Summary
Overview
Work History
Education
Skills
Strategic Contributions
Technical Experience
Key Areas Of Expertise
Timeline
Generic

JENEFA VASANTHKUMAR

Newark,CA

Summary

Results-driven Go-to-Market Systems Architect with 15+ years of experience enabling scalable GTM strategies across CRM, ERP, and marketing ecosystems. Proven success in aligning technology with sales, marketing, and customer success goals using Salesforce, NetSuite, and middleware platforms. Specialized in lead-to-cash processes, partner onboarding, Experience Cloud portals, and marketing automation (Marketo/Pardot). Strong cross-functional leadership, solution architecture, and process optimization experience across startup and enterprise environments.

Overview

15
15
years of professional experience

Work History

Principal Solutions Architect/Sr.Business Systems Manager

Pivot Bio Inc
11.2021 - Current
  • Led implementation of NetSuite and Salesforce to improve operations and streamline processes.
  • Developed internal tools like Zendesk, customizing workflows to enhance support and communication.
  • Focused on NetSuite modules (Procure-to-Pay, Order-to-Cash, GL/Accounting) to optimize financial management.
  • Designed Procure-to-Pay and Order-to-Cash processes, improving compliance, efficiency, and customer communication.
  • Built scalable solutions to support product growth and future needs.
  • Implemented Salesforce Sales Cloud, Service Cloud, and Experience Cloud to optimize sales and partner collaboration.
  • Delivered a mobile app for partners via the Apple App Store and Google Play Store.
  • Managed developer team, ensuring high code quality and project timelines.
  • Improved development cycle with version control and PR review processes.
  • Integrated third-party apps using Dell Boomi for seamless data flow.
  • Created reports/dashboards for internal/external team visibility.
  • Delivered projects from design to deployment, aligning with business goals.
  • Worked with developers and engineers to realize technological solutions.
  • Broke down technical ideas and issues into non-technical terms for business executives.
  • Contributed heavily to product development lifecycle of both back-end and customer-facing solutions.
  • Guided and influenced existing partners on recommended upgrades and enhancements to integrated solutions.
  • Worked with customers or prospective customers to develop integrated solutions and lead detailed architectural dialogues to facilitate delivery of comprehensive solution.
  • Worked closely with product teams to define and prioritize partner feature requests
  • Conducted research to evaluate systems design and process efficiency.
  • Created and implemented innovative business solutions to support corporate objectives.
  • Conducted post-sale requirements gathering, analysis and documentation.
  • Supervised deployments and provided troubleshooting and user support.
  • Provided support during customer implementations and applied industry best practices.

Technical Lead/Architect

Zymergen Inc
07.2020 - 11.2021
  • Developed a Customer Community with custom Lightning components, enhancing collaboration for internal teams.
  • Streamlined Zymergen's product launch sales process in Salesforce, covering pricing, quoting, and opportunity management.
  • Built an integration layer for lab robots, automating incident creation via Salesforce with JWT authentication.
  • Built Service workflows for product returns using the Field Service Lightning Module of Salesforce.
  • Integrated JIRA with Salesforce for efficient issue tracking.
  • Automated lead, opportunity, and account processes in Salesforce, boosting efficiency.
  • Enabled collaborative forecasting, supporting demand planning for product lines.
  • Implemented Salesforce Chatter for team collaboration and development.
  • Ensured compliance with Denied Party Screening and customized quote functionality.
  • Set up data visibility compliance rules in Salesforce for certain countries.
  • Created a proof of concept for R&D management in Salesforce, aligning with go-to-market strategies.
  • Integrated Duns & Bradstreet for Salesforce credit checks, refining sales focus.
  • Implemented Avalara Tax solutions for compliance across subsidiaries.
  • Established Denied Party Screening for NetSuite, covering custom and vendor records.
  • Built Work Order and Item Management processes in NetSuite, integrated with Salesforce.
  • Served as primary contact for Salesforce projects, aligning with business objectives.

Staff Developer

Extreme Networks
08.2019 - 07.2020
  • Managed multiple Salesforce instances during mergers and acquisitions, ensuring system integrity with minimal disruptions.

