GILLIAN EVANS
170 Avenue Road,Toronto, ON
Summary
Innovative, effective and dedicated marketing and sales professional with over 4 years of varied experience. I have been a solopreneur, the right hand in a startup and am currently working in a corporate setting for a large Canadian bank. I set high expectations for performance and integrity and strive for excellence with focus and strong attention to detail. I have a keen ability to identify key goals and work towards them with full commitment, while taking any challenges in stride. This allows me to remain calm and collected in any stressful situation. I practice a balanced approach to solving problems, thinking of new and original ways of approaching situations, but not ignoring well-established solutions to ensure a flexible and pragmatic approach.
I am currently looking for a marketing and sales position in a dynamic, Global, and forward-thinking company.
Overview
6
6
years of professional experience
Work History
Global Corporate Security Operator
Scotiabank
11.2022 - Current
- Monitor, collect and organize real-time and near real-time global information data from various sources, including open media, alarm systems, access control systems, CTV, and internal reports to identify potential risks affecting bank assets.
- Analyze and identify opportunities to mitigate risk by disseminating findings through verbal and written incident and advisory reports. To ensure situational awareness and common operating picture to key stakeholders.
- Oversee physical security operations for over 1,000 branches in Canada and more assets globally across 40+ countries, including the United States, the Pacific Alliance, Europe and Asia-Pacific.
Consultative Sales and Retention Specialist
PearlMD Rejuvenation
01.2020 - 11.2022
- Managed two successful seasonal locations in Muskoka, Canada.
- Utilized client feedback to create bespoke treatment plans and product recommendations. Resulting in a 66% increase in product sales growth.
- Exceeded sales targets by onboarding 30+ new clients through effective client events and sales calls, resulting in 80% year-two retention rate.
- Implemented operational improvements, including a seasonal schedule model leading to 66% increase in sales from opening season.
- Marketed products and treatments on various social media channels to engage potential clients, building credibility and fostering long-term loyalty.
Solopreneur
Champagne Friday
02.2020 - 12.2022
- Determined business plan, mission statement, and vision.
- Designed and created upcycled luxury champagne products, including golf head covers, necklaces, belts, hats, dog collars, and leashes.
- Drove brand growth and achieved remarkable 400% increase in sales within two summer seasons.
- Personally met with suppliers and handcrafted unique, high quality products.
- Managed content creation for Instagram and online website, curating engaging and visually appealing online presence.
- Successfully organized and hosted launch parties, featuring champagne sabering demonstrations that generated brand buzz and interest, while also utilizing strong marketing and sales skills to expand brand presence to three (3) physical store locations.
Real Estate Associate
Hammond International Properties
01.2020 - 01.2021
- Developed and maintained property listings for commercial and industrial clients.
- Wrote marketing collateral for electronic direct marketing to promote listings and drive sales.
- Conducted site visits, appraisals, and valuations, contributing to informed investment decisions.
Administrative Assistant
Praze.ly
01.2018 - 10.2018
- Supported CEO by managing daily administrative tasks.
- Conducted extensive product research and uploaded 1000 new items, enabling AI algorithms to effectively match products with customer personality types. This led to a significant boost in revenue.
- Analyzed data to improve search engine optimization, driving increased website traffic.
- Developed and executed personalized email campaigns to pitch products to potential customers.
Education
Bachelor of Commerce (Hons) -
Toronto Metropolitan University, Ted Rogers School of Management
Toronto, ON01.2022
Become a Social Media Marketer -
LinkedIn Certification
Toronto Metropolitan University01.2022
Culinary Management Diploma -
George Brown College
Toronto, ON01.2017
Skills
- Marketing Strategy and Planning
- Sales and Customer Engagement
- Campaign Development and Management
- Market Research and Analysis
- Digital Marketing and App Promotion
- Team Leadership and Cross-Functional Collaboration
- Communication
- Curiosity
References
References upon request.
Languages
English
British Citizen
Timeline
Global Corporate Security Operator
Scotiabank
11.2022 - Current
Solopreneur
Champagne Friday
02.2020 - 12.2022
Consultative Sales and Retention Specialist
PearlMD Rejuvenation
01.2020 - 11.2022
Real Estate Associate
Hammond International Properties
01.2020 - 01.2021
Administrative Assistant
Praze.ly
01.2018 - 10.2018
Bachelor of Commerce (Hons) -
Toronto Metropolitan University, Ted Rogers School of Management
Become a Social Media Marketer -
LinkedIn Certification
Culinary Management Diploma -
George Brown College
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