Indira Aliaskarova
Calgary,Canada
Summary
Digital Product Lead with 15+ years of experience delivering large-scale digital solutions across web, mobile, and corporate online services. Skilled in product strategy, planning, and prioritization, cross-functional collaboration, and leading API and platform integrations with engineering teams to deliver features in Agile environments. Proven track record in enhancing UX, increasing conversion rates, and achieving measurable business results in B2B2C markets.
Overview
17
17
years of professional experience
Work History
DIGITAL PRODUCT LEAD
Air Astana
09.2008 - Current
- Defined product strategy and roadmap covering website, mobile app, booking, and payment systems.
- Led API and platform integrations with third-party solutions to enhance scalability, functionality, and UX.
- Managed digital platforms handling 3,000+ daily sales transactions, ensuring high availability and seamless CX.
- Collaborated with engineering, design, QA, and commercial teams to deliver timely, high-quality releases.
DIGITAL PRODUCT OWNER
Air Astana
09.2008 - Current
- Delivered e-commerce enhancements, launching new modules, mobile features, and partner integrations.
- Improved booking and payment flow by introducing new payment methods, reducing checkout abandonment.
- Managed vendor selection, contract negotiations, and ensured SLA compliance and performance.
- Collaborated with stakeholders and engineers to define requirements and align business and technical goals.
PRODUCT DELIVERY LEAD
Air Astana
09.2008 - Current
- Managed roadmap for web and mobile platforms: new features, UX/UI improvements, loyalty integration.
- Launched multi-language and multi-currency capabilities to expand payment options.
- Optimized booking flow UX, resulting in improved user satisfaction and reduced support inquiries.
DIGITAL PROJECT COORDINATOR
Air Astana
09.2008 - Current
- Delivered major redesigns of web and mobile platforms aligned with global UX trends.
- Implemented solutions to improve sales and customer engagement, including fraud prevention tools.
- Led cross-department coordination to deliver seasonal campaigns and promotions on web and mobile.
Education
MBA - Management
New York Institute of Technology
Vancouver, BCBachelor - Finance
University of International Business
Bachelor - International Relations
Kazakh University of International Relations and World Languages
Skills
- Product Strategy / Prioritization
- Agile / Scrum / Kanban Delivery
- Cross-Functional Team Leadership
- Third-Party Platform Integrations
- E-commerce & Payment Solutions
- User-Centered Design & UX Strategy
- Data-Driven Decision Making
- Stakeholder & Vendor Management
Timeline
DIGITAL PRODUCT LEAD
Air Astana
09.2008 - Current
DIGITAL PRODUCT OWNER
Air Astana
09.2008 - Current
PRODUCT DELIVERY LEAD
Air Astana
09.2008 - Current
DIGITAL PROJECT COORDINATOR
Air Astana
09.2008 - Current
MBA - Management
New York Institute of Technology
Bachelor - Finance
University of International Business
Bachelor - International Relations
Kazakh University of International Relations and World Languages
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