Jane Grinnell

Company Overview: A British-style gastropub with a solid reputation for exceptional food, great spirits and a well-established client base

• Manage day-to-day business operations including food & beverage, financial, industry regulatory compliance, staffing, marketing & social media, entertainment
• Achieve continuous annual financial growth with strategic planning, cost control measures, and targeted marketing efforts
• Implement marketing strategies to increase brand awareness and attract new customers
• Evaluate industry competition and market conditions regularly to maintain a competitive advantage in the marketplace
• Developed and maintained strong relationships with clients, resulting in repeat business and referrals.

Company Overview: An independent B2B consultant with an accomplished record of helping companies develop and implement marketing and communications strategies and plans to support business goals

• Adept at articulating brand values and attributes and translating these into marketing and communication strategies to help align brand and culture, increase brand awareness and stand out from the competition
• Client base included small, medium and large, global corporations
• Experienced at supporting client and agency side
• Provided strategic and tactical expertise in the development and implementation of integrated marketing and communications plans to engage and align internal and external audiences
• Areas of expertise: strategic marketing and communications plan development, branding, digital marketing and social media strategy, writing, editing, presentation development, research analysis, media relations, crisis communication and reputation management, event planning

• Responsible for team leadership, strategic planning, marketing, communications, branding, budgeting, business development and planning support, RFP and proposal support, industry training and certification program management
• Evaluated team and department functions and established more clearly defined structure and roles, improving efficiency and productivity
• Initiated and implemented company-wide name change and rebrand (30+ facilities)
• Successful roll-out and virtual and in-person training of updated CRM program
• Led the development and launch of new corporate website
• Conceived and implemented an automated RFP search and vetting process to drive efficiency and improve selection results

• Responsibilities included business development, client relationship management, sales team leadership, marketing, communications and branding
• Worked with numerous clients to successfully develop fully integrated marketing and tradeshow programs, including booth/display design, build, installation, staff training, promotion, lead generation and tracking, program evaluation and measurement
• Pursued and awarded the largest multi-year contract in Company history
• Successfully implemented a company-wide rebrand

• Responsible for Corporate marketing, communication and branding strategy, plan development, team leadership and mentoring, supplier management, events planning, budget development
• Successfully developed and implemented comprehensive marketing and communications strategies and plans to support business objectives
• Developed and managed multi-million-dollar budgets
• Spearheaded a company-wide rebrand which included over 100 divisions globally
• Successfully planned and managed all automotive-related events on time and within budget
• Events included tradeshows, customer-specific technology demonstrations, annual shareholders meetings, and annual sales meetings
• Three-time recipient of company-wide 'Most Outstanding Performance in a Sales or Marketing Role', amongst 300 peers
• Nominated and chosen by management and peers

• Responsible for Corporate marketing, communication and branding strategy, plan development, team leadership and mentoring, supplier management, events planning, budget development
• Successfully developed and implemented comprehensive marketing and communications strategies and plans to support business objectives
• Developed and managed multi-million-dollar budgets
• Spearheaded a company-wide rebrand which included over 100 divisions globally
• Successfully planned and managed all automotive-related events on time and within budget
• Events included tradeshows, customer-specific technology demonstrations, annual shareholders meetings, and annual sales meetings
• Three-time recipient of company-wide 'Most Outstanding Performance in a Sales or Marketing Role', amongst 300 peers
• Nominated and chosen by management and peers