Summary
Overview
Work History
Education
Skills
Timeline
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Heather Osborne

Barrie,ON

Summary

Strategic and results-driven business development professional with 10+ years of experience driving growth and operational excellence in the heavy equipment and mining sectors. Proven track record of building trusted client relationships, leading complex fleet and rebuild programs, and delivering multi-million-dollar revenue growth. Recognized for innovative solutions that improve efficiency, reduce costs, and strengthen customer partnerships across regional and international markets.

Overview

8
8
years of professional experience

Work History

Enterprise Business Development Manager

Finning
02.2024 - 06.2025
  • Collaborated with Caterpillar to deliver competitive pricing strategies and fulfillment solutions across mining, construction, and building sectors.
  • Advised clients on equipment planning by analyzing specifications, operational targets, and cost structures to ensure optimal solutions.
  • Led the development and delivery of high-value proposals for new equipment acquisitions, securing key wins and strengthening client relationships.
  • Designed and executed a targeted sales approach for underdeveloped business segments, achieving a 53% success rate on presented opportunities. Captured and analyzed lost-sale data, presenting customer objections to executives, which drove a strategic product line review to address market gaps.
  • Oversaw the Multi-Goods and Services Agreement (MGSA), ensuring accuracy, compliance, and alignment with business objectives.
  • Negotiated and implemented sub-agreements to streamline transactions and increase market share.
  • Prepared and presented quarterly executive updates, including financial performance, business growth, safety metrics, and competitive insights.

Mining Product Support Sales Representative

Finning
03.2021 - 02.2024
  • Supported a top-tier client through rapid growth over a 3-year period by developing and executing strategic plans, introducing proactive maintenance programs, and driving operational efficiencies that reduced work-in-progress delays across their organization.
  • Strengthened client relationships and cross-functional collaboration, transforming a previously strained partnership into a trusted alliance that secured $40M in annual revenue through a single facility.
  • Designed and implemented a company-wide process to reduce outstanding work approvals, including a tracking tool and escalation protocols, achieving a 35% reduction in aged work-in-progress and resolving long-standing issues through persuasive communication and negotiation skills.
  • Provided strategic guidance during major organizational changes, ensuring account transitions aligned with client expectations and enabled improvements in equipment availability and cost-per-hour performance.

Customer Service Advisor

Finning
08.2017 - 03.2021
  • Built and strengthened relationships with established key accounts and new regional clients, driving profitability across diverse business applications.
  • Oversaw a major fleet relocation and assembly project for a client’s expansion into the Canadian oil sands, collaborating with senior asset leaders to ensure on-time delivery and alignment with operational and quality standards.
  • Led the optimization of a multi-million-dollar equipment rebuild program, managing a cross-functional team to streamline processes, accelerate timelines, and deliver enhanced value while ensuring client requirements and technical standards were fully met.
  • Partnered with international teams to expand the scope of major rebuild initiatives, ensuring strategic alignment with client investment priorities and securing buy-in for long-term growth opportunities.

Education

Business Administration -

Georgian College
Barrie, ON
05.2012

Business Fundamentals certification - undefined

Georgian College
Barrie, ON
03.2011

Skills

  • Revenue Growth & Profit Optimization
  • Client Relationship Management
  • Building Long-Term Partnerships
  • Strong Verbal & Written Communication
  • Strategic Account Management
  • Business Development & Growth Planning
  • Maintenance & Asset Management Planning
  • Contract Negotiation & Management

Timeline

Enterprise Business Development Manager

Finning
02.2024 - 06.2025

Mining Product Support Sales Representative

Finning
03.2021 - 02.2024

Customer Service Advisor

Finning
08.2017 - 03.2021

Business Fundamentals certification - undefined

Georgian College

Business Administration -

Georgian College

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Heather Osborne