Jaime Weisfeld

• Sales and inventory planning, forecasting, and analysis for 100 Canadian doors and 4 US doors.
• Communicate with vendors regularly to arrange for collections to be seen, to ensure proper product mix is ordered, and for buy deadlines to be met.
• Negotiate markup to ensure successful GM Profit.
• Generate new business by offering licensing opportunities.
• Keep up to date with current and future trends.
• Review and approve international paperwork for goods to exit factory dates overseas.
• Use of excel daily to setup brand templates, including cost, retail, discount, GM%
• Strong in Excel, Powerpoint, Retail Math and Formulas.

• Brands include Calvin Klein Underwear and Sportswear, NIKE Underwear, TRUE&CO
• Strong customer service skills: Respond to email and phone calls in both a timely and professional manner. Negotiate MU with existing accounts, and act as a liaison between customers and head office to rectify any customer concerns.
• Strong sales skills: Visit accounts to build rapport, show the collection in person, assess their current brand mix, offer my suggestions based on best sellers, price, clientele, competition.
• Utilize my extensive account lists, as well as monitor what doors my competition sits in.
• Growing a repeat business while generating new leads.
• Ability to read and understand various retail reports such as a sell thru report, and ATS.
• Ability to use retail math and formulas to calculate wholesale/MSRP pricing, MU, discounts, sell-thru rate.
• Understand retail terminology.
• (PVH New York closed their Canadian head office at the end of 2023)

• High end womenswear boutique carrying brands such as Rag&Bone, Theory, Vince, Veronica Beard, and various denim brands Citizens of Humanity, Rag&Bone, AG, Amo.
• Familiarized myself with fits of all brands and styles, to offer customers an intelligent sales experience.
• Assessed customer needs and utilized suggestive selling techniques to drive sales.
• Unpacked new arrivals, received merchandise, used in-store system to create pricing tickets, steamed and hung garments, as well as merchandised the floor to maintain store visual appeal.
• Used in-store system to locate inventory, process returns, exchanges and refunds in accordance with store policy.
• Regularly communicated with brand sales reps and placed special orders when necessary.
• Used JOOR and NUORDER for several brands.
• Created weekly email blasts to drive sales.

• Represented international womenswear brands for Ontario and Western markets.
• Brands included Cami NYC, Keepsake The Label, C/MEO Collective, Finders Keepers, The Fifth.
• Managed active accounts while consistently seeking and opening new accounts.
• Increased Cami NYC sales by $100k in first selling season. This was accomplished by growing the account list, as well as increasing the order size of active customers.
• Increased AUS sister label brands by $50k in first selling season.
• Negotiated MU with existing accounts.
• Forecasted seasonal buys for each brand and delivered seasonal feedback to headquarters.
• Regularly analyzed inventory control.
• Sold end of season clearance.

• Multi brand wholesale agency representing international labels, including Calvin Klein and AUS dresses, Ministry of Style.
• Opened HBC with first selling season of Ministry of Style.
• Opened 30+ independent boutiques in first selling season.
• Traveled across Ontario to gain exposure and grow account list.
• Participated in trade shows to grow account list.

• Exclusive North American distributor of UK dress brand, TFNC London; a fast fashion immediate delivery collection.
• Shop in shops with all 16 Topshop Canada doors, as well as HBC Online.
• Visited HBC headquarters seasonally to show new collections to buyers as well as VP of Topshop Canada.
• Communicated frequently with buyers weekly to replenish in season.
• Regularly analyzed weekly sell through reports to kept track of inventory and strategize ways to increase business.
• Weekly store visits to all Toronto and surrounding area Topshop doors to keep open communication with managers and floor staff.
• Merchandised shop in shop during each visit to increase appeal and keep track of inventory. Sent weekly summary reports to VP of Topshop Canada.
• Responsible for acquiring contacts of both Nordstrom and Bloomingdales contemporary buyers and successfully opening these majors.

• Line Knitwear and John&Jenn: Consistently leading sales rep across 12 Canadian and American sales reps, while managing all Canadian reps to ensure sales targets are met and support is offered to maximize sales.
• Visit each Canadian territory seasonally to give sales meetings to the reps and rectify any concerns for the upcoming season.
• Deliver seasonal product knowledge presentations for the sales teams at Holt Renfrew and The Bay, across Canada.
• Regularly analyze sell through reports to ensure proper product mix is on floor.
• Negotiate markup deals with existing accounts.
• Offer different strategies when necessary to improve sell through IE. markdown money, RTV goods, contests.

Ted Baker London:

• Leading sales rep across all Canadian territories, while managing reps to ensure sales targets will be met and reps are utilizing all avenues to maximize sales.
• Responsible for doubling the business with biggest major, Simons, for AW14.
• Personally opened majors, Sporting Life and Andrews.
• Consistently exceeding sales targets set by the UK headquarters.

Off Price Merchandise:

• Responsible for clearing inventory at both the Canadian and American warehouses, valued at hundreds of thousands of dollars worth of merchandise.
• Maintained a strong clearance business with existing customers Mendocino, HR2, TJX.
• Set up seasonal sales with American online retailers Hautelook and Gilt Group.
• Managed semi-annual sample sales, open to the public.