Jared Brown
Scarborough
Summary
Extensive ice hockey knowledge and 5+ years of experience working in the hockey industry. Possesses an unwavering passion for hockey. Proven track record of success in conceiving, developing, and crafting written content that captivates readers and cultivates brand engagement. Increased monthly page views for The Hockey News OHL Site from 20k to 100k. Brings a detail oriented, perceptive, and methodical approach to content review and updates. I offer five years of experience in creating and
editing digital content before publication.
Overview
13
13
years of professional experience
Work History
Sales Associate
Duke's Source For Sports
07.2024 - Current
- Provided excellent customer service by assisting athletes in finding the correct equipment and answering their questions regarding product details.
- Ensured timely and efficient skate sharpening lines, as well as perform repairs on hockey skates.
- Developed strong relationships with repeat clients, leading to increased loyalty and return visits.
- Participated in periodic inventory counts to maintain accurate stock levels and an organized overstock department.
- Assisted taking pictures of new product to advertise on company's social media accounts.
Site Editor & Writer
The Hockey News
01.2024 - Current
- Composed 1-2 articles to publish to The Hockey News OHL Site daily. Covering breaking news and creating in-depth player feature articles.
- Collaborated with co-site editor to improve content structure and clarity, resulting in increased reader engagement, and bring in over 60,000 page views on a monthly basis.
- Developed keyword-rich SEO articles to promote brand awareness and improve organic search ranking.
- Applied strong writing, editing, and proofreading abilities to each assignment to produce the best possible content.
- Created, edited, and published videos to include in articles.
- Managed an active social media presence promoting content.
Director of Scouting
Draft Prospects Hockey
09.2019 - 05.2023
- Developed and presented new ideas and conceptualized new approaches and solutions to increase revenue
- Assisted in the production and publishing of the company's hockey magazines, newsletters, and created full player profiles
- Evaluated scouting reports, shaped content, and helped improve overall work quality through careful review, detailed editing, and constructive feedback
- Generated reports and obtained data to develop analytics on key performances and potential in draft-eligible prospects
- Took accurate minute-by-minute notes during fast-paced hockey games to create a detailed analysis
Department Sales Manager
National Sports
10.2019 - 07.2021
- Developed sales plans, goals, strategies, and objectives to achieve team goals and revenue objectives
- Handled store operations, managed transactions, and financed payroll
- Discussed strategic objectives to establish department priorities, mentoring staff with feedback and consistent follow-up
- Maintained knowledge of current promotions, exchange guidelines, payment policies, and security practices
- Executed targeted merchandising and promotional plans to meet department sales goals
- Balanced workloads to meet targets without overtaxing employees
Website Administrator
Eliteprospects.com
11.2014 - 04.2015
- Reviewed information and elements regularly on the website and pages for accuracy and functionality
- Updated and maintained accuracy of player statistics for the WHL, OHL, QMJHL, and NHL
- Remained focused for lengthy periods to accurately perform work with adequate speed
Hockey Instructor
Scarborough Ice Raiders Hockey School
10.2011 - 04.2012
- Assisted the on-ice instructor in Instructing drills that promoted excitement and motivation to provide an enjoyable experience
- Assisted in teaching ages 5-8 fundamental hockey skills
Skills
- Creative writing
- Editing skills
- Deadline management
- Knowledgeable in ice hockey
- Social media proficiency
- Project management
Timeline
Sales Associate
Duke's Source For Sports
07.2024 - Current
Site Editor & Writer
The Hockey News
01.2024 - Current
Department Sales Manager
National Sports
10.2019 - 07.2021
Director of Scouting
Draft Prospects Hockey
09.2019 - 05.2023
Website Administrator
Eliteprospects.com
11.2014 - 04.2015
Hockey Instructor
Scarborough Ice Raiders Hockey School
10.2011 - 04.2012
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