Summary
Overview
Work History
Education
Skills
Timeline
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Harsimran Baweja

Calgary,NL

Summary

Dynamic Area Manager with a proven track record at SNDL Inc., excelling in staff management and operations oversight. Expert in driving revenue growth and enhancing customer satisfaction through strategic initiatives. Skilled in cost control and team development, consistently delivering actionable insights to optimize performance across multiple locations.


Overview

11
11
years of professional experience

Work History

Area Manager

SNDL Inc.
08.2021 - Current
  • Provide strategic leadership to store management teams across 10-12 locations, driving performance to meet revenue goals annually.
  • Manage area-level financials including P&L, payroll, and operational efficiency, partnering with regional leadership to improve KPIs and cost control.
  • Implement customer experience initiatives to enhance service standards and satisfaction for both employees and shoppers.
  • Coordinate cross-functional efforts on new store openings, remodels, relocations, and corporate programs to ensure seamless execution and communication.
  • Lead, mentor, and develop a team of 10-12 Store Managers; indirectly oversee store associates.
  • Ensure consistent execution of merchandising, operational standards, and loss prevention strategies across all locations.
  • Analyze business trends and deliver actionable insights to support continued growth and operational excellence.
  • Developed and implemented strategies to improve customer service and increase sales.
  • Control payroll expenses and reduce operational costs by reallocating labor and transferring inventory between stores based on real-time demand and sales trends.

Store Manager

SNDL Inc.
06.2018 - 07.2021
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Rotated merchandise and displays to feature new products and promotions.
  • Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
  • Improved customer satisfaction through staff training in customer service and product knowledge.

Store Manager

BMT Corporation
05.2014 - 06.2016
  • Assisted with hiring, training and mentoring new staff members.
  • Improved customer satisfaction through staff training in customer service and product knowledge.
  • Completed point of sale opening and closing procedures.
  • Maximized sales by creating innovative visual merchandising displays and store layouts.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Managed financial aspects of the store including budgeting, expense tracking, and payroll administration for optimal cost control.

Education

Diploma - Business Administration

Norquest College
Edmonton, None
2018

High School Diploma -

Central Board of Education
India
2015

Skills

  • Staff management
  • Operations management
  • Relationship building and management
  • Team development
  • Controlling costs
  • Profit maximization
  • Policies and procedures
  • Business and operations analysis

Timeline

Area Manager

SNDL Inc.
08.2021 - Current

Store Manager

SNDL Inc.
06.2018 - 07.2021

Store Manager

BMT Corporation
05.2014 - 06.2016

Diploma - Business Administration

Norquest College

High School Diploma -

Central Board of Education

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Harsimran Baweja