Jesse Hamrick
Los Angeles
Summary
Results-driven Marketing and Sales professional with a thorough understanding of social media, content marketing, consumer engagement and community & brand building strategies. Over 20+ years of dedicated experience of hiring, training and mentoring team members. Proven ability to drive sales gains, increase brand awareness and expand online presence.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Regional Manager
Team Enterprises
08.2023 - Current
- Responsible for developing strong relationships, building brand awareness for BAT/RJRT nicotine products with the ultimate goal of expanding distribution in the independent off-premise and on-premise channels.
- Increasing volume growth/placements and assisting Distributor partner in attaining our objectives.
- Create & utilize sales reports to measure brand launches & performance within my accounts, contribute to analysis and recommendations arising within my Region.
- Partner with distributor sales representatives as needed. · Work close to maintain Top Volume accounts, reduce losses while prioritizing driving growth in the Region.
- Deliver on defined KPI goals related to placement, market availability, visibility, and quality of execution within critical account channels.
- Champion the brand (BAT/RJRT) and socialize the brand’s unique story with account decision makers, service staff, distributor sales force, and trade influencers by educating brand history and values, intrinsic qualities, and proper product compliance.
- Manage daily and weekly performance via internal tracking system, budgets, tactical resources, and effectively communicate results to identified stakeholders on a regular cadence.
- Contact - Andrew Leubner - 480.296.6868
Territory Sales Manager
Reynolds American Inc
08.2022 - 07.2023
- Achieved commercial sales and growth objectives within my territory assignment (Thousand Oaks, CA) in support of Division, Region, and Company goals.
- Developed a local strategy and business plan for meeting my individualized territory objectives, including identifying, analyzing, prioritizing, and targeting existing and potential retail outlets within geographic territory for product sales opportunities.
- Developed strategies for product and Point of Sale (POS) material placements to optimize sales and market visibility.
- Built client willingness and capabilities to collaborate with BAT/RJRT on key business fundamentals and drivers to accelerate the transformation of the tobacco industry, and to increase market share.
- Collaborated with Division Manager on territory-specific customer and sales planning, strategic-marketing, company product initiatives, to improve market share within the territory.
- Contact - Rich Harrychan - 914.299.9161
Marketing Director
Family Tree Collective
01.2020 - 07.2022
- Implemented online distribution partnerships
- Created multifunctional Brand QR Code Logos/Merchandise
- Brokered B2B annual sponsorships
- Multimedia Platform Management
- Contact: Jeremy Olsen - 443.845.2202
Marketing Manager
Jones Junction
01.2017 - 11.2019
- Certified with the Chrysler Automotive Group
- Achieved over 20% of the monthly sales goal linked to marketing strategies
- Trained new and current staff to effectively utilize CRM
- Client List: Chrysler, Dodge, Jeep, Nissan, Toyota, Kia, RAM
- Multi-Brand Auto Sales
- Contact: George Madore - 410.227.8024
Account Director
The Sawtooth Group
06.2010 - 08.2016
- Developed multi-city tours featuring branded vehicles/artists
- Executed national experiential consumer outreach programs
- App & QR Code driven brand repositioning
- Client List: Freixenet, Segura Viudas, PNC Bank
- Marketing Agency
- Contact: Alma Hunter - 707.490.5025
National Field Manager
Media Star Promotions
06.2004 - 05.2009
- Managed 400+ employees, nationally
- Partnered with 450 event venues nationwide
- Reconciled nightly/weekly/monthly reports in multiple CRMs
- Client List: Reynolds America, Pernod Ricard
- Marketing & Promotional Agency
- Contact: Jeff Bradford - 443.415.0359
Education
BS MGT/Marketing -
Towson University
Towson, MD05.1998
Skills
- Experiential Marketing
- Brand Building
- Social Media Marketing
- Operational management
- Sales and marketing strategies
- Customer and vendor relations
- Consumer Engagement
- CRM Integration
- Budget/Project Management
- Team Building/Training
- Regional planning
Websites
Certification
- Microsoft Certified (10/2010 - Present)
- MS Office Focused
Timeline
Regional Manager
Team Enterprises
08.2023 - Current
Territory Sales Manager
Reynolds American Inc
08.2022 - 07.2023
Marketing Director
Family Tree Collective
01.2020 - 07.2022
Marketing Manager
Jones Junction
01.2017 - 11.2019
Account Director
The Sawtooth Group
06.2010 - 08.2016
National Field Manager
Media Star Promotions
06.2004 - 05.2009
BS MGT/Marketing -
Towson University