Harrison Burton
Regina
Summary
Dynamic Business Development Representative with Saskatchewan Blue Cross, excelling in results-driven sales and customer relationship management. Proven track record of exceeding sales targets and building strategic partnerships. Known for clear communication and integrity, I thrive on delivering tailored insurance solutions and fostering lasting client relationships. Committed to continuous learning and market innovation.
Overview
10
10
years of professional experience
Work History
Business Development Representative
Saskatchewan Blue Cross
Saskatoon
05.2023 - 07.2024
- Served as a go-to resource for brokers, clients, and stakeholders, offering tailored insurance solutions to meet their unique needs
- Spearheaded initiatives to grow business through direct outreach and distribution channels, using networking and prospecting to uncover new opportunities
- Built and nurtured strong relationships with clients and brokers, focusing on effective management and retention to enhance overall satisfaction
- Championed both individual and group insurance products, staying on top of market trends and competitor moves to keep our offerings relevant and competitive
- Identified key sales opportunities and refined strategies to boost the individual book of business, consistently hitting and exceeding sales targets
- Delivered engaging training sessions on individual products to diverse audiences, both in-person and online, helping clients and brokers understand our offerings better
- Teamed up with Account Executives and management to tackle sales calls, proposals, and presentations, contributing to successful client interactions
- Played an active role in brainstorming and developing new product ideas, helped craft sales materials, and implemented solutions to address market demands
- Organized and participated in industry events, broker seminars, and public relations activities, effectively showcasing our products and boosting company visibility
Sales Development Representative
Vendasta
Saskatoon
01.2023 - 05.2023
- Qualify new prospects from leads generated from the Marketing team
- Contact and build rapport with prospects to assess opportunities for partnership over phone, email, and web conferencing
- Identify prospect needs and present products and solutions
- Grow Vendasta’s partner base by booking presentations for Account Executives to close
- Track and maintain accurate information in CRMs
- Build and maintain product knowledge expertise on owned-and-operated and Marketplace products to educate & energize potential partners
- Working toward a daily call and presentation goal and strive to exceed these expectations
- Building a pipeline of leads and follow up on any missed opportunities on an ongoing basis
Sales Coordinator
Group Medical Services (GMS)
Regina
01.2018 - 01.2023
- Building and maintaining broker relations across the country
- Collaborating with Regional Sales Directors on training, broker applications and group leads to meet their individual targets
- Guide brokers through products, answer product specific questions, investigate and resolve concerns, advise on GMS offerings
- Create and host training webinars and in-person educational seminars, issuing GMS CE credits for brokers who complete our training
- Implement and participate in targeted marketing campaigns
- Organize and manage trade shows for customers and independent brokers
- Collaborate with other departments on sales, marketing strategy, and product enhancements
- Working with the group team to create and innovate the GA and GA+ Renewal process
- Using technology to cut turnaround times in half and better serve our broker network
- Tracking and receiving GA Easy App inquiries and assisting RSDs with follow-ups to maximize sales targets
- Managing the promotional item inventory, including ordering new items, tracking inventory, and assisting regional sales directors with their brokers needs
- Representing GMS at networking socials, promotional events, trade shows and seminars with industry professionals
Sales Consultant
Bell Canada
Regina
01.2015 - 01.2017
- Main responsibility included selling cell phones, plans and TV services
- Meeting and exceeding daily, weekly and monthly sales targets
- 2016 Bell Mobility Top Performer Award for Western Canada Sales
- Lead for small business sales in charge of both prospecting and closing
- Research competitor prices and promotions, position sales team accordingly, investigate/solve customer problems, account set-up, device and contract sales
Education
Marketing Diploma -
Saskatchewan Polytechnic
Moose Jaw, SK01.2018
Skills
- Results-Driven Sales
- Customer Relationship Management
- Sales forecasting
- Lead generation
- Clear Communication in Presentations
- Professional Networking
- Strategic Partnership Management
- Sales prospecting
- Account management
- Cold calling
- Customer relationship management
- Account development
- Brand awareness
- Role Ownership
- Accountability
- Relationship building
- Integrity
- Positive attitude
- Continuous Learning
- Insurance Sector Expertise
References
Available upon request
Communication Skills
- Public speaking ability is one of my strengths and an area I enjoy.
- Delivered speeches, presentations to groups and emceed GMS staff functions.
- Create and lead seminars/webinars for independent brokers across Canada.
Timeline
Business Development Representative
Saskatchewan Blue Cross
05.2023 - 07.2024
Sales Development Representative
Vendasta
01.2023 - 05.2023
Sales Coordinator
Group Medical Services (GMS)
01.2018 - 01.2023
Sales Consultant
Bell Canada
01.2015 - 01.2017
Marketing Diploma -
Saskatchewan Polytechnic
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