Jacqueline Guarin Sokos
San Jose
Summary
Product Designer with 9 years of experience designing UI-driven B2B, B2C, and B2B2C SaaS products across web and mobile. Strong background in internal tools, complex workflows, and demo environments, with a unique blend of visual design expertise and business education. Known for translating technical, data-heavy systems into clear, approachable experiences through thoughtful UI, branding, and cross-functional leadership.
Overview
2026
2026
years of professional experience
Work History
Design Lead / Principle Designer
TokenX
2023 - Current
- Served as design lead and principal designer, owning end-to-end UI design and visual direction.
- Designed internal web applications and demo products for blockchain-based real-world asset authentication and tokenization.
- Led UI design and branding from initial concept through execution, supporting product, sales, and marketing teams.
- Built the TokenX brand from the ground up across product UI, website, demo environments, and marketing assets.
- Designed user flows and interfaces for internal console products, translating complex workflows into intuitive experiences.
- Created demo environments used in sales and partner education.
Partnered closely with product management and engineering to guide implementation.
Product Designer
LifeSite
2016 - 2023
- Designed B2B and B2B2C SaaS applications for CRM systems, internal tools, and white-labeled platforms across web and mobile.
- Owned end-to-end UI and UX design for complex workflows including data management, permissions, and vault technology.
- Led mobile design and partnered with engineers to guide implementation from concept through launch.
- Rebranded the LifeSite website and product experience from the ground up, evolving the brand into a more human, approachable identity.
- Built scalable UI patterns and design systems to support white-labeling and faster iteration.
Education
Bachelor of Science - Business Administration And Management
San Francisco State University
San Francisco, CA06-2016
Associate of Arts - Business Administration
De Anza College
Cupertino, CA06-2012
Skills
Product Design, UI Design, UX Design, Design Systems, Interaction Design, User Flows, Prototyping, Responsive Web & Mobile Design, Brand Identity, Visual Systems, Marketing Design, Internal Tools, Admin Dashboards, Demo Applications
Tools: Figma, Adobe Creative Suite, FigJam, Jira, Confluence
Timeline
Design Lead / Principle Designer
TokenX
2023 - Current
Product Designer
LifeSite
2016 - 2023
Bachelor of Science - Business Administration And Management
San Francisco State University
Associate of Arts - Business Administration
De Anza College