James Bruce
St. Catharines,ON
Summary
Highly motivated professional with years of entrepreneurial and management experience. Skillfully creates and maintains professional and loyal relationships with co-workers, staff and clients while managing administrative and sales employees. Comfortable working independently as manager and leader and as collaborative team member. Applies business acumen and experience and exercises decisive judgment to meet and exceed organizational goals.
Overview
29
29
years of professional experience
Work History
Sales and Marketing
Serenity Now For Seniors
St Catharines
01.2021 - Current
- Promoted business on social media platforms to maximize brand identity and generate revenue.
- Oversaw staff hiring, initiating new training and scheduled processes to streamline operations.
- Set pricing structures according to market analytics and emerging trends.
- Led startup and opening of business and provided business development, creation of operational procedures and workflow planning.
- Supervised performance of workers with goals of improving productivity, efficiency and cost savings.
- Secured long-term accounts, managing sales presentations to promote product and brand benefits.
- Analyzed client business needs and assisted in determining appropriate resources and strategies.
- Coordinated with webmaster to develop website and create online advertisements.
Sales Manager
Central Auto Niagara
Fonthill, ON
01.2017 - 12.2020
- Maintained professional network of potential clients and business opportunities.
- Boosted team morale and overall sales volume by creating employee incentive sales contests.
- Created and finalized quotes to complete deals between company, vendors and customers.
- Developed and implemented new sales strategies to update product lines.
- Formalized sales process to enhance operations and promote acquisition of new customers.
- Boosted revenue and facilitated sales activity while developing consistent employee measurements for exceeding goals.
- Oversaw management and implementation of new revenue strategies, sales initiatives and customer engagement tactics to increase market share.
- Tracked monthly sales to generate reports for business development planning.
Sales Manager
Autopark Niagara
Fonthill, ON
09.2009 - 01.2017
- Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.
- Maintained professional network of potential clients and business opportunities.
- Boosted team morale and overall sales volume by creating employee incentive sales contests.
- Created and finalized quotes to complete deals between company, vendors and customers.
- Developed and implemented new sales strategies to update product lines.
- Formalized sales process to enhance operations and promote acquisition of new customers.
- Boosted revenue and facilitated sales activity while developing consistent employee measurements for exceeding goals.
- Partnered with marketing team to align sales strategy with brand messaging across all communication channels.
- Oversaw management and implementation of new revenue strategies, sales initiatives and customer engagement tactics to increase market share.
- Generated sales by executing complete sales cycle process and break-even rate-tracking through contract negotiations and close.
Used Car Salesman/Manager
Saturn of St Catharines
St Catharines
04.1999 - 09.2009
- Greeted customers at arrival to build positive relationships and discuss vehicles.
- Responded to inquiries from potential customers via email and telephone.
- Showcased vehicle features and took customers on test drives in local area.
- Managed sales negotiations and financing options.
- Maintained high referrals and consistent repeat business due to first-rate customer service standards.
- Finalized documentation for contracts, purchase receipts, vehicle registrations and dealer files.
- Checked purchased vehicles at delivery time for damage and completed remaining preparations.
Auto Detailer
Saturn of St Catharines
St Catharines
04.1997 - 04.1999
- Vacuumed car interiors to remove dirt and debris.
- Vacuumed interior, cleaned upholstery, rugs and other surfaces and added air fresheners to interior of vehicle.
- Waxed exterior of vehicles, removed compound with soft cloth and buffed to brilliant shine.
- Cleaned cars both externally and internally by hand or with use of automated equipment.
- Washed wide range of vehicles each day.
Education
Package Design And Graphic Art - undefined
Humber College
01.1997
General Studies - undefined
Niagara College
04.1995
Skills
- Staff training and development
- Recruiting and hiring
- Marketing tactics
- Quality management systems
- Labor relations
- Customer relations
- Product branding
- Team oversight
- Project estimating
- Merchandising
- Profit and loss analysis
- Bidding processes
- Sales leadership
Timeline
Sales and Marketing
Serenity Now For Seniors
01.2021 - Current
Sales Manager
Central Auto Niagara
01.2017 - 12.2020
Sales Manager
Autopark Niagara
09.2009 - 01.2017
Used Car Salesman/Manager
Saturn of St Catharines
04.1999 - 09.2009
Auto Detailer
Saturn of St Catharines
04.1997 - 04.1999
Package Design And Graphic Art - undefined
Humber College
General Studies - undefined
Niagara College