Summary
Overview
Work History
Education
Skills
Websites
Timeline
Professional Development
Professional References
Community Service
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JAMIE LO

JAMIE LO

Global Revenue Leader
Halifax,NS

Summary

Results-driven, entrepreneurial International Sales Executive with forward-thinking approach centered on company success, culture creation, and professional development. Experience in every facet of the sales pipeline, contract creation/negotiation, and marketing collaboration. Demonstrated track record of building successful teams, benchmark setting results, and managing brands from start-up phase into profitable operations across multiple industries.

Overview

18
18
years of professional experience

Work History

SENIOR DIRECTOR OF SALES

DASH HUDSON
12.2023 - 03.2024
  • Led entire sales organization of Sales Development Representatives and Account Executives, overseeing all aspects of the sales funnel.
  • Achieved the most Sales Qualified Leads in company history in first quarter in the role with only 60% team capacity.
  • Created new Sales Development Playbook and layered KPI algorithms to drastically increase activities and accountability.
  • Improvement departmental satisfaction (Net Promoter Score) by 40% within one month of taking over team.

DIRECTOR OF SALES

DASH HUDSON
06.2022 - 12.2023
  • Managed Account Executives sales team to the most annual New Business Revenue in Dash Hudson 10 year history in first year in the role while navigating shift from sales led model to product led growth.
  • Significantly advanced team Sales Enablement and pricing structure to win more Enterprise level accounts in a single year than in the company's previous 9 years combined.
  • Revamped and led sales journey and contract legal review process to reduce days-to-close by 50%.
  • Developed and drove Go-to-Market strategy to open opportunities in new, undermined verticals.
  • Negotiated all high-level contracts with key accounts.
  • Reduced first-year churn by 20% through more effective onboarding and measured support structure by the AEs.


PARTNER

EFFECTIVE LEADERSHIP
01.2021 - 03.2024
  • Owner of contract with multi-national payment systems to fill Regional and Field Sales roles across Canada
  • Consultant on sales training curriculum used by ATEA, Nu-West, Engineered Air, Western Financial Group et al.

MAJORITY OWNER, CO-FOUNDER, CEO

REGINALD BEAUTY INC.
01.2021 - 03.2024
  • Creator of private eCommerce beauty brand, local distribution network, and consulting services, providing international brands a road map to the complex landscape of the Canadian market.

DIRECTOR, BUSINESS DEVELOPMENT CANADA

REVLON PROFESSIONAL BRANDS
01.2019 - 10.2021
  • Responsible for managing territory sales of approximately $31M CAD and National Education Team.
  • Ran National Marketing department for multiple brands through Covid-19 pandemic.

DIRECTOR OF SALES

REVLON PROFESSIONAL BRANDS
01.2017 - 01.2019
  • Managed field sales and education teams, totaling 12 direct reports
  • Responsible for P&L management, annual budget building process and new account acquisition.
  • Promoted internally due to being the best performing National region in the company.

SENIOR BUSINESS DEVELOPMENT MANAGER, TIGI, CANADA

UNILEVER CANADA
01.2016 - 01.2017
  • Managed and oversaw Canada and Eastern US with the goal of doubling sales of BSG Canada within two years and master BSG systems to become the lead Director of all BSG U.S., TIGI's focal client, with a budget or approx 12M CAD.
  • Promoted internally due to exceptional results.

BUSINESS DEVELOPMENT MANAGER, TIGI, CANADA AND US EAST

UNILEVER CANADA
01.2014 - 01.2016
  • Managed the creation, execution and sales goal achievement of bespoke business plans for independent distribution partners in Canada and the Eastern US while leading the development, mentorship and management of a team of TIGI sales specialists and contract educators across Canada and New England.

TIGI SALES SPECIALIST

UNILEVER CANADA
01.2012 - 01.2014
  • Maintained and expanded company sales for the attainment of volume, profit and strategic objectives for key distribution partnerships in NFLD, NS, PEI, NB, ON and a large network of nationwide stores.
  • Recruited by parent company due to exceptional results.

REGIONAL SALES MANAGER, ATLANTIC CANADA

MARITIME BEAUTY
01.2010 - 01.2012
  • Effectively managed and supervised sales teams to gain new accounts and organically grow existing business
  • Developed territory business plans for NS, PEI and NB, liaised with top-level executives from Unilever North America and L'Oreal Canada and designed and executed training modules for mobile sales force and store managers.

