I'm a Copywriter and Creative Visionary with a proven track record creating disruptive brands. I am particularly passionate about creating branded content.
I have proven success in my written work, resulting in increased sales from both new and existing customers. My ability to use strategic language to evoke emotion and influence behavior has been instrumental in achieving this success.
Overview
9
9
years of professional experience
Work History
Copywriter
Montage Health
12.2022 - Current
Create new and edit existing physician biographies to streamline website overhaul.
Copywriter
Barrios Martial Arts
10.2021 - Current
Produce creative content for promotional advertisements and marketing materials.
Write advertising copy for online content.
Create social media outreach posts on both informational and promotional topics.
Produce class description content for partner platforms including MindBody Online and ClassPass.
Copy and Content Writer
Victory Hall & Parlor
05.2021 - Current
Utilize exceptional writing, editing and proofreading skills to produce engaging and error-free content.
Collaborate in development of website and newsletter content, maintaining consistency with brand marketing and message strategies.
Customize brand message to reach and capture target audience interest and drive engagement.
Copywriter
Little Skillet
12.2020 - Current
Produce original, creative content for promotional advertisements and marketing materials.
Write and edit advertising copy for website and social media content.
Edit and revise menu description content for Yelp profile to increase product sales and revenue.
Co-Founder
BellyWell Kitchen & MoonMan's Mistress
06.2015 - 03.2020
Produced original, creative content for promotional advertisements and marketing materials.
Wrote advertising, informational, and creative copy for website, social media, print, and product packaging adhering to overarching brand identity and voice.
Customized brand message to reach and capture health & wellness target audience interest and drive engagement.
Collaborated with partners, including online and print media to create published articles.
Created high-impact messaging for marketing media, contributing to increases in revenues and market share.
Incorporated SEO keywords into copy to increase search result rankings, producing increased revenue.
Reviewed and edited final copy for accuracy and oversaw production.
Education
Bachelor of Arts - Mass Communications
DePaul University
Chicago, IL
06.2000
Skills
Brand Messaging
Product Marketing Collateral
Product Positioning and Messaging
Advertising Copy
Website Content Creation & Editing
Social Media Content Writing
Content Marketing
Promotional Marketing
Goods and Services Promotion
Lifestyle Marketing
Originality and Creativity
Project Management
Continuing Education Courses
Digital Marketing Course by General Assembly
The Art of Storytelling for Freelancers & Creators by Sun Yi