Worked in close collaboration with internal clients, onshore suppliers, and offshore resource centers to create thought leadership and digital marketing campaigns that inspire trust in the KPMG brand, while engaging support from offshore vendors, managing expectations from stakeholders, acting as the central hub to deliver successful marketing campaigns across 156 member firms, specifically Germany, UK, Spain, France, Italy and Netherlands.
Brand Manager
Midas Safety
01.2018 - 06.2021
As Brand Manager, I was in-charge of developing cross-country marketing strategies, sharpening in-house brands, strengthening brand resonance, managing creative professionals, in-house graphics designers and guiding sales teams towards building long-term strategic alliance with our customers in 56 countries
Successfully partnered with agencies to develop full-funnel marketing programs.
Marketing Communications Specialist
Midas Safety
06.2015 - 12.2017
As MarCom specialist, I was in charge of leading our marketing initiatives, managing internal design teams, ensuring smooth collaboration with our sales teams internationally in various time zones, ensuring adherence to timeline and budgetary concerns, while ensuring timely execution and content alignment with our product development teams
Led the creative development of show collaterals and event logistic planning for company exhibits at international trade shows, specifically for the A+A show in Germany, attended by 20,000+ trade investors every two years, https://www.aplusa-online.com.
Marketing Manager
Saksco
05.2014 - 05.2015
Effectively managed a $300K marketing budget, developed and executed marketing strategies, including digital, social and web engagement, analytics and reporting
Negotiated with new vendors overseas which resulted in annual packaging cost reduction of 5%.
Digital Marketing Specialist
AcostaCo Incorporated
09.2013 - 03.2014
Developed and implemented plans to grow our client's social media audience for key demographics, strengthened the brand and engaged our community on social media by producing creative and compelling content, creatively produced and managed the content calendar for social via Hootsuite, reported on metrics of engagement through google analytics and wrote compelling copy for our company blog.
Content Editor
Aptara Incorporated
02.2010 - 02.2012
Commissioned, created, editing and publishing new content from Thomas Reuters, Oxford Press etc
Using enhanced CMS portals
Proofread content by non-English speaking authors, adapted content to style guidelines.
Assistant Manager, Cinema Ad Sales
Reliance Media Works
09.2009 - 10.2010
Sold cinema ad space to giants in the premium retail and service categories.
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