Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Gisella  RAMOS ORVIETO

Gisella RAMOS ORVIETO

Guayaquil,,Ecuador

Summary

Hardworking and driven sales management professional equipped to revitalize sales operations and align procedures to maximize profits and client acquisition. Successful at improving sales procedures to streamline and strengthen processes. Multifaceted leader with analytical and diligent approach to building and leading strong teams.

Overview

23
23
years of professional experience
1
1
Certification

Work History

Sales Manager

Buen Hogar
02.2022 - 08.2023
  • Responsible for sales in the 4 stores in Guayaquil and 2 stores in Quito
  • Visual Merchandising, store layout and store front
  • Shopping and Implementation of new categories and commercial structure
  • Marketing Management and networks of the different categories and brands
  • Brand Development-Purchasing
  • Supervision of merchandise distribution for adequate supply in line stores
  • Advice on local and imported purchases: purchase and negotiation of the best prices and promotions with suppliers
  • WEB page management

MANAGER/ Norfac S

D Mujeres Beauty Market – Macronegocios s.a
09.2018 - 01.2020
  • Responsible for the Management and Management of the Managers of 22 stores nationwide
  • Selection of sales personnel and PDV supervisors
  • Control of sales growth and supervision of monthly store budgets
  • Opening and implementation of new stores nationwide
  • Visual Merchandising, store layout, and storefront
  • Management of the layout of new stores and renewal format of old stores
  • Implementation of visual merchandising in POS at the national level
  • Training of Sales personnel Responsible for monitoring trademarketing and promoters in POS
  • Local purchases: purchasing and negotiating the best prices and promotions with suppliers
  • Distribution and Monitoring of merchandise distribution for adequate supply in stores
  • Supervision of the Maintenance department

Purchasing coordinator

PYCCA
01.2013 - 05.2018
  • Purchases, control and supervision of sales growth in the different lines of my responsibility: Groceries (mass consumption), Bathroom, Kitchen, Bazaar, Glassware, School and Office, Leather goods, Bathroom textiles, kitchen and table textiles
  • Purchase planning; product promotion and development
  • Cost analysis and negotiation of the best prices
  • Continuous investigation of alternative sources of product supply to guarantee more competitive prices
  • Supervision of warehouses, review of display formats of my assigned lines
  • Knowledge of representatives and product distributions at the local and national level
  • Management and management of sales staff in stores
  • Responsible for Visual Merchandising of the product and image of the Store
  • Training for Sales personnel

Sub - Division Manager

PYCCA
01.2011 - 01.2013
  • Responsible for the Management and Management of Store Managers
  • Selection of sales personnel and managers for warehouses
  • Control and supervision of monthly budgets
  • Monitoring sales growth
  • Responsible for Visual merchandising

Product Manager

PYCCA
01.2008 - 01.2010
  • Responsible for the Furniture, Clothing, Electrical, Lighting, Outdoor, Toys, Christmas, Fashion and Jewelry Lines
  • Warehouse sales analysis and competition analysis
  • Attention from Local Suppliers
  • Product training for Sales staff
  • Supervision of warehouses in Guayaquil, Quito, Cuenca, review of featured product displays and promotions.

Sub - Merchandising Manager

PYCCA
01.2003 - 01.2010
  • Control of Merchandising personnel for all warehouses
  • Store layout management
  • Opening and implementation of new stores

Warehouse Manager

PYCCA
01.2001 - 01.2007
  • Warehouse Supervision, product control and personnel and Sales management

Education

Certificate - Marketing Management

Vicente Rocafuerte
Guayaquil, Ecuador
04.2012

Technician Degree - International Food

School of Chefs
Guayaquil, Ecuador
2007

Skills

  • Senior Executive with more than 23 years of experience Extensive experience in the Area of

    Purchasing, Sales, Merchandising, Marketing and Warehouse Management
  • Persistent, Assertive, flexible to changes, proactive, focused on results and with excellent communication skills Ability to work with large work teams
  • Time Management
  • Product Knowledge
  • Sales Process
  • Coaching and Mentoring
  • Market Intelligence
  • Customer Relations

Certification

  • CPSP - Certified Professional Sales Person

Timeline

Sales Manager

Buen Hogar
02.2022 - 08.2023

MANAGER/ Norfac S

D Mujeres Beauty Market – Macronegocios s.a
09.2018 - 01.2020

Purchasing coordinator

PYCCA
01.2013 - 05.2018

Sub - Division Manager

PYCCA
01.2011 - 01.2013

Product Manager

PYCCA
01.2008 - 01.2010

Sub - Merchandising Manager

PYCCA
01.2003 - 01.2010

Warehouse Manager

PYCCA
01.2001 - 01.2007

Certificate - Marketing Management

Vicente Rocafuerte

Technician Degree - International Food

School of Chefs
Gisella RAMOS ORVIETO