Summary
Overview
Work History
Education
Skills
References
Certification
References
Timeline
Generic

GODWIN UZOWURU

Lethbridge,Canada

Summary

Dynamic Business Development Executive with a proven track record at Artrageous Advertising, consistently surpassing sales targets through strategic prospecting and client engagement. Expert in digital marketing and account management, I leverage data analysis to optimize ROI and foster long-term relationships, driving significant revenue growth and enhancing client satisfaction.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Business Development Executive

Artrageous Advertising
04.2024 - Current
  • Consistently exceeded sales targets by leveraging strategic prospecting to identify, engage, and convert high-value clients.
  • Managed and grew a diverse portfolio of accounts, implementing strong account management strategies to ensure long-term client satisfaction and repeat business.
  • Specialized in selling a full suite of advertising solutions, including websites, SEO, online advertising, and traditional media, with a focus on maximizing ROI for clients.
  • Developed outside-the-box approaches to prospecting, using creative strategies to engage new clients and generate leads.
  • Helped businesses optimize their ROAS (Return on Ad Spend) by tailoring advertising solutions that aligned with their brand goals and budget.
  • Partnered with the creative team to shape branding, logo designs, TV commercials, and marketing campaigns that delivered impactful results.
  • Provided business consulting to clients, advising on branding, messaging, and customer engagement strategies to enhance market presence.
  • Tracked sales performance, analyzed client success metrics, and continuously identified opportunities for revenue growth.
  • Represented the company at networking events and industry conferences, building strong relationships and expanding the client base.

Digital Marketing Program Manager

Best Buy Canada
03.2022 - 02.2024
  • Led cross-functional projects supporting national marketing campaigns, ensuring smooth coordination between product, creative, and engineering teams.
  • Oversaw the deployment of digital assets, landing pages, and microsites aligned with seasonal promotions and product launches.
  • Worked closely with SEO specialists and UX designers to enhance site performance, reduce load times, and improve conversion rates.
  • Managed timelines, scope, and deliverables for marketing technology initiatives, including CRM updates and campaign tracking tools.
  • Provided post-campaign analysis to stakeholders, highlighting engagement metrics and performance insights to inform future campaigns.

eCommerce CRM Coordinator (Contract)

Universal Music Group
10.2022 - 09.2023
  • Built and executed high-impact email and SMS campaigns to support artist merchandise drops, fan experiences, and eCommerce initiatives.
  • Wrote compelling marketing copy for CRM journeys including welcome series, cart abandonment flows, and product launches, driving audience engagement and repeat sales.
  • Collaborated with the Audience Development and Creative teams to maintain brand voice consistency across all touchpoints including email, ads, and landing pages.
  • Used CRM tools to segment fan bases and personalize communications based on behavior, preferences, and campaign goals.
  • Monitored campaign KPIs (open rates, CTR, revenue) and delivered insights to improve future campaign effectiveness and segmentation logic.
  • Contributed to marketing strategy brainstorms using fan insights and campaign performance data to enhance loyalty and retention.
  • Ensured eCommerce promotions were accurately and creatively reflected across email, social, and artist store pages.

Finance Manager

Bridge City Chrysler
06.2017 - 03.2022
  • Exceeded monthly sales quotas by building strong customer relationships and tailoring financing solutions that met individual and business needs.
  • Led customer prospecting efforts, using targeted outreach and referrals to bring in high-value clients and increase dealership revenue.
  • Provided expert guidance on credit applications, leasing, warranties, insurance, and financing options, ensuring customers made informed decisions.
  • Negotiated deals with financial institutions to secure the best loan rates and maximize approvals, boosting dealership profitability.
  • Created a seamless customer experience by managing the end-to-end sales process, from financing approval to vehicle delivery.
  • Built and maintained strong partnerships with banks, manufacturer finance centers, and third-party vendors to ensure smooth transactions.
  • Resolved customer concerns quickly and professionally, ensuring high satisfaction and retention.

Client Marketing Advisor – Finance

BMO Bank of Montreal
09.2015 - 06.2017
  • Leveraged deep client insights to align financial solutions with customer lifecycle marketing.
  • Collaborated with branch leadership on hyper-local marketing campaigns and customer engagement strategies.
  • Conducted segmentation analysis to identify cross-sell and upsell opportunities based on customer profiles.
  • Helped design marketing messaging for mortgage and lending products to improve uptake.
  • Regularly exceeded sales and product penetration targets through trust-based consultative engagement.

Commercial Marketing Associate (B2B Focus)

BMO Bank of Montreal
03.2011 - 09.2015
  • Supported B2B sales enablement through client-focused presentations and marketing proposal kits.
  • Conducted competitive benchmarking and market analysis for use in prospecting campaigns.
  • Helped align commercial banking offerings with industry-specific messaging for professional segments.
  • Built marketing collateral for bankers and relationship managers, improving lead conversion.
  • Played a key role in recommending internal communications strategies to improve commercial service uptake.

Education

BBA - Human Resources & Int'l Relations

University of Lethbridge
Lethbridge, AB
01.2017

Diploma - Social Work

Grande Prairie Regional College
Grande Prairie, AB
01.2011

Skills

  • Sales strategy
  • Client engagement
  • Account management
  • Digital marketing
  • Lead generation
  • SEO optimization
  • CRM management
  • Market analysis
  • Data analysis
  • Networking skills
  • Prospect targeting
  • Training and mentoring
  • Sales expertise
  • Product demonstrations
  • Lead pipeline development
  • Forecasting and planning

References

Available upon request

Certification

Motivalogic Academy (2022) – Certification in Cloud Computing & DevOps Tech

Institute for Learning (IFL Toronto) (2015) – Certification in Commercial & Personal Financial Sales Training

References

References available upon request.

Timeline

Business Development Executive

Artrageous Advertising
04.2024 - Current

eCommerce CRM Coordinator (Contract)

Universal Music Group
10.2022 - 09.2023

Digital Marketing Program Manager

Best Buy Canada
03.2022 - 02.2024

Finance Manager

Bridge City Chrysler
06.2017 - 03.2022

Client Marketing Advisor – Finance

BMO Bank of Montreal
09.2015 - 06.2017

Commercial Marketing Associate (B2B Focus)

BMO Bank of Montreal
03.2011 - 09.2015

BBA - Human Resources & Int'l Relations

University of Lethbridge

Diploma - Social Work

Grande Prairie Regional College
GODWIN UZOWURU