Jennifer Hilborn

• Identify thought leaders and craft community partnership strategy for branch, community, and client engagement that supports strategic business priorities
• Create and manage national branch engagement programs to leverage community investments
• Funnel community investment and impact stories to internal and external communication channels

• Stewarded $7 million of the RBC Foundation’s yearly giving on behalf of the RBC Wealth Management lines of business
• Collaborated with other RBC lines of business for community impact and engagement
• Reported to the RBC Foundation and RBC Wealth Management Canada business heads
• Management of national RBC Wealth Management branch engagement programs in support of International Women’s Day, CMHA Mental Health Week, National Tree Day, Food Security, and Housing Security
• Management of Dominion Securities' Branch Community Commitment Award and Wealth Management Canada's participation in the enterprise-wide Global Citizen Award

Inspired by the power of experiences to influence an audience and by the notion that society could be different if people had a greater sense of self-worth, with her business partner, Jennifer formed The Esteem Dream Corp and Esteemed Events. The signature program of The Esteem Dream was ‘The Girl Event’, an event designed to educate, entertain and inspire girls; empowering them with tools to establish a healthy sense of self-worth. The event ran three times to sold out crowds, rave reviews from the girl-guests, and was featured on Canadian major news networks.

Esteemed Events offered community investment, fundraising, and sponsorship consulting along with event management and event audits. Clients included The Institute for Competitiveness and Prosperity, Pfizer Canada, The Canadian Warplane Heritage Museum, Tennis Canada, Association In the Defense of the Wrongfully Convicted (AIDWC), Novo Nordisk Canada, St

Stephen’s Community House, Association of Registered Interior Designers of Ontario, Canadian FundRaiser, Muscular Dystrophy Canada, The Canadian Freestyle Ski Team, Manifest Communications, AMICI Chamber Ensemble, and PROFIT Magazine, a division of Rogers Media.

• Management of the donor stewardship plan for Tennis Canada
• Management of all third party and in-house fundraising events for Tennis Canada
• Writing of grant submissions and solicitation of major gifts
• Creation and writing of ‘At the Net’, Tennis Canada’s inside information series for donors

• Managed Ericsson's Corporate Citizenship/Social Marketing worldwide programs
• Leadership, development and deployment of Corporate Citizenship policies, strategies and directives in co-operation with Business Segments and Market Areas, reporting to Director of Brand Experience Management
• Managed team of five, dispersed globally and responsible for budget of $4 million USD
• Led global social marketing projects including research, advocacy, action and communications
• Forged strategic multi-sector partnerships
• Internal communications, education and roll-out of corporate citizenship programs
• Volunteerism policy and program development

• Sponsorships, events, product placement, and corporate citizenship
• Evaluated Sponsorship Properties worldwide and develop Sponsorship Policies
• Agency and consultant management
• Corporate Citizenship program and Athlete Sponsorship management

• Sponsorship Management of Canadian events and sponsored athletes
• Managed Internal communications including article placements and writing for internal and telecom industry publications
• Product Placement, Customer hosting, Trade Show coordination, and management of Premiums and incentives
• Marketing communications plan, budget and program development and delivery for Private Radio Systems Division

• Publicist for authors and their books
• Media relations, author tours, and book launches for authors such as Margaret Atwood, Susie Moloney, Stephen Strauss, Paul Mason, and Brian Nolan.