Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Helen Galligan

Toronto,ON

Summary

Dynamic marketing professional with extensive experience at Daymak Electric Vehicles, excelling in digital marketing and customer relationship management. Proven track record of boosting brand awareness and generating leads through innovative campaigns. Adept at managing cross-functional teams and fostering strong client relationships, driving significant sales growth and engagement.

Overview

2026
2026
years of professional experience

Work History

Marketing Manager

Daymak Electric Vehicles and Accessories
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Create a system of feed between the repairs and recalls and new product development.

Retail Display Manager

Array Marketing
  • Consistently adhered to safety regulations and guidelines in display creation.
  • Followed and implemented guidelines for consistent visual presentation across multiple store locations, reinforcing brand identity and messaging.

Category Manager

Nickelodeon
  • Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
  • Managed a diverse portfolio of products, ensuring optimal mix between high-margin items and cost-effective options for customers.
  • Monitored industry trends to identify new business opportunities and emerging product categories for expansion.
  • Reduced inventory costs through effective vendor negotiations and optimizing product assortments.

Marketing Manager

Staedtler
  • Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.

Senior Account Manager

Happy Worker Toys and Collectables
03.2024 - Current
  • Developed long-lasting client relationships by providing exceptional customer service and support.
  • Coordinated efforts across teams to ensure seamless delivery of products and services to clients.
  • Manage the Happy Worker partner portfolio ensuring projects are on time and within budget and studio partners are happy and delivered the best possible product.

Product Manager

The Walt Disney Company
01.2006 - 06.2012
  • Developed long-lasting client relationships by providing exceptional customer service and support.
  • Coordinated efforts across teams to ensure seamless delivery of products and services to clients.
  • Manage the Happy Worker partner portfolio ensuring projects are on time and within budget and studio partners are happy and delivered the best possible product.

Retail Marketing Manager

Spin Master
01.2014 - 06.2015
  • Managed vendor partnerships to negotiate favorable contracts, ensuring optimal product availability and pricing structures for the business.
  • Increased customer engagement by designing and managing loyalty programs.
  • Led cross-functional teams to ensure cohesive execution of marketing plans, resulting in increased sales performance.
  • Monitored competitor activities to identify potential threats or opportunities within the marketplace, informing strategic adjustments as necessary to maintain competitive advantage.

Education

Associate of Arts - UX Design

York University
Toronto, None
11.2022

Associate of Arts - UX Design

Open University
London, UK
01.2006

Skills

  • Digital marketing
  • Social media marketing
  • Staff management
  • Customer relationship management (CRM)

Languages

English
Native or Bilingual

Timeline

Senior Account Manager

Happy Worker Toys and Collectables
03.2024 - Current

Retail Marketing Manager

Spin Master
01.2014 - 06.2015

Product Manager

The Walt Disney Company
01.2006 - 06.2012

Marketing Manager

Daymak Electric Vehicles and Accessories

Retail Display Manager

Array Marketing

Category Manager

Nickelodeon

Marketing Manager

Staedtler

Associate of Arts - UX Design

York University

Associate of Arts - UX Design

Open University

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Helen Galligan