Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Hi, I’m
Hamid Siadati
Toronto,Canada
Summary
Overview
11
years of professional experience
1
Certification
Work History
Dorsa Lifestyle
BUSINESS LINE MANAGER
05.2022 - 07.2023
Job overview
- Developed and implemented data-driven methods to order, distribute and promote products resulting in +50% rotation and +20% RoI
- Increased sales volume by 25% via VM optimization and Promotional schemes
- Managed a to z of business including budget, P&L, promotional activities
- Led team of +20
- Engagement with marketing agencies to design, execute and evaluate campaign
- Utilization of digital tools including Google Ads to maximise reach
British American Tobacco
CAMPAIGN MANAGER
05.2021 - 04.2022
Job overview
- Led campaign projects and acted as integrator between cross-functional departments (trade, field force, wholesale, brand etc)
- Performed faster project execution time and faster reach of ideal availability within TMU
- Led team of +10
- Established modern data visualization and analytical tools (SQL, Tableau etc)
British American Tobacco
B2B LOYALTY MANAGER
01.2020 - 05.2021
Job overview
- Overhauled loyalty program resulting in 20% saving while keeping SoV steady
- Changed rental program to pay for performance
- Conducted market research to identify new opportunities and target markets.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
British American Tobacco
AREA SALES MANAGER
09.2018 - 01.2020
Job overview
- Increased sales volume by 15% via developing new smart dashboards for tracking and gap analysis
- Developed APAC object handling
- Managed team of 12 (sales representatives, trade marketing representatives and supervisor)
- Executed proven strategies to hit sales quota and help company achieve goals.
- Established strong relationships with major accounts and key decision-makers to increase sales in designated territories.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
Neak Valve
GENERAL MANAGER
09.2016 - 09.2018
Job overview
- Set up company from ground up (location, modifications, machinery, people, systems etc) in less than 1 year +$10m projects in 1st year of operation
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
Industrial Tools International FZCo
COMMERCIAL MANAGER
07.2012 - 09.2016
Job overview
- 10% increase in net profit by restructuring cash flow and leveraging creditors’ capital
- Penetration to new markets with + $30m contract value
- Built relationships with clients to establish new contracts.
- Managed and analyzed budgets, P&L, balance sheets and sales reports.
- Negotiated contracts and product prices by collaborating with vendors and developers.
- Conducted market research and analysis to create detailed business plans on commercial opportunities, business development and expansion.
Education
Heriot-Watt UniversityDubai
Master’s from Dubai
2010
University Overview
University of WollongongDubai
Bachelor’s from Finance & Management
2006
University Overview
Skills
- Pricing Strategies
- Critical Thinking
- Budget Administration
- Trade LifeCycle
- Consumer Behavior
- Value Proposition
- P&L Analysis
- Product Management
- Data Analysis
- Communication and Engagement Techniques
- Google AdWords
- Brand Development
Accomplishments
Accomplishments
- Supervised team of +20 staff members.
- Achieved +20% faster go-to-market by introducing SQL for forecast and tracking tasks.
- Collaborated with team of 4 in the development of Tableau smart dashboards.
Certification
- Google Data Analytics - [2023]
- Omni Channel Retail Strategy, Wharton University of Pennsylvania - [2023]
Timeline
BUSINESS LINE MANAGER
Dorsa Lifestyle
05.2022 - 07.2023
CAMPAIGN MANAGER
British American Tobacco
05.2021 - 04.2022
B2B LOYALTY MANAGER
British American Tobacco
01.2020 - 05.2021
AREA SALES MANAGER
British American Tobacco
09.2018 - 01.2020
GENERAL MANAGER
Neak Valve
09.2016 - 09.2018
COMMERCIAL MANAGER
Industrial Tools International FZCo
07.2012 - 09.2016
Heriot-Watt University
Master’s from Dubai
University of Wollongong
Bachelor’s from Finance & Management
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