Jeremie Kweto
Ottawa,ON
Summary
Overview
4
4
years of professional experience
1
1
Certification
Work History
Marketing Coordinator (Contractor)
Addy
08.2024 - 01.2025
- Developed and executed multi-channel content marketing strategies, including social media, blog content, and video marketing, to increase brand awareness and website traffic.
- Managed podcast production and distribution, creating YouTube videos, blog recaps, thumbnails, Spotify uploads, and promotional content to expand audience reach.
- Designed UI/UX assets for the addy mobile app (iOS & Android) using Figma, enhancing user experience and brand consistency.
- Created and optimized daily social media content, including posts, video clips, and graphics using Canva and Adobe Premiere Pro, improving engagement and visibility.
- Developed and implemented SEO-driven blog and content strategies, improving search engine rankings and driving organic traffic growth.
- Edited and repurposed long-form and short-form videos for social media, increasing reach and engagement across platforms.
- Planned, wrote, and optimized SEO-driven blogs, including property launch announcements and keyword-focused articles to improve search rankings.
Marketing Assistant
Conquer Experience Inc
04.2023 - 04.2024
- Brand Enhancement: Spearheaded the rebranding initiative, ensuring a cohesive brand identity across all marketing collateral and touchpoints. Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Website Transformation: Led the successful overhaul of the company website, optimizing it for user experience, SEO, and brand consistency.
- Social Media Mastery: Managed all social media platforms, curating engaging content, fostering community engagement, and doubling follower growth within six months.
- Content Creation Excellence: Authored impactful blog posts and articles.
- Email Marketing Success: Orchestrated compelling email marketing campaigns, resulting in a 40% increase in open rates and a 25% boost in click-through rates compared to previous campaigns.
- PeriopSim Challenge Triumph: Managed PeriopSim challenges from conception to execution, tripling participation and engagement rates from Challenge 5 to Challenge 9, resulting in a significant increase in lead generation.
- Data-Driven Insights: Implemented robust analytics strategies, delivering actionable insights that informed strategic marketing decisions and boosted overall campaign effectiveness.
- Collaborative Success: Fostered strong cross-functional collaboration, working closely with sales, product development, and customer support teams to align marketing initiatives with business goals and drive revenue growth.
- Continuous Growth: Maintained a commitment to continuous improvement, staying abreast of industry trends and leveraging innovative tactics to drive ongoing success in marketing initiatives.
- Enhanced customer engagement with the development of compelling content for email newsletters and blog posts.
Digital Marketing Coordinator
9763686 Canada Corporation
03.2022 - 03.2023
- Creating digital adverts and videos for assigned social media platforms to promote organization reputation and services by creating digital marketing content.
- Maintaining social media presence of organization on assigned social media platform.
- Reporting threats and opportunities in user-generated content.
- Developing online campaigns to promote and generate clients' awareness and leads. etc.
- Developing and/or maintaining websites.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Boosted brand awareness by establishing strong web and social media presence.
- Optimized social media channels and web pages to improve SEO and usability.
Digital Marketing Coordinator
Immigration Essentials
03.2022 - 03.2023
- Conducted extensive research to provide factual statistics for articles, blogs and landing pages.
- Created and posted to Immigration essential's website.
- Added meta descriptions, keywords and image tags to increase clients' SEO presence.
- Identified appropriate marketing channels and target customers for campaigns.
- Attracted over 100000 potential leads by creating and implementing innovative marketing strategies over period of 1 month.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Boosted brand awareness by establishing strong web and social media presence.
Sales Development Representative
Pactima
02.2021 - 06.2022
- Utilized Hubspot to manage sensitive client information and update existing and new client profiles.
- Emailed important, relevant information regarding Pactima Software to +100 potential and existing customers.
- Built and managed accurate sales pipeline to maintain high volume of activity
Education
College Diploma -
Interactive Media Design, Algonquin College
Ottawa, ONSkills
- Advertising Campaigns
- Blog Writing & SEO Copywriting
- Keyword Research & SEO Strategy
- Performance Tracking & Analytics
- Adobe Creative Cloud
- Website Design/Development
- Customer Relationship Management
- Campaign Management
- Social Media Strategy & Content Creation
- Email Marketing Campaign
- Community Engagement
- Marketing Strategies
- Market Research
- Video Production
- Graphics Design
Accomplishments
- Increased web traffic 80% within 2 months by designing innovative digital marketing campaigns.
- Grew social media audience 200% through grassroots marketing plans incorporating social media campaigns.
- Capitalized on untapped social media platforms such as Instagram and YouTube to grow organization's awareness and customer interactions.
- Project Team Lead - Creating Branding Guide for Microaggression H5P Game Project
Certification
- Digital Advertising, Hubspot academy - 2023
- Social Media Marketing, Hubspot academy - 2023
- Digital Marketing, Hubspot academy - 2023
Languages
English
Native or Bilingual
French
Native or Bilingual
Dutch
Full Professional
Timeline
Marketing Coordinator (Contractor)
Addy
08.2024 - 01.2025
Marketing Assistant
Conquer Experience Inc
04.2023 - 04.2024
Digital Marketing Coordinator
9763686 Canada Corporation
03.2022 - 03.2023
Digital Marketing Coordinator
Immigration Essentials
03.2022 - 03.2023
Sales Development Representative
Pactima
02.2021 - 06.2022
College Diploma -
Interactive Media Design, Algonquin College
- Digital Advertising, Hubspot academy - 2023
- Social Media Marketing, Hubspot academy - 2023
- Digital Marketing, Hubspot academy - 2023
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