Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
BusinessDevelopmentManager
Gundeep Kaur

Gundeep Kaur

Mississauga,ON

Summary

Dynamic Business Development Manager with Flipkart, driving a 40% revenue increase and expanding market presence. Expert in account management and strategic planning, fostering strong client relationships and enhancing operational efficiency. Proven leader in performance marketing and digital merchandising, consistently achieving ambitious growth targets while optimizing team performance.


Open work permit valid until 2027.

Overview

10
10
years of professional experience

Work History

Business Development Manager

Flipkart (Walmart Group)
05.2023 - 04.2025
  • Strategic Growth Leadership: Strategically drove business growth, achieving a 40% revenue increase, and expanding market presence into 8 new regions.
  • Account management: scouting, onboarding, and growing key accounts for warehousing through market research, networking, and lead generation strategies includes cold calling. Key categories: Lifestyle, Electronics, and FMCG.
  • Fostered strong client relationships, leading to a 100% increase in client retention.
  • Spearheaded cross-functional initiatives that streamlined sales processes and improved operational efficiency, resulting in a reduced sales cycle time.
  • Utilized sales data analysis and market trend assessments to forecast sales and establish realistic targets, consistently achieving or exceeding goals.
  • Developed and presented comprehensive performance reports to senior management, highlighting key metrics, and strategic recommendations.
  • Recognized for an innovative approach to supply chain risk management, resulting in enhanced resilience, and operational continuity.

Account Manager

Flipkart (Walmart Group)
02.2019 - 05.2023
  • Strategic Category Expansion: Drove a 1 2% year-over-year growth in the Televisions category, propelling it to a substantial 500 million CAD business.
  • Account Management: Scouting, onboarding, and growing key accounts for the category through Joint Business Plans (JBPs). Key brands include Samsung, LG, Sony, and OnePlus.
  • Client Growth & Success: Engaged with large vendors to develop and execute strategic account plans, fostering business expansion on Flipkart.
  • Targeted Customer Visit Planning: Executed month-on-month Customer Visit Planning across channels—Search, Merchandising, Recommendation, Performance Marketing, CRM, and SEO—to achieve Gross Merchandise Value (GMV) targets.
  • Performance Ad Sales & Campaign Management: Led business development and revenue generation through ad sales - 30 million CAD (growing 40% year-over-year) by planning brand strategy through on- and off-platform display and search ads.
  • Digital Merchandising & CRM: Devised a comprehensive communication strategy through merchandising & CRM, significantly increasing awareness and effectively communicating the customer value proposition to target audiences, and aiding in customer discovery.
  • Performance Marketing : Program-managed SEM, RT, SEO, and affiliate marketing through target audience definition, customer value proposition, design of creatives to improve CTR, and curation of relevant landing pages to improve RoAS.
  • Growth Initiatives: Proactively forecasting seasonal trends to capture demand, and systematically improve market share. Defined and executed a robust customer acquisition strategy, driving accelerated growth for the category.
  • Strategic Growth Leadership: Orchestrated a robust 22% YoY expansion of the 150 Mn CAD platform, implementing strategic measures in Pricing, Product, and Digital Merchandising.
  • Performance Evaluation and Optimization: Conducted weekly sync-ups with partners to assess performance, and implement strategic corrections for continuous improvement.

Team Lead - Global Account Management

Sopra Steria Ltd
04.2017 - 09.2017
  • HR Operations and account management for UK Officials.
  • Led Learning & Development, designing and delivering comprehensive training programs while managing the LMS.
  • Streamlined key HR operations, including SOP, performance, payroll, and resourcing processes.
  • Managed employee data, generated reports, and coordinated appointments, benefits, and exit processes.
  • Ensured timely reporting and SLA adherence, allocating work and conducting quality audits for the team.

Senior Executive - Business Development and Account Management

AON Hewitt Services India Private Ltd.
02.2015 - 04.2017
  • Led successful client account implementation and stabilization, managing projects from requirements to deployment.
  • Executed comprehensive website and tool release testing, ensuring functionality and quality.
  • Provided essential client support and training, enhancing system understanding and adoption.
  • Authored critical project documentation (SOWs, PIDs, requirements) for efficient configuration and change management.

Education

Bachelor of commerce (Honors) - Business & Marketing

Delhi University

Skills

  • Account management
  • Digital merchandising
  • Business development
  • Funnel optimization
  • Product development
  • Team leadership
  • Performance marketing
  • Pricing strategy
  • Promotion planning
  • P&L oversight
  • Strategic planning
  • Market research and analysis
  • Microsoft Office proficiency
  • Business development and planning
  • Customer service
  • Negotiations
  • Sales and marketing
  • Decision-making
  • Lead generation

Accomplishments

  • Awarded Mission Impossible award for successfully managing Flipkart big season sales, achieving 125% target on top line.
  • Awarded Spot Bonus for successfully managing entire Festive Sales, achieving 4X growth in GMV.
  • Awarded Value Champion, Customer Obsession and Start up ethos award for client and accounts management.

Timeline

Business Development Manager

Flipkart (Walmart Group)
05.2023 - 04.2025

Account Manager

Flipkart (Walmart Group)
02.2019 - 05.2023

Team Lead - Global Account Management

Sopra Steria Ltd
04.2017 - 09.2017

Senior Executive - Business Development and Account Management

AON Hewitt Services India Private Ltd.
02.2015 - 04.2017

Bachelor of commerce (Honors) - Business & Marketing

Delhi University

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