Summary
Overview
Work History
Education
Skills
Languages
Additional Information
Timeline
Generic

Jeannette Quashie

Swift Current,SK

Summary

Skilled marketing professional with robust background in creating and executing strategic campaigns that drive growth. Known for strong team collaboration, adaptability to changing needs, and delivering measurable results. Adept in digital marketing, market analysis, and brand management, with focus on innovation and client satisfaction. Reliable and consistently effective in achieving organizational goals.

Overview

10
10
years of professional experience
1
1
year of post-secondary education

Work History

Marketing Manager

KFC Ghana
05.2024 - 08.2024
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Coordinated with sales teams to align marketing and sales strategies, driving revenue growth.

Brand Manager

Pernod Ricard
12.2018 - 12.2023
  • Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
  • Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
  • Planned, implemented, and tracked sales and marketing strategies to promote brand products.
  • Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
  • Boosted product sales with innovative promotional strategies and attractive packaging designs.
  • Researched and identified new opportunities for product and brand development.

Social Media Manager

Pernod Ricard
01.2015 - 11.2018
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Optimized posting schedules based on platform-specific analytics to maximize content visibility.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Increased brand awareness by developing and implementing effective social media strategies.
  • Cultivated strong corporate image and identity with clear branding.

Education

Great Plains College
Swift Current, SK
08.2024 - 04.2025

Bachelor of Arts - Linguistics

University of Ghana
Accra, Ghana
09.2012

Associate of Arts - French Language And Literature

University of Lorraine
Nancy, France
08.2011

Skills

Customer Relationship Management (CRM)

Brand Development

Marketing campaign development

Digital Marketing

Strategic Planning and Alignment

Lead Generation Campaigns

Product Promotion

Promotional Events

Languages

English
Native or Bilingual
French
Professional Working

Additional Information

References

Daniella Nartey: Customer Care Manager, Epiroc | 00233241552465

Yvonne Offei: Customer Experience Manager, UBA | 00233244157601

Timeline

Great Plains College
08.2024 - 04.2025

Marketing Manager

KFC Ghana
05.2024 - 08.2024

Brand Manager

Pernod Ricard
12.2018 - 12.2023

Social Media Manager

Pernod Ricard
01.2015 - 11.2018

Bachelor of Arts - Linguistics

University of Ghana

Associate of Arts - French Language And Literature

University of Lorraine

Similar Profiles

CREATE PROFILE
Jeannette Quashie