Websites
Summary
Overview
Work History
Education
Skills
Timeline

Jack O’Doherty

Ajax,ON

Websites

Summary

Expert Digital Marketer with proven record of exceeding marketing objectives by developing high-performing, multifaceted digital marketing plans. Passionate about connecting with target audiences and driving consistent growth. Insight-driven and adaptable to changing market conditions. Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 2+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

2
2

Years of professional experience

Work History

Digital Marketing Specialist

Brockworks Cafe & Eatery
Pickering, ON
10.2022 - Current
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
  • Monitored and evaluated website analytics to identify trends and opportunities for improvement.
  • Managed digital projects from initial concept through final implementation and live monitoring.
  • Created social media content with innovative brand messaging to support new product launches.
  • Increased brand awareness with ambassador partnerships and targeted email campaigns.
  • Implemented marketing automation tools to streamline and automate repetitive marketing tasks.
  • Collected and analyzed Web metrics such as visits, time on site and page views per visit.
  • Helped clients develop website portals and social media pages to promote businesses.
  • Created Pay-Per-Click campaigns to drive targeted traffic to company website.
  • Optimized website content and images to improve search engine rankings.
  • Conducted market research and competitor analysis to inform search marketing strategies.

Marketing Manager

Creative Impact
Ajax, ON
01.2022 - Current
  • Created and managed social media campaigns to increase brand engagement.
  • Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
  • Drove marketing efforts by orchestrating Email and Social Media advertising campaigns.
  • Developed advertising tactics and implemented new solutions for increased brand awareness.
  • Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
  • Analyzed and reported social media and online marketing campaign results.
  • Advised client on web site marketing and funnel strategies based on comprehension of SEO and web best practices.
  • Illustrated page design concepts by blending arrangement, style and aesthetic elements to meet predetermined preferences.

Education

Bachelor of Commerce - Marketing

Ontario Tech University, Oshawa, Ontario
04.2023

Diploma - Marketing

Durham College, Oshawa, Ontario
04.2018

Skills

  • Analytics and SEO
  • Website Design
  • Social Media Marketing
  • Email Marketing
  • Content Creation
  • Digital marketing
  • Campaign management
  • Google Ads
  • Meta Business Suite
  • Google Business Profile
  • Mailchimp
  • Google Analytics
  • Brand-Building Strategies
  • Brand Strategy
  • Competitor Review
  • Link Building
  • Social Media Content Creation
  • Hubspot
  • Keyword Research
  • Web Content Management
  • Advertising Strategy
  • Multi-Channel Marketing
  • Online Media Campaigns

Timeline

Digital Marketing Specialist - Brockworks Cafe & Eatery
10.2022 - Current
Marketing Manager - Creative Impact
01.2022 - Current
Ontario Tech University - Bachelor of Commerce, Marketing
Durham College - Diploma, Marketing

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Jack O’Doherty