Gurpreet Mann
Summary
Staff-level Product Designer with 7+ years of experience designing fintech platforms, trading-adjacent workflows, and data-dense financial dashboards. Currently leading design for U.S. Bank’s investing, rewards, and subscription experiences, focused on real-time data visualization and high-clarity decision-making for millions of users. Proven in end-to-end product ownership, close collaboration with product and engineering, and delivering measurable impact in regulated environments.
Overview
8
8
years of professional experience
Work History
Senior / Lead Product Designer – Fintech & Investing Platforms
U.S. Bank
06.2022 - Current
- Lead end-to-end product design for high-density financial dashboards supporting investing, rewards, and subscription management across web and mobile platforms used by millions of customers.
- Designed complex data-visualization and interaction patterns enabling users to analyze account activity, track portfolio performance, and make informed financial decisions across trading-adjacent workflows.
- Owned UX strategy from discovery through launch in close partnership with Product and Engineering, balancing user needs with regulatory and technical constraints.
- Unified fragmented financial workflows into insight-driven experiences, increasing feature adoption by ~20% and reducing customer support volume by ~20%.
- Supported product-led growth initiatives by improving onboarding flows, feature discovery, and engagement loops.
- Extended the design system to ensure accessibility, visual consistency, and scalability across multiple product areas.
- Led design reviews and mentored mid-level designers.
Senior UX Designer – Enterprise Platforms (ServiceNow)
CVS Health
06.2020 - 06.2022
- Led UX strategy and design for ColleagueZone, an internal platform serving 300,000+ employees across HR, IT, and operations.
- Designed workflow-driven dashboards, record-producer flows, and complex service management experiences on the ServiceNow platform.
- Partnered with product owners and engineers to deliver scalable, upgrade-safe solutions using out-of-the-box ServiceNow components.
- Facilitated stakeholder workshops and design sprints to align business, technical, and operational teams.
- Contributed to enterprise design system standards for interaction patterns, accessibility, and information architecture.
Sole Product Designer – Enterprise SaaS (ServiceNow)
The Anti
05.2019 - 06.2020
- Owned UX and UI for multiple ServiceNow-based enterprise platforms from discovery through launch.
- Designed complex operational tools supporting approvals, workflow automation, and internal knowledge systems.
- Built foundational design systems and component libraries in products with no prior UX standards.
- Partnered closely with founders, product managers, and engineers to define product scope in ambiguous environments.
- Reduced support volume by ~30% and improved task completion time by ~40%.
UI/UX Designer – Digital Agency
Dig8al Creative
04.2018 - 05.2019
- Led UX/UI design for client websites and digital products across e-commerce and service-based businesses.
- Redesigned EssexTrading.com, driving 50%+ revenue growth and a 20% increase in online following.
- Built conversion-focused visual design systems across multiple client products.
Education
Bachelor of Arts - Mass Media Communications
Arizona State University
Tempe, AZ06-2018
UI/UX Design Certification -
CareerFoundry
01.2019
Skills
- Product strategy & end-to-end ownership
- Trading & investing platform UX
- Dashboard design & high-density interfaces
- Financial data visualization
- Workflow design
- Interaction design & information architecture
- Product-led growth & engagement design
- User research & usability testing
- Design systems & accessibility
- Stakeholder facilitation & design leadership
- Figma, FigJam, prototyping tools, Design system tooling
- ServiceNow (Employee Center, Service Portal, Flow Designer, Record Producers)
- Analytics & experimentation tools (GA, Amplitude or similar)
- New features implementation
Selected Impact Highlights
- Increased adoption of revenue-generating financial features by ~20% at U.S. Bank, driving higher transaction volume and customer lifetime value through redesigned dashboards and trading-adjacent workflows.
- Reduced customer support volume by ~20% by simplifying subscription and rewards management flows, lowering operational costs and improving customer retention.
- Standardized UX patterns across enterprise platforms serving 300,000+ internal users at CVS Health, improving efficiency and reducing development and maintenance overhead.
- Delivered multiple ServiceNow portals under aggressive timelines while maintaining platform upgrade safety and long-term system scalability.
Timeline
Senior / Lead Product Designer – Fintech & Investing Platforms
U.S. Bank
06.2022 - Current
Senior UX Designer – Enterprise Platforms (ServiceNow)
CVS Health
06.2020 - 06.2022
Sole Product Designer – Enterprise SaaS (ServiceNow)
The Anti
05.2019 - 06.2020
UI/UX Designer – Digital Agency
Dig8al Creative
04.2018 - 05.2019
Bachelor of Arts - Mass Media Communications
Arizona State University
UI/UX Design Certification -
CareerFoundry