- Gym Workouts
- Volunteering
- Playing Sports
Jamie Houle
Summary
A seasoned executive with a proven track record of driving positive client outcomes. I excel in strategic planning and executive leadership, with a strong focus on building a positive team culture grounded in empathy, collaboration and inclusion. I have successfully managed a team of 20+ employees while remote, and I have been called one of the most "people first" leaders at VaynerMedia. I have received multiple awards from clients for partnership building and excellence in client service. I am looking for a new and exciting challenge to further my professional growth.
Overview
18
18
years of professional experience
Work History
VP, Media
VaynerMedia Canada
04.2024 - Current
- Spearheaded strategic initiatives, consistently driving ROI and revenue growth.
- Developed and executed comprehensive marketing strategies for brand visibility and growth.
- Managed financial planning and budgeting processes, ensuring fiscal responsibility and maximizing return on investments.
- Improved organizational efficiency by implementing streamlined processes.
- Developed high-performing teams for achieving long-term objectives.
- Improved employee engagement by promoting a culture of inclusion and collaboration.
- Led cross-functional teams to implement innovative solutions for complex challenges.
- Client supported- Mondelez Canada Portfolio of 15+ brands
Senior Director, Media
VaynerMedia Canada
11.2021 - 03.2024
- Client supported- Mondelez Canada Portfolio of 15+ brands
Director, Media
VaynerMedia
05.2020 - 10.2021
- Client supported- Mondelez Canada Portfolio of 15+ brands
Associate Director, Media
VaynerMedia
03.2018 - 05.2020
- Client supported- Mondelez Canada Portfolio of 15+ brands
Associate Director, Media
Carat USA
08.2017 - 03.2018
- Client supported- Chevrolet Dealers - West Region
Account Manager, Media
Carat Canada
01.2016 - 08.2017
- Client supported - Mondelez Canada Portfolio of 15+ brands
- Client supported - MasterCard
Account Planning Supervisor, Media
MediaCom Canada
07.2014 - 12.2015
- Client supported - Audi Brand + Dealers
- Client supported - Diageo
Strategy Supervisor, Media
OMD Canada
05.2011 - 07.2014
- Client supported - Eli Lilly
- Client supported - Parmalat
Senior Media Buyer, Media
OMD Canada
08.2006 - 05.2011
- Executed national television in all markets including English and French Specialty
- Set up and maintenance of campaigns within billing systems
- Negotiate with Sales Representatives to ensure clients are receiving the most impactful media schedules to maximize efficiencies
- Maintain client requirements by preparing/presenting pre buys and post buys
- Maintained accounts, makegoods, estimating, input data and training of new staff
- Team lead on clients such as Lowes, Co-operators, and M&M Meats which allows for complete control to execute campaigns in the most creative and efficient ways possible
- Clients Supported - Nissan, Clorox, Edward Jones, Lowes, Co-operators, and M&M Meats
Education
Advertising Diploma - Advertising
St. Clair College of Applied Arts And Technology
Windsor, ON06-2006
Skills
- Strategic planning
- Executive leadership
- Business development
- Team management
- Financial oversight
- Organizational growth
- Performance optimization
- Cross-functional collaboration
- Process improvement
Accomplishments
- Requested by past clients to work on their business again
- Multiple client awards for partnership building and client service excellence
- Effectively lead a team of 20+ employees remotely
Interests
Timeline
VP, Media
VaynerMedia Canada
04.2024 - Current
Senior Director, Media
VaynerMedia Canada
11.2021 - 03.2024
Director, Media
VaynerMedia
05.2020 - 10.2021
Associate Director, Media
VaynerMedia
03.2018 - 05.2020
Associate Director, Media
Carat USA
08.2017 - 03.2018
Account Manager, Media
Carat Canada
01.2016 - 08.2017
Account Planning Supervisor, Media
MediaCom Canada
07.2014 - 12.2015
Strategy Supervisor, Media
OMD Canada
05.2011 - 07.2014
Senior Media Buyer, Media
OMD Canada
08.2006 - 05.2011
Advertising Diploma - Advertising
St. Clair College of Applied Arts And Technology
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