Hannah Melo
Oakville,ON
Summary
I am a quick learner and am strongly proficient in time management, multitasking and customer service due to my seven years of collaborating and communicating in various fields. Dynamic Content Creator and Marketing Manager with a proven track record at Pronti AI, enhancing Instagram reach by 298%. Profficient in SEO and digital marketing channels, demonstrating leadership and collaborative skills.
Overview
5
5
years of professional experience
Work History
Content Creator
Pronti AI
08.2023 - Current
- Work on various social media platforms including Instagram, TikTok and Facebook.
- Increased reach by 298% through Instagram, content interactions by 20K% through Instagram, and link clicks by 100%. all over the past year through Instagram, and increased Instagram follower count by 77.4%.
- Increased content interactions by 56.3% through Facebook.
- Meet with and collaborate alongside my marketing team to create new strategies for social media initiatives
Marketing Manager- Volunteer
University of Guelph, Ontario
04.2023 - 05.2024
- Collaborated with the Director of marketing on posting schedules for events, editing and posting marketing materials and brainstorming marketing initiatives to increase engagement
- Increased followers by about 50% through Instagram
- Increased engagement by about 30% through Instagram
- Increased team engagement through reminders and postings about internal affairs/meetings
Student Ambassador
University of Guelph, Ontario
09.2022 - 05.2023
- Helped with the recording, editing and voice-over of the library tour video created for the 2024-2025 academic year
- Created engaging content for the library's various social media, worked alongside the marketing department to brainstorm different initiatives
Server
Catch Hospitality
04.2023 - Current
- Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality
- Worked with POS system to place orders, manage bills, and handle complimentary items
- Collaborated with team members during busy shifts for efficient workflow and excellent guest experiences
Supervisor
Shoppers Drug Mart
02.2020 - 12.2022
- Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows
- Managed subordinates and ensured that they remained on task
- Completed paperwork and cash office duties such as counting and recording deposits, floats and distributing paychecks
Education
Bachelors - Commerce
University of Guelph
Guelph, ON10.2024
Skills
- Proficient in SEO, SEM and finding KPIs
- Proficient in Canva
- Certified in Excel 1: Core data analysis
- Bloomberg certified
- Experience with conducting market research
- Deans list recipience 2020-2024
Languages
English
Native or Bilingual
Portuguese
Limited Working
Timeline
Content Creator
Pronti AI
08.2023 - Current
Marketing Manager- Volunteer
University of Guelph, Ontario
04.2023 - 05.2024
Server
Catch Hospitality
04.2023 - Current
Student Ambassador
University of Guelph, Ontario
09.2022 - 05.2023
Supervisor
Shoppers Drug Mart
02.2020 - 12.2022
Bachelors - Commerce
University of Guelph
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