Jie Wu
Ottawa,Ontario
Overview
4
4
years of professional experience
Work History
Junior Marketing Strategist
A D Metro
Ottawa, ON
01.2023 - Current
- Created social media calendar, requiring scheduling of email blasts, social media posts, marketing campaigns and website updates
- Performed market research using various tools such as Google Analytics or Salesforce CRM software
- Developed and implemented B2B marketing strategies to optimize customer acquisition and retention
- Achievement: Successfully helped the company to gain 700+ followers on LinkedIn Page and Promote cooperation with 5 corporations and increase product sales
Teaching Assistant
University of Ottawa
Ottawa, ON
09.2022 - Current
- Course: CMN 2160, CMN 3174, CMN 3130, CMN 4185
- Meet with students during office hours and answer students’ questions such as course concepts and assignments
- Mark assignments and tests and provide sufficient feedback
Personal Trainer
Self-Employment
Ottawa, ON
09.2022 - Current
- Create an individualized exercise plan that is optimal for each client's specific needs
- Coach clients on how to exercise safely and effectively
- Keep records to track client progress
English Teacher
Sunny English Academy
Handan, Hebei
08.2021 - 04.2022
- Establish and communicate clear objectives for all learning activities
- Plans and conducts lessons in a comprehensive manner using multimedia tools and interactive strategies to facilitate learning
Digital Communications Advisor (Co-op)
Health Canada
Ottawa, ON
01.2021 - 04.2021
- Coordinated with Senior Digital Communications Advisor to design, optimize, and publish web content for Health Canada and the Public Health Agency of Canada in line with Canada.ca style and guidelines and the Treasury Board Secretariat budget
- Conducted project management through the setting of objectives, stages, and ensured the timely meeting of projected deadlines
Web Communications Advisor (Co-op)
Carleton University: Info Tech Service
Ottawa, ON
09.2020 - 12.2020
- Moved newly created web pages into the Content Management System, redesigned all social media channels, and created initial communications campaign
- Advised and trained staff members on social media and website management, such as the running of the departmental blog, social media channels, and backend maintenance
Digital Media/Content Development Assistant (Co-op)
Carleton University: Indigenous/Canadian Studies
Ottawa, ON
07.2020 - 09.2020
- Worked with faculty and staff to develop plan to revitalize website and social media presence, including campaign preparation and implementation
- Created and distributed a faculty-wide survey, then aggregated results to produce a cohesive report on possible website sitemaps and which research to highlight
Education
Master of Arts Communication (Thesis) -
University of Ottawa
Ottawa, ON04-2024
Bachelor of Communication (Honours) -
Carleton University
Ottawa, ON08-2021
Skills
- Academic research/writing
- Google analytics
- Social media content creation
- B2B sales
- Wordpress
- Chinese/Japanese
- WITS certified personal trainer
- First Aid/CPR
Conference
University of Ottawa: INTER COMM 2024, forthcoming
Timeline
Junior Marketing Strategist
A D Metro
01.2023 - Current
Teaching Assistant
University of Ottawa
09.2022 - Current
Personal Trainer
Self-Employment
09.2022 - Current
English Teacher
Sunny English Academy
08.2021 - 04.2022
Digital Communications Advisor (Co-op)
Health Canada
01.2021 - 04.2021
Web Communications Advisor (Co-op)
Carleton University: Info Tech Service
09.2020 - 12.2020
Digital Media/Content Development Assistant (Co-op)
Carleton University: Indigenous/Canadian Studies
07.2020 - 09.2020
Master of Arts Communication (Thesis) -
University of Ottawa
Bachelor of Communication (Honours) -
Carleton University
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