DISTRICT SALES CONSULTANT

MARITIME BEAUTY
01.2008 - 01.2010
  • Designed and implemented sales and marketing plans to maximize product sales across a 16-store network and three sales consultants
  • Launched all new products and training programs to company sales forces; planned and executed all sales meetings with top potential clients, trade shows and conferences.
  • Promoted internally based on exceptional results.

Education

Bachelor of Science, Psychology -

Acadia University
Wolfville, NS
09.2002 - 04.2006

High School Diploma -

Halifax Grammar School
Halifax, NS
01.1999 - 05.2002

Skills

Contract Negotiation

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Timeline

SENIOR DIRECTOR OF SALES

DASH HUDSON
12.2023 - 03.2024

DIRECTOR OF SALES

DASH HUDSON
06.2022 - 12.2023

PARTNER

EFFECTIVE LEADERSHIP
01.2021 - 03.2024

MAJORITY OWNER, CO-FOUNDER, CEO

REGINALD BEAUTY INC.
01.2021 - 03.2024

DIRECTOR, BUSINESS DEVELOPMENT CANADA

REVLON PROFESSIONAL BRANDS
01.2019 - 10.2021

DIRECTOR OF SALES

REVLON PROFESSIONAL BRANDS
01.2017 - 01.2019

SENIOR BUSINESS DEVELOPMENT MANAGER, TIGI, CANADA

UNILEVER CANADA
01.2016 - 01.2017

BUSINESS DEVELOPMENT MANAGER, TIGI, CANADA AND US EAST

UNILEVER CANADA
01.2014 - 01.2016

TIGI SALES SPECIALIST

UNILEVER CANADA
01.2012 - 01.2014

REGIONAL SALES MANAGER, ATLANTIC CANADA

MARITIME BEAUTY
01.2010 - 01.2012

DISTRICT SALES CONSULTANT

MARITIME BEAUTY
01.2008 - 01.2010

Bachelor of Science, Psychology -

Acadia University
09.2002 - 04.2006

High School Diploma -

Halifax Grammar School
01.1999 - 05.2002

Professional Development

  • Filling the Funnel - John Barrows, Halifax
  • Driving to Close - John Barrows, Halifax
  • To Sell is Human - Daniel Pink, Los Angeles
  • Priority Management - Tony Mancini, Dartmouth
  • Motivating Team Leader - Dr. Lewis Loscony, Halifax
  • Strictly Business - Scott Missad, Mt, Tremblant
  • Sales and Leadership Mastery - Blair Singer, Halifax
  • The Powerful Sales Presentation - Blair Singer, Halifax
  • The New Elevator Pitch - Chris Westfall, Dallas
  • Sales Mastery - Dano Ybarra, Dallas
  • Becoming a Master - Geno Stampora, Providence
  • Impact Zone - Jen Planck, Dallas
  • Lynda.com - 31 courses on sales, management, emotional intelligence, finance, and development

Professional References

  • RACHAEL NSOFOR, +44 (795) 074-6612, Senior International Account Executive Dash Hudson and direct report
  • MARIE LA FRANCE, +1 (917) 536-0174, VP of Growth at Billion Dollar Boy, Former VP of Strategy Dash Hudson and former direct supervisor
  • MARTIN (MARTY) FLAHERTY, +1 (917) 428-7087, Former General Manager Revlon North American and former direct supervisor
  • EMILIE BERGERON, +1 (514) 602-1027, Marketing Director at Moroccanoil and former direct report
  • BRIAN AHRENS, +1 (416) 618-5353, Director of Sales at Henkel and former direct supervisor
  • TED DUFFIELD, +1 (403) 470-5345, Majority Partner at Effective Leadership and business partner

Community Service

  • 12 Years volunteering with 'Bossom Buddies' local charity supporting Breast Cancer Research
  • Feed Nova Scotia - Holiday Food Drive Donation Volunteer
  • Motionball Special Olympics Fundraiser and Participant
  • Organized product donations for Victoria Order of Nurses during Covid-19 pandemic response
JAMIE LOGlobal Revenue Leader