Jessica Mulherin-Ross

Work History

Strut Creative

Calgary, Alberta

09.2019 - 04.2024

Acted as the main point of contact for clients; responsible for managing all client communication related to project work
Developed project estimates, work-back schedules and timelines; managing them throughout a project’s life cycle
Facilitated and led client meetings. Synthesized and disseminated client feedback
Actively directed and coordinated all project activities and oversaw internal teams to ensure projects were delivered on brief, on time and on budget
Kept in frequent contact with clients, internal teams and senior leadership to advise on project status and new developments
Scheduled and led internal reviews and client presentations; oversaw implementation of client and internal feedback
Provided quality assurance ensuring deliverables aligned with the brief, were viable and in scope
Established and managed resource requirements for projects including internal and outside vendors
Created, submitted and monitored client invoices, verified vendor billings and tracked fiscal income on a weekly basis
Managed the agency’s weekly team resourcing
Facilitated freelance contracts as needed
Administered website domain, hosting and maintenance contracts
Annual event coordination and fulfillment of client gift selection, purchase and distribution
Supported with new-hire onboarding

Noble Agency (Formerly Bespoke Projects)

Calgary, Alberta

09.2015 - 03.2018

Oversaw content creation and managed content calendar on weekly, monthly and quarterly basis for the 17th Avenue SW Business Improvement Area (BIA)
Liaised with contributors to coordinate features and posts, photographed, wrote, edited and published content using Wordpress CMS
Posted and monitored Instagram, Facebook and Twitter accounts, according to weekly social media content calendar and social media policy guidelines as required
Monitored and identified emerging trends across social media platforms
Created estimates, and managed work-backs and timelines throughout project cycle
Followed clients work plans and strategy, including monthly reviews to ensure objectives were met
Attended bi-weekly client meetings and maintained regular meeting minutes
Participated in creative project strategy sessions and traffic meetings
Assisted in coordination of production and media buying as required

CityTV - Calgary

Calgary, AB

08.2008 - 08.2010

Worked closely with management, sales department and producers to execute client related projects
Assigned commercial, sales promotion and station promotion projects to creative services producers
Implemented client on-air appearances and editorial support with Breakfast Television producers and directors
Chaired weekly Special Projects and Marketing Meetings
Liaised with local organizations and on-air talent for MC opportunities
Worked with on-air talent to produce CityTV's weekly community calendar, Stuff You Should Do
Assisted with expense reports
Scouted locations and produced station ID’s and community based montages to air on City's Calgary
Corresponded with Creative Services Toronto regarding priority program clips and ensured they were promoted on Breakfast Television
Managed many fund-raising events that brought awareness and funds to local charities
Offered administrative assistance for the Creative Services Department as required.

Country Music Television - Toronto

Toronto

10.2004 - 09.2005

Coordinated current web initiatives and website content in cooperation with the Marketing Project Manager and Web Team
Handled all viewer relation inquiries, responses and tracking
Assisted the Marketing Project Manager in the development, planning and execution of special projects
Coordinated Video Design Software for on air promotions
Provided administrative support as required
Hired and managed event staff during travel and at event to ensure smooth operations and represented CMT at country music festivals across Canada (May to Oct 2002 - 2004)
Coordinated and managed outdoor events (ie: Merritt Mountain Music Festival, Big Valley Jamboree etc.) and on-site promotions for client, Excel, Kraft Canada and Chevy to ensure clients needs were met
Coordinated with concert promoters on all aspects pertaining to CMT’s presence at festivals
Worked with my team and festival coordinators to ensure the festivals ran smoothly and successfully
Oversaw setup, breakdown, and storage of all equipment used for events
Oversaw promotional giveaways as well as on-stage promotions and giveaways