JAIME GLEASON
Communications Manager
San Diego,CA
Summary
Seasoned professional with 25+ years experience in internal communications, including end-to-end content ideation, creation, and channel management to keep employees engaged, informed, and strategically aligned. Adept at delivering exceptional results in a fast-paced, highly technical industry.
Overview
25
25
years of professional experience
7
7
years of post-secondary education
Work History
Communications Manager
California Bank & Trust
San Diego, California
08.2010 - Current
- Worked with business partners and executive management to design and deliver impactful communications and engagement strategies for 2,500 employees across a diverse workforce.
- Created messages in a variety of formats to increase employee awareness of and alignment with key initiatives and business strategies, including product implementation, sales support, procedural changes, employee engagement and recognition, workplace culture, corporate social responsibility, operational efficiency, regulatory compliance, and organizational change management.
- Responsible for initiating and growing multiple de novo programs at the bank, including qualified commuter benefits program, Diversity, Equity & Inclusion Business Resource Groups, Volunteerism & Involvement Program, Milestone Anniversary recognition, and Mission, Vision & Values program.
- Led internal communications function for three core system conversions, six mergers and acquisitions, and two complete product set changes.
- Collaborated with Human Resources to develop ongoing and consistent employee engagement strategies and campaigns, using compelling storytelling and recognition tools.
- Wrote and delivered all CEO executive/leadership communications, including multiple crisis response messaging (pandemic, wildfires, civil unrest, community violence, financial industry upheaval), and workplace culture messaging. Developed executive internal communications strategy and voice for three different CEOs.
- Helped bank navigate pandemic by supporting operational, employee, and executive communications, including acclimating half the workforce to remote work communication systems while keeping essential client-facing workers informed of rapidly changing safety measures and servicing instructions throughout emergency operating period.
- Designed and delivered all aspects of company intranet launch and redesign, including information architecture, content taxonomy, user-focused design, technical site build, content development, and employee launch communications and training videos. Intranet received Ragan Communications award for Intranet Usability (2016). Maintained responsibility and hands-on management of governed content model for intranet CMS/DMS consisting of over 2,500 active site pages and 10,000 document repository items.
- Managed, mentored, and responsible for the professional development and performance of a multidisciplinary communications team.
Project Manager III - Communications
California Bank & Trust
San Diego, California
03.2008 - 08.2010
- Developed best practice communication strategies to support project requirements and organizational goals, including creating content for and managing employee intranet, email and newsletter channels, writing executive communications, and creating and executing project plans for operational initiatives.
- Worked with HR and Marketing to support employee engagement initiatives and develop communications analytics including building online survey tools to gauge intranet and email message effectiveness.
HR Communications Specialist
California Bank & Trust
San Diego, CA
01.2000 - 03.2008
- Provided internal communications support and content for Human Resources projects and programs, including benefits enrollment and utilization, employee onboarding, talking points, FAQs, employee recognition events, employee reductions in force, and executive messaging.
- Edited and created news and feature articles for published employee newsletter (12 issues annually).
- Streamlined internal communication processes by implementing effective communication tools and platforms.
Education
Communications
Colorado State University
Fort Collins, COJournalism
University of Colorado
Boulder, CO 05.1993 - 06.1995
Journalism & Mass Communication
San Diego State University
San Diego, CA 05.1988 - 06.1993
Skills
- Microsoft Office Suite
Microsoft CoPilot and AI integration
- Design in Canva, InDesign & Photoshop
- SharePoint collaboration tools
- Mura Content Management Systems/HTML
- Experience with Vimeo platform
- Expertise in survey development & analysis
- Copywriting and editing expertise
- Team building & collaboration
- Project Management
Accomplishments
- Earned induction into exclusive CB&T President’s Club as Mission, Vision & Values 2023 honoree.
- Awarded CB&T All Star recognition Above and Beyond award in 2010 & 2018.
Timeline
Communications Manager
California Bank & Trust
08.2010 - Current
Project Manager III - Communications
California Bank & Trust
03.2008 - 08.2010
HR Communications Specialist
California Bank & Trust
01.2000 - 03.2008
Journalism
University of Colorado
05.1993 - 06.1995
Journalism & Mass Communication
San Diego State University
05.1988 - 06.1993
Communications
Colorado State University
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