HuiLi Liu

Time Management Skills

• Utilized time-blocking and prioritization skills several times and ensured time for perfecting the promotional materials we made according to the client's feedback
• Kept effective communication between my superiors and peers when receiving job tasks and avoided revisiting completed work due to misunderstanding task requirements
• Flexible for changes of requirements, worked closely around current trends in social media and made corresponding adjustments to the given tasks

Research and analytical skills

• Researched and collected data on the 2023 Tian Mao clothing industry white book on how different groups of consumers have their preferences for colour and design details I generated a report based on the analysis to guide the AI Milk project for Yili Group

• Collected and analyzed information about wild pandas in various Chinese natural reserves and produced a test for recruiting a wild panda specialist from the Ambrosial-funded documentary recording
• Researched celebrities’ social media postings and analyzed their tone of speaking, then generated social media posts in their tone and structure for the Ambrosial x Keep Running promotional campaign

Communication skills

• Kept effective communications between my peers and superiors when receiving and discussing job tasks, avoided time-wasting due to misunderstanding
• Wrote and edited an advertising case analysis for QiXi festival advertising cases
• Collaborated with my colleague in generating an outline for the Ambrosial podcast