Jasmine Ortega
San Jose
Summary
Dynamic Visual Merchandiser with proven expertise at Forever 21, excelling in merchandise selection and inventory management. Enhanced customer satisfaction through innovative window displays and effective store layouts. Strong team leader skilled in training staff, driving brand marketing initiatives, and aligning visual standards with current fashion trends to boost customer engagement.
Overview
5
5
years of professional experience
Work History
Full-Time Lead/Visual Merchandiser
Forever 21
08.2021 - Current
- Worked with store managers to implement new displays, promotions and store layout changes.
- Managed mannequin styling, ensuring alignment with current fashion trends and company branding guidelines.
- Trained and supervised junior team members in visual merchandising techniques for consistent brand presentation across the store.
- Revamped store layout to improve customer flow and overall shopping experience, resulting in better customer satisfaction ratings.
- Monitored and replenished display inventory and restructured according to available stock.
- Updated signage regularly to reflect current promotions or markdowns, improving clarity for customers seeking sale items within the store environment.
- Increased customer traffic through effective window displays that showcased new products and promotions.
- Managing a team of 55 employees, overseeing daily operations.
- Executing floor sets
- Helped operate a 3.5 billion store
- Reached Loyalty credit card to 1.3% vs 1% to goal
- counts increased by +3% through effective customer loyalty initiatives
- Enhanced overall store appearance by applying careful consideration to product and display locations.
Teacher's Assistant
Santa Clara High
02.2020 - 05.2020
- Supported classroom maintenance and upkeep, organizing books, and materials.
- Supported classroom activities, tutoring, and reviewing work.
- Helped with grading assignments and tests, providing constructive feedback to students based on results.
- Maintained safety and security by overseeing students in recess environments.
- Managed art room supplies, equipment and resources to maintain consistent supply for projects.
- Inspired students and assisted in developing creativity and self-expression through various art forms and media.
Education
Teaching
De Anza College
Cupertino, CASkills
- Merchandise selection
- Inventory management
- Stock control
- Retail display setup
- Visual display standards
- Sales floor resets
- Customer service
- Team leadership
- Visual merchandising
- Window displays
- Brand marketing
- Fashion trend awareness
- Sales promotion
- Cross-merchandising
- Mannequin styling
- Overstock management
Timeline
Full-Time Lead/Visual Merchandiser
Forever 21
08.2021 - Current
Teacher's Assistant
Santa Clara High
02.2020 - 05.2020
Teaching
De Anza College
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