Geeta Pathak
Surrey,BC
Summary
Dedicated marketing and HR professional with a history of meeting company goals utilizing consistent and organized practices. Experienced in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Skilled at training employees on exceptional customer service etiquette and sales techniques. Gifted in overseeing all facets of customer-facing and back-end operations. Dynamic relationship-builder with organized nature and sound judgment focused on maximizing team efficiency.
Overview
26
26
years of professional experience
Work History
Store Manager
JV Convenience
07.2022 - 01.2024
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Evaluated employee performance regularly provided constructive feedback coaching opportunities improvement recognition outstanding achievements.
- Collaborated with upper management to develop strategic plans for store growth and expansion.
- Ensured compliance with company policies and local regulations regarding safety standards, licensing requirements, staff conduct in-store procedures.
- Managed all aspects of budgeting for the retail location including labor costs, expenses control, revenue tracking.
Founder Member & HR Manager
Omayur Technologies
01.2015 - 12.2021
- Jointly founded the company to enable tech solutions to environmental issues
- Role includes liaising and collaborating with international patent holders, scientists and preparing for a launch in India.
- Established a successful business by identifying market needs and developing innovative solutions.
- Led the strategic planning process to define business goals and ensure alignment across all departments.
- Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
- Identified business development challenges and customer concerns for proactive resolution.
- Guided team members through periods of change by providing clear communication on expectations and objectives moving forward.
Business Proprietor
Casa Blanca
01.2014 - 01.2018
- Set up and managed a ready-to-wear fashion outlet for women
- Responsible for conceptualizing the look and feel, procuring merchandise from international vendors, managing inventory, sales management, hiring and training sales staff
- Turned from break-even to profits within 2 years.
- Appraised leadership team performance, assessing competencies and providing coaching or constructive feedback as appropriate.
- Improved employee performance by providing regular training, clear communication, and constructive feedback.
- Enhanced brand awareness with targeted advertising campaigns, social media presence, and public relations activities.
- Diversified product offerings to meet changing market demands while maintaining profitability margins.
Joint Proprietor
D’vyne
01.2003 - 12.2013
- Jointly started a fashion boutique
- Responsible for sourcing designs, curating collections, sales strategy, hiring and managing customer service staff
- Doubled sales figures doubled, expanded to a second store.
- Developed a loyal client base by consistently delivering exceptional service and cultivating long-term relationships.
- Analyzed market trends to identify opportunities for expansion and diversification in the industry.
Business Proprietor
Nina’s
01.2000 - 12.2002
- Created a brand for women’s wear and marketed it successfully to open my first boutique
- Responsible for hiring an in-house designer, creative judgement in curating designs and themes, marketing in different cities.
- Improved employee performance by providing regular training, clear communication, and constructive feedback.
- Managed finances effectively by creating budgets, tracking expenses, and optimizing resource allocation.
- Negotiated favorable contracts with vendors, securing advantageous terms for the business''s growth and success.
Marketing Executive
Pan India Paryatan
01.1998 - 01.2000
- Responsible for marketing travel / picnic packages to corporate groups
- Also responsible for managing the package once booked, including travel, food, entertainment and budgets
- Planned and executed events and marketing programs to increase qualified leads.
- Increased brand awareness by developing and implementing innovative marketing campaigns.
- Traveled to promote current programs and drive marketing through trade shows and industry conferences.
Education
Master of Arts - SOCIOLOGY
University of Mumbai, India
BACHELOR OF ARTS - ENGLISH
University of Pune, India
Skills
- Business Management
- Team Building and Leadership
- Sales
- Outstanding communication skills
- Problem-Solving
- Multitasking and Organization
Birth Year
1976
Languages
English
Native or Bilingual
French
Professional Working
Hindi
Native or Bilingual
References
Will be furnished on request
Timeline
Store Manager
JV Convenience
07.2022 - 01.2024
Founder Member & HR Manager
Omayur Technologies
01.2015 - 12.2021
Business Proprietor
Casa Blanca
01.2014 - 01.2018
Joint Proprietor
D’vyne
01.2003 - 12.2013
Business Proprietor
Nina’s
01.2000 - 12.2002
Marketing Executive
Pan India Paryatan
01.1998 - 01.2000
Master of Arts - SOCIOLOGY
University of Mumbai, India
BACHELOR OF ARTS - ENGLISH
University of Pune, India
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