JOHN RAGUSA
Carmichael,CA
Summary
Dynamic professional with a diverse background in sales, leadership, and technical expertise. Proven track record in sales roles, excelling in building customer relationships, closing deals, and training new team members. Strong leadership capabilities ensure smooth operations and effective team management. Excellent communication skills and a proactive approach to problem-solving drive consistent goal achievement, with adaptability as a key asset in various work environments.
Overview
19
19
years of professional experience
Work History
Business Development Manager
CAPO Building Specialties
Sacramento, CA
06.2025 - Current
- Full-cycle sales process: Canvassing and cold calling territory, in person site visit introducing products, and close sales. The full sales process from beginning to end.
- Developed strategic partnerships to enhance market presence and drive revenue growth.
- Managed customer relationships, ensuring satisfaction and retention through tailored solutions.
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
- Performed client research and identified opportunities for account growth, account penetration, and market expansion.
- Daily Prospecting 10-15 Jobsite visits paired with calls and follow up emails.
Team Account Manager
Solstice Marketing
01.2025 - 04.2025
- Responsible for tracking and training new sales reps.
- Responsible for recruiting and hiring new sales reps.
- Responsible for classroom training and in the field training.
- Responsible for meeting company sales goals.
- Door to door prospecting and sales. 200 Doors per day, 5-10 Sales per day. Monthly goals met or exceeded on a regular basis.
Outside Solar Consultant
V3 Electric
07.2024 - 12.2024
- Represented the face and voice of V3 Electric, advising and educating homeowners on their solar & utility options.
- Scheduled appointments and provided in-home consultations to present our revolutionary and customizable products and services.
- Forged new relationships and pursued sales opportunities by employing a door-to-door approach within the designated region.
- Proactively networked by encouraging customer referrals and regularly followed-up with potential leads.
- Owned ambitious yet achievable individual and team sales targets, driving success for yourself and for those around you every day.
- Received comprehensive training, equipping you with the knowledge, tools, resources, and ongoing support from day one.
Chief Executive Officer
ACR Solar and Roofing Systems
07.2021 - 07.2024
- Exceeding Sales targets year over year average growth between 30%-40%. Multiple years in the top 50 Fastest Growing Businesses in Sacramento.
- HR responsibilities and Recruiting for all positions.
- Financial responsibility included, not limited to, budgeting, payroll, preparing P&L statements, reviewing and approving expenses.
- Helped in the field as needed to get jobs completed on time for customers. This included electrical main panel work, solar installations, roofing repairs and re-roofs.
- Analyzed the customer experience and implemented changes to increase customer experience and improve referrals.
- Led a collaborative team environment, boosting employee retention and satisfaction.
- Led strategic partnerships, increasing revenue through innovative business models.
- Oversee market analysis, identifying growth opportunities and improving market share.
- Collaborate with cross-functional teams to drive company-wide initiatives, enhancing overall efficiency.
- Developed new partnership channels, significantly increasing organizational reach.
- Managed company day to day operations, sales team and marketing department to make sure they aligned with the companies’ goals and standards.
- Recruited multiple high-level employees that helped design and implement a branding strategy, a CRM, operational SOP’s and lead intake automation.
Vice President
ACR Solar
03.2019 - 07.2021
- HR responsibilities and Recruiting for all positions.
- Managed day to day operations and handled all escalated customer issues or concerns to maintain a high level of service.
- Optimized resource allocation, boosting operational agility and response times.
- Developed strategic partnerships, expanding market reach, resulting in new customer acquisition at a lower cost.
- Implemented data-driven sales strategies, achieving measurable growth in market share.
- Led sales team to surpass annual targets, boosting revenue, enhancing team performance.
- Led a customer centric approach, which resulted in creating a great reputation for customer satisfaction. (Built a great reputation on yelp, google and online presence.)
- Analyzed market trends to tailor cross-service offerings, enhancing client acquisition.
- Helped in the field as needed to get jobs completed on time for customers. This included electrical main panel work, solar installations, roofing repairs and reroofs.
