and managing the entire sales cycle. Builds and maintains strong relationships with decision-makers.

Overview

12
12
years of professional experience

Work History

Enterprise Account Executive

Appcast
06.2021 - 09.2024
  • Managed a portfolio of 120-160 enterprise prospects, driving new business acquisition and cross-sell opportunities.
  • Achieved 108% of quota, resulting in a $1.2 million revenue increase in FY22. Led a public sector selling model that generated an additional $1 million in FY23.
  • Conducted consultative sales with C-level decision-makers, delivering tailored software solutions aligned with client goals.
  • Led presentations and demos to key stakeholders, effectively positioning customized solutions to meet business needs.
  • Utilized Salesforce CRM to track sales activities, manage the pipeline, and ensure accurate forecasting.

Account Executive, Growth

Skillsoft
12.2018 - 06.2021
  • Managed a territory of 60 SMB accounts, consistently exceeding sales quotas by leveraging deep consultative selling skills.
  • Increased revenue by 30% in FY21 through cross-selling and upselling learning technology solutions.
  • Drove self-sourced pipeline opportunities, leading to a 105% quota achievement and recognition as the Best New Rep in FY20.
  • Conducted detailed product demos and worked closely with clients to develop tailored learning solutions.

Sales Development Representative

Skillsoft
07.2016 - 12.2018
  • Self-sourced leads across multiple territories, contributing to 103% of quota attainment in FY19.
  • Excelled in prospecting and building a pipeline for complex, long-cycle sales (6-12 months) within the corporate learning space.
  • Engaged with stakeholders to uncover business needs, creating opportunities for large-scale software sales.

Executive Director

Fredericton Youth Hockey Association
08.2012 - 07.2016
  • Managed operations, fundraising, sponsorship, and community engagement, leading to a 20% increase in youth participation over 4 years.
  • Implemented new programs that removed entry barriers for new participants.
  • Increased volunteer participation by facilitating regular development sessions.

Education

Bachelor of Recreation and Sport Studies - Sport Management

University of New Brunswick

Skills

  • SMB Territory Sales Strategy
  • Enterprise Sales Strategy
  • Consultative Solution Selling
  • Full Sales Cycle Management
  • Lead Generation & Self-Sourcing
  • Salesforce CRM Expertise
  • Client Demos & Presentations
  • Negotiation & Closing
  • Field Sales & Territory Management
  • Prospecting & Pipeline Development
  • Stakeholder Engagement

Accomplishments

  • Sales Gravy EQ Masterclass by Sarah Greer (2024)
  • Mastering Solution Sales by Atlantic Growth Solutions (2022)
  • Salesforce Account Optimizer by Sales Optimizer, LLC (2021)
  • Rookie of the Year (Skillsoft, 2019)

Affiliations

  • CrossFit - Team captain in yearly open competition, focused on team collaboration, community engagement and athlete growth.
  • Big Brothers Big Sisters - Served as a mentor, building lasting relationships with youth.
  • Youth Hockey Coach - On-ice instructor, guiding skill development for young athletes.

References

References available upon request.

Timeline

Enterprise Account Executive

Appcast
06.2021 - 09.2024

Account Executive, Growth

Skillsoft
12.2018 - 06.2021

Sales Development Representative

Skillsoft
07.2016 - 12.2018

Executive Director

Fredericton Youth Hockey Association
08.2012 - 07.2016

Bachelor of Recreation and Sport Studies - Sport Management

University of New Brunswick
Jonathan Brown