HEIDI LE BARON LEUPP

• Led the board in generating funds for the Institute through strategic development initiatives.
• Recruited new advisors to enhance the board's expertise and strategic guidance.
• Advocated for the institute to potential students and supporters, enhancing its reputation and appeal.

• Managed fiduciary responsibilities with integrity and diligence.
• Participated in the hiring process for the new Institute President.
• Serve on Development Committee

• Led Federal PAC to elect more California conservatives to the House of Representatives and Senate as well as state offices.
• Led strategic planning initiatives to drive long-term organizational growth.
• Cultivated strong relationships with key stakeholders to support organizational goals.
• Determined funding levels to support the election campaigns of conservative California candidates.
• Chairman beginning June 2025

• Founded and manage organization that fosters a more informed electorate. Aimed at women voters, Enlightened Women offers speakers and education on wide-ranging topics relating to policy issues.
• Increased engagement of women in Bay Area to participate in election and policy formation process
• Increased awareness of national security issues
• Represented organization at conferences with aligned mission of increasing representation at state and federal levels

• Member of University governing board
• Serve on Governance, Athletics, Development, Master Planning, Marketing and Student Life Committees

Part of the hiring process for the high school president, ensuring alignment with the institution's values and goals.

Chaired audit committee

Fiduciary responsibility for the school

Helped write mission and strategy for the strategic plan

• Manage150 person volunteer organization to support students, teachers and staff in providing highest-quality education for600 high school students
• Streamlined volunteer opportunities to be more inclusive
• Support chairs of major fundraisers that provide scholarships and endowment growth
• Create opportunities for student, parent and teacher engagement

• Member of Board of Regents, advisory board to President of the high school
• Serve on Development Committee

• Chaired Dinner Dance Auction Gala twice

Auction included silent and live auctions, underwriting campaign and Fund-A-Need

• Chaired every school event including annual festival, annual dinner dance auction and fashion show. Yielded record net profit on each.
• Served on School Board, 2007-2010

• Trainee, Junior Assistant Buyer, Sales Manager, Senior Assistant Buyer
• Completed training in Executive Development Program
• As Jr
• Assistant Buyer, provided support to buyer of highest-volume department in Women's Shoe Division
• As sales manager, accountable for sales, hiring, training of15 person staff in Women's Dresses, Suits and Coats department at high volume branch, including overall customer satisfaction
• Strengthened department's business by leading implementation of new customer service strategies

• Spearheaded positioning, branding and marketing for first customized women's jean at Levi's
• Rolled out product to retailer partners nationally and managed build out of in-store shops within Levi's Stores
• Oversaw implementation of national product introduction and key media events, including spots on "Oprah", "Wheel of Fortune" and local television and radio interviews
• Developed and directed strategy for launch of new product that became #1 leader in the market place immediately after launch

• Directed in-store branding and marketing of Levi's women's products in all retail outlets nationally
• Set retail marketing strategy and trained5 Regional Retail Marketing Managers
• Delegated vision to150 Levi's Marketing Specialists across US
• Developed branding for in-store experience in Levi's Only Stores nationally
• Worked across divisions with Menswear, Youthwear and Dockers to maintain consistency across Levi's brands
• Partnered with advertising agency to set marketing strategy and Marketing Managers to coordinate implementation from print and tv ads to sales floor presentation
• Received Womenswear Super Star Award for building150+ member Retail Marketing team after less than a year on the job

• Retail apparel buyer for women's sportswear
• Initiated buying of new apparel lines to achieve growth in spite of merger with Weinstock's, which included store closures

• Buyer for women's apparel
• Developed and directed strategy for launch of new vendors in designer segment that increase sales and visibility of Weinstock's better market

• Initiated marketing strategies for Chaus Sportswear within the Maas Brothers-Jordan Marsh women's department
• Travelled to New York Chaus Showroom monthly to gather data and further implement in-store marketing opportunities, such as product training, fashion events and merchandising direction

• Managed day to day operations in busy Energy Center
• Oversaw and monitored Director's activities, including speeches and Center events
• Organized department calendar, created organizational systems and streamlined cross-departmental opportunities for coordinated school-wide initiatives