ISAAC SPEARS
San Luis Obispo
Summary
Results-driven marketing and social media strategist with a strong background in e-commerce brand growth and digital advertising. Proven expertise in scaling online businesses through targeted ad campaigns, content creation, and data-driven strategies. Experience in leading teams, optimizing marketing performance, and establishing high-impact partnerships to drive business success.
Overview
1
1
year of professional experience
2026
2026
years of post-secondary education
Work History
Marketing & Social Media Strategist
Social Media Marketing Agency
11.2023 - Current
- Founded and manage a social media marketing agency, spearheading branding and digital growth strategies for e-commerce businesses
- Collaborated with major brands, including Webull and Lincoln Motors, to enhance brand awareness and engagement
- Developed and implemented high-impact ad campaigns, driving substantial increases in online sales and customer acquisition
- Produced viral social media content, amassing millions of views and fostering audience interaction
- Conducted in-depth performance analysis to refine marketing strategies, maximizing return on ad spend (ROAS)
- Led a dynamic team of creatives and marketers, ensuring efficient project execution and operational scalability
- Negotiated and established strategic partnerships, sponsorships, and influencer collaborations to extend brand reach
Education
Bachelor of Arts - Sociology
California Polytechnic State University
San Luis Obispo, CASkills
- Digital Marketing & Advertising
- Proficiency in Facebook Ads
- Google Ads
- TikTok Shop
- affiliate marketing
- Social Media Strategy
- content creation
- audience engagement
- brand positioning
- E-Commerce Growth
- Shopify
- Amazon FBA
- direct-to-consumer (DTC) brand scaling
- Data Analytics & Optimization
- tracking and interpreting key performance metrics
- Google Analytics
- Meta Business Suite
- marketing automation tools
- Leadership & Management
- building and leading high-performing teams
- managing projects
- driving business growth
- Client Acquisition & Retention
- negotiation
- sales
- communication skills
- Meta Ads Manager
- TikTok Ads Manager
- SEO & Content Marketing
- Adobe Premiere Pro
- Canva
- CRM
- Email Marketing
Skills Expertise
- Digital Marketing & Advertising - Proficiency in Facebook Ads, Google Ads, TikTok Shop, and affiliate marketing
- Social Media Strategy - Expertise in content creation, audience engagement, and brand positioning across TikTok, Instagram, and YouTube
- E-Commerce Growth - Extensive experience with Shopify, Amazon FBA, and direct-to-consumer (DTC) brand scaling
- Data Analytics & Optimization - Skilled in tracking and interpreting key performance metrics via Google Analytics, Meta Business Suite, and marketing automation tools
- Leadership & Management - Proven ability to build and lead high-performing teams, manage projects, and drive business growth
- Client Acquisition & Retention - Strong negotiation, sales, and communication skills for fostering long-term partnerships
Timeline
Marketing & Social Media Strategist
Social Media Marketing Agency
11.2023 - Current
Bachelor of Arts - Sociology
California Polytechnic State University
Similar Profiles
Yekaterina AlexandrovaYekaterina Alexandrova
Office Manager at Diskurs Social Media Marketing AgencyOffice Manager at Diskurs Social Media Marketing Agency
Chilo NkhuwaChilo Nkhuwa
CEO at Social Media Marketing AgencyCEO at Social Media Marketing Agency
Aytan HummatovaAytan Hummatova
CCAR Senior Media Communications Planner of P&G at Starcom Media & Advertising AgencyCCAR Senior Media Communications Planner of P&G at Starcom Media & Advertising Agency
Sienna MadridSienna Madrid
Etsy Shop Employee at Iron GardenEtsy Shop Employee at Iron Garden
Madison BighamMadison Bigham
Assistant Horse Trainer at AEF TrainingAssistant Horse Trainer at AEF Training