Senior Applications Developer

Aerohive Networks
05.2014 - 08.2019
  • Designed and developed custom applications, including the creation of Entitlement Management systems, and implemented Milestone tracking for a subscription-based customer service model.

Applications Developer

HP
09.2013 - 05.2014
  • Led backend development, API integrations, and web services deployment in complex enterprise environments.
  • Collaborated with stakeholders regarding project capabilities and limitations to deliver optimal functionality.
  • Conducted scheduled system upgrades to maximize performance.

Application Developer

Research In Motion/Blackberry
09.2012 - 09.2013
  • Updated technical documentation, product specifications, and technical training materials.
  • Collaborated with stakeholders regarding project capabilities and limitations to deliver optimal functionality.
  • Designed new features for mobile apps to provide mobile functionality for brand features.
  • Conducted data modeling, performance and integration testing.

Software Engineer

Tesco HSC
12.2009 - 12.2011
  • Designed and implemented scalable applications for data extraction and analysis.
  • Delivered unit-tested systems within customer-prescribed timeframes.
  • Developed robust, scalable, modular and API-centric infrastructures.


Education

Bachelor of Engineering -

Some

Skills

  • CRM (HubSpot,Salesforce)
  • ERP (NetSuite)
  • ETL(Dell Boomi,Mule Soft)
  • Quote-to-Cash Leadership
  • Agile Methodologies
  • API Development
  • Suite Scripts
  • LWC (Lightning Web Components)
  • Visualforce
  • PostgreSQL
  • Visual Studio Code
  • Git
  • Data bricks
  • SDLC
  • Technical architecture
  • Continuous integration

Strategic Contributions

  • Designed complex business processes integrating Salesforce and NetSuite for workflow automation.
  • Delivered omnichannel customer service solutions within Service Cloud to enhance case resolution times.
  • Led digital transformations by aligning IT initiatives with organizational objectives.

Technical Experience

APEX, Java, VB, ASP.NET, PHP, VBScript, JavaScript, XML, XSL, J2EE, HTML, JSP, JSF, JSON, Suite Scripts, LWC (Lightning Web Components), Visualforce, SQL Server, DB2, PostgreSQL, Oracle, MySQL, Dell Boomi, SOAPUI, JMeter, JDeveloper, Information Design Tool, Brackets, Eclipse, Microsoft Office Suite, Hibernate, JUnit, Log4J, Eclipse, Visual Studio Code, Sublime, Maven, Perforce, Git, SVN, Hudson, Jenkins, Spring, Struts 2, Lightning, NetSuite, Salesforce, HubSpot, Databricks, WebLogic, Tomcat, Apache, IBM HTTP Server, JBoss, SDLC (Software Development Life Cycle), Agile Methodology [Tools: Asana]

Key Areas Of Expertise

  • Salesforce Implementations: Directed Sales Cloud, Service Cloud, and Experience Cloud projects from concept to deployment, aligning with business goals to improve customer engagement.
  • Mobile Application Deployment: Delivered Salesforce Experience Cloud as a mobile app via Mobile Publisher for seamless user access.
  • NetSuite Customization: Developed SuiteScripts, Suitelets, and Portlets to optimize operations using NetSuite APIs.
  • Integration Management: Managed integrations between Salesforce, NetSuite, and other systems using tools like Dell Boomi and MuleSoft for smooth data exchange.
  • Database Optimization: Skilled in SQL performance tuning across Oracle, MS SQL, and MySQL platforms for efficient data handling.
  • Quote-to-Cash Leadership: Oversaw end-to-end implementations ensuring streamlined workflows from quotes to payment processing.
  • Agile Methodologies: Proficient in Scrum frameworks for iterative project delivery.

Timeline

Principal Solutions Architect/Sr.Business Systems Manager

Pivot Bio Inc
11.2021 - Current

Technical Lead/Architect

Zymergen Inc
07.2020 - 11.2021

Staff Developer

Extreme Networks
08.2019 - 07.2020

Senior Applications Developer

Aerohive Networks
05.2014 - 08.2019

Applications Developer

HP
09.2013 - 05.2014

Application Developer

Research In Motion/Blackberry
09.2012 - 09.2013

Software Engineer

Tesco HSC
12.2009 - 12.2011

Bachelor of Engineering -

Some

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JENEFA VASANTHKUMAR