Sales Consultant
ACR Solar
02.2018 - 03.2019
- We offered Solar Electric, Solar Water Heating, Solar Pool Heating and Heat Pump Water heaters.
- General knowledge of how to measure, install, bid, and create bill of materials for each job to make sure it is priced appropriately.
- Exceeded sales targets by initiating D2D campaigns and optimizing lead generation.
- Maintained detailed records of sales activities to ensure alignment with company goals.
- Prospected & qualified both inbound and outbound leads.
- Conducted sales presentations, negotiated and closed deals while providing excellent customer service.
- Analyzed customer’s current and projected electrical needs, multiple financing options, and financial impact of adding solar.
- Communicated with operations team and customers throughout the design and installation process.
- Documented all communication with customers in company CRM.
Inside Solar Consultant
Solar City
03.2014 - 08.2016
- Utilizing zoom and other online tools, Sold solar in multiple markets in California, Texas, Arizona and other states nationwide.
- Tailored each sales pitch and process depending on the utility market.
- Analyzed customer’s current and projected electrical needs, multiple financing options, and financial impact of adding solar.
- Utilized online tools to develop preliminary designs and create proposals for customers.
- Communicated with operations team and customers throughout the design and installation process.
- Documented all communication with customers in company CRM.
Call Center Lead Generator
Solar City
01.2013 - 03.2014
- Prospected & qualified both inbound and outbound leads
- Made 200-300 outbound calls per day to warm and cold leads, resulting in 5-10 qualified leads per day.
- Created scripts and campaign pitches to improve conversions.
- Met and exceeded quotas for set appointments and live transfers of qualified leads.
Dispatcher Clerk
Caltrans (DOT)
01.2011 - 03.2014
- Used 40+ channel radio, answered telephones, operated word processing equipment, maintained records, and entered data onto various spreadsheets and reports.
- Dispatched construction and emergency service vehicles.
- Excellent interpersonal and customer service skills to resolve customer issues effectively and efficiently.
- Proficient with computer and Microsoft Office Applications (Word, Excel, and Outlook).
- Geographical knowledge of California, specifically counties that we dispatched for.
Heavy Equipment Mechanic
Cashman Equipment
08.2006 - 08.2008
- Diesel Engine rebuild specialist: Diagnosed issues with equipment, order parts, tore down and reassembled diesel engine.
- Hydraulic specialist: rebuilt hydraulic cylinders and pumps.
- All work was done per manufacturer specifications and in a timely manner to meet customer satisfaction.
- Troubleshooting and diagnosis of equipment malfunctions and failures.
- Maintained good client relations and supported corporate marketing objectives.
- Repaired, reconditioned, and maintained equipment and components.
- Prepared service reports.
- Planned and controlled cost of repair jobs.
- Maintained company equipment – kept in good clean orderly condition.
- Always worked safely. Adhered to all applicable safety policies. Complied with all company policies, procedures, and standards.
Education
High School Diploma -
Siver Stage High School
06.2005
Skills
- Sales and Marketing
- Excellent communication skills, both verbal and written
- Leadership and Management
- Operations and Project Management
- Customer Relationship Management
- Business development and planning
Timeline
Business Development Manager
CAPO Building Specialties
06.2025 - Current
Team Account Manager
Solstice Marketing
01.2025 - 04.2025
Outside Solar Consultant
V3 Electric
07.2024 - 12.2024
Chief Executive Officer
ACR Solar and Roofing Systems
07.2021 - 07.2024
Vice President
ACR Solar
03.2019 - 07.2021
Sales Consultant
ACR Solar
02.2018 - 03.2019
Inside Solar Consultant
Solar City
03.2014 - 08.2016
Call Center Lead Generator
Solar City
01.2013 - 03.2014
Dispatcher Clerk
Caltrans (DOT)
01.2011 - 03.2014
Heavy Equipment Mechanic
Cashman Equipment
08.2006 - 08.2008
High School Diploma -
Siver Stage High School