ISABEL MARTINS
Summary
Senior Executive Assistant and Marketing Administrator with over 15 years of experience supporting C-suite executives and managing marketing initiatives. Skilled in project coordination, event planning, digital marketing, and administrative support. Proficient in Microsoft Office, Outlook, and scheduling tools. Adept at multitasking, problem-solving, and maintaining client relationships with strong communication and organizational skills. Committed to driving organizational success through adaptability, integrity, and process optimization.
Overview
25
25
years of professional experience
Work History
Marketing Administrator
Healthcare of Ontario Pension Plan (HOOPP)
01.2018 - 01.2024
- Developed and executed marketing campaigns, collaborating with designers, writers, and external agencies to promote HOOPP services
- Created content for brochures, flyers, social media, website, and email newsletters, ensuring brand consistency
- Supported digital marketing efforts, including social media management, post scheduling, engagement tracking, and email campaign optimization
- Planned and executed events such as seminars, conferences, and webinars, managing logistics and vendor coordination
- Provided administrative support, including scheduling meetings, maintaining calendars, managing files, and handling correspondence
- Collaborated with communications, sales, and member services teams to align marketing efforts with organizational goals
- Addressed customer inquiries and resolved issues related to marketing materials and campaigns
Senior Executive Assistant to President & CEO (Contract)
Collega International
01.2016 - 01.2017
- Provided high-level administrative support, managing confidential information with discretion
- Coordinated travel arrangements, social events, and personal schedules for the President
- Prepared and proofread correspondence, presentations, and reports for internal and external stakeholders
- Acted as a liaison between the President and Directors, Managers, and staff to ensure seamless communication
- Prioritized tasks and resolved scheduling conflicts to maintain productivity and meet deadlines
- Compiled and streamlined communications across departments for improved efficiency
Marketing Coordinator & Event Specialist
Fiera Capital Corporation
01.2014 - 01.2015
- Designed and executed marketing campaigns tailored to target audiences, strengthening client relationships
- Developed annual strategic plans for events, securing speakers and managing budgets
- Coordinated logistics for events, including venue bookings, agency partnerships, and media communications
- Planned and executed diverse events, such as golf tournaments and research conferences, ensuring successful outcomes
- Engaged past attendees for feedback and maintained relationships to enhance future events
Senior Executive Assistant to President of Private Wealth Department
Fiera Capital Corporation
01.2003 - 01.2014
- Provided comprehensive administrative support, coordinating travel, meetings, and special projects
- Prepared business letters, proposals, presentations, and client portfolios with attention to detail
- Collaborated with Senior Management, Executive Committees, and Board of Directors to support operations
- Managed personal tasks for the President, including banking, scheduling, and family requirements
- Updated marketing materials and client documentation to ensure accuracy and relevance
Senior Executive Assistant to Vice President/Head of Human Resources (Contract)
Bank of Montreal
01.2001 - 01.2002
- Coordinated schedules and prepared executives for meetings with relevant materials
- Managed email and correspondence, prioritizing tasks to optimize executive efficiency
- Prepared confidential reports, agendas, PowerPoint presentations, and organizational charts
- Acted as a liaison between the executive committee and global teams, fostering collaboration
Senior Executive Assistant to President & CEO (Contract)
Chapters Inc.
01.2000 - 01.2001
- Supported the President with administrative tasks, including scheduling and correspondence
- Coordinated meetings and prepared materials to facilitate decision-making
Corporate Law Clerk (Contract)
Alliance Atlantis Communications
01.1999 - 01.2000
- Assisted with legal documentation and administrative tasks in a corporate environment
Education
IFC Certificate - Investment & Securities
CSI
01.2015
Corporate Paralegal Courses -
George Brown College
01.1999
Business Administration -
Institute of Canadian Bankers
01.1986
Skills
- Executive Administrative Support
- Marketing Campaign Coordination
- Event Planning and Logistics
- Digital Marketing
- Microsoft Office Suite
- Scheduling and Calendar Management
- Customer Relationship Management
- Project Management
- Team Leadership
- Document Preparation
- File Management
- Travel Coordination
- Direct mail campaigns and execution
- Problem-solving
- Time management
- Attention to detail
- Problem-solving, critical thinking abilities
- Multitasking Abilities
- Reliability
- Organizational skills
- Team collaboration
Languages
Portuguese
Native or Bilingual
English
Full Professional
Interests
- Enjoy participating in Yoga and meditation for overall physical and mental well-being
Timeline
Marketing Administrator
Healthcare of Ontario Pension Plan (HOOPP)
01.2018 - 01.2024
Senior Executive Assistant to President & CEO (Contract)
Collega International
01.2016 - 01.2017
Marketing Coordinator & Event Specialist
Fiera Capital Corporation
01.2014 - 01.2015
Senior Executive Assistant to President of Private Wealth Department
Fiera Capital Corporation
01.2003 - 01.2014
Senior Executive Assistant to Vice President/Head of Human Resources (Contract)
Bank of Montreal
01.2001 - 01.2002
Senior Executive Assistant to President & CEO (Contract)
Chapters Inc.
01.2000 - 01.2001
Corporate Law Clerk (Contract)
Alliance Atlantis Communications
01.1999 - 01.2000
Corporate Paralegal Courses -
George Brown College
Business Administration -
Institute of Canadian Bankers
IFC Certificate - Investment & Securities
CSI
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