Ian Cheeseman
North York,Ontario
Summary
Ian is a dynamic content strategist with over five years of proven expertise in driving impactful SEO strategies and crafting compelling content across diverse platforms. Proficient in leveraging SEO insights, he adeptly formulates and executes strategies to enhance brand visibility and drive targeted traffic.
Ian excels in curating engaging content that resonates with audiences through website copy, blog posts, social media campaigns, or multimedia productions. His keen analytical skills and creative flair enable him to adapt content strategies in response to evolving market trends, ensuring sustained organic growth and maximizing ROI.
Overview
5
5
years of professional experience
Work History
Content Creator
Blockstar Media
09.2021 - Current
- Planned and created original content using SEO strategies based on Google Analytics and recent trends to heighten visibility and drive lead generation.
- Enhanced content quality by using up-to-date SEO practices, ensuring precision to increase placement in search engine ranking pages (SERP).
- Conducted thorough research and authored insightful news and educational-based pieces, positioning the company as an authority in the industry and bolstering brand credibility and thought leadership.
- Strategized social media campaigns to foster audience interaction and create a sense of community around the brand.
Content Strategist
Localcoin
05.2023 - 04.2024
- Produced original, creative content for promotional advertisements and marketing materials.
- Researched and wrote news stories and articles to ensure brand maintained relevance within space.
- Strengthened content through proofreading, editing, and best SEO practices to improve SERP and overall reach.
Content Creator
Valnet Inc
12.2019 - 06.2022
- Utilized various market research tools and techniques to gather, analyze, and interpret data to create targeted content.
- Wrote engaging and successful marketing, advertising, and website copy.
- Managed social media posts and community to build and maintain audience engagement and loyalty.
- Attended and covered events to produce content and extend the reach of the brand.
- Maintained and edited website content to keep information to ensure accuracy and optimization for SERP.
Marketing Associate
Coinchange
04.2019 - 03.2022
- Utilized various market research tools and techniques to write engaging marketing and website copy and content.
- Performed, developed, analyzed, and implemented marketing strategies and campaigns for various clients both independently and with a team.
- Maintained and edited content through various website hosting platforms to ensure accuracy and engagement.
- Utilized SEO to improve traffic to brand websites through key performance indicators like Google Analytics and SERP.
- Managed social media campaigns and created newsletters to build reputation, obtain new traffic, and promote engagement.
Marketing Associate
Gilmedia
11.2019 - 06.2020
- Utilized various market research tools and techniques to write engaging marketing and website copy and content.
- Performed, developed, analyzed, and implemented marketing strategies and campaigns for various clients both independently and with a team.
- Maintained and edited content through various website hosting platforms to ensure accuracy and engagement.
- Utilized SEO to improve traffic to brand websites through key performance indicators like Google Analytics and SERP.
- Managed social media campaigns and created newsletters to build reputation, obtain new traffic, and promote engagement.
Education
Bachelor of Arts - Journalism -
Seneca College
Skills
- SEO and Marketing Strategies
- Copywriting and Editing
- Basic HTML and Coding
- Content and Marketing Management
- Google Analytics
- Video Content Creation
- Social Media Marketing
Timeline
Content Strategist
Localcoin
05.2023 - 04.2024
Content Creator
Blockstar Media
09.2021 - Current
Content Creator
Valnet Inc
12.2019 - 06.2022
Marketing Associate
Gilmedia
11.2019 - 06.2020
Marketing Associate
Coinchange
04.2019 - 03.2022
Bachelor of Arts - Journalism -
Seneca College
Similar Profiles
Suzie SegalSuzie Segal
EXECUTIVE PRODUCER at Media Companies Include: Pilgrim Media Group, Lionsgate Films, Mike Mathis Productions, Style Network, E! Network, IMG Media, Harpo Productions, Shed MediaEXECUTIVE PRODUCER at Media Companies Include: Pilgrim Media Group, Lionsgate Films, Mike Mathis Productions, Style Network, E! Network, IMG Media, Harpo Productions, Shed Media
Mohammed Zia ShaheenMohammed Zia Shaheen
Founder & Principal Consultant at Loop Media-Social Media AgencyFounder & Principal Consultant at Loop Media-Social Media Agency
Paul ShermanPaul Sherman
Regional Sales Trainer at GTE/Verizon/Dex Media/Thryv MediaRegional Sales Trainer at GTE/Verizon/Dex Media/Thryv Media
Harsh RanaHarsh Rana
Material Handler at Canada’s WonderlandMaterial Handler at Canada’s Wonderland
ERIC CUDJOEERIC CUDJOE
Delivery Driver at Leon’s FurnitureDelivery Driver at Leon’s Furniture