Gary Hernandez
Odessa,ON
Summary
Well-versed in building positive relationships with customers and other stakeholders. Strong requirements gathering, scope development and inventory coordination abilities. Skilled at overseeing complex, high-value technical projects with excellent planning competencies.
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Able to manage larger projects with small teams.
Overview
40
40
years of professional experience
Work History
Director of Product Management
Operative (formerly Pilat, Sintec)
01.2004 - 07.2023
- Responsible for design and enhancement of broadcast sales software including proposals, ratings, post analysis, ad hoc booking, traffic, commercial reconciliation, program change, product catalogue, billing, aligned network support, non-aligned network support, non-airtime sales, electronic booking interface, electronic order interface, pre-emptions, makegoods, digital billing, automated traffic copy application, Salesforce integration, accounting system interface, accounts receivable interface and more
- Worked with clients from 5 continents
- Responsible for leading teams and managing personnel including mentoring and assessment
- Assisted in pre-sales projects including business reviews and demos
- Worked closely with developers to support new designs and troubleshoot problems
- Worked with Quality Assurance Personnel to enhance client demo procedures and design understanding
- Worked closely with clients to ensure customer satisfaction and acceptance of solutions
President
LightStandard Systems Inc
05.2000 - 01.2004
- Consulted with Ad2Media to develop a direct broadcaster to agency application for negotiating sales. The system eventually went to pilot phase
- Consulted with VCI to build a complementary sales system for their traffic system.
- Joined Pilat Media as a consultant to enhance Pilat's sales system to support Canadian broadcasters
President
Rep-Pak Media Systems
07.1986 - 01.2000
- Hiring, training and management of personnel
- Design and optimization of the company's linear tv sales proposal system
- Directed upgrade from 3G technology to the first client server television application anywhere
- Responsible for selling the application. Acquired Canwest Global, Western Broadcast Sales, CTV (now Bell Media), CHUM Ltd., Airtime Television Sales (Rep for US stations nd Independents) and KVOS and some specialty cable networks.
- Trained users in the use of the application
- Supported the application
- Optimized the application for performance using unconventional design techniques
- Negotiated with traffic system companies to integrate the sales application with traffic systems (VCI and JDS)
Vice President
Aasha Computer Services
05.1983 - 05.1987
- Installation of Wang Personal Computers including personalized customizations. Aasha was a Wang PC dealer.
- Training ,clients on use of personal computers and applications including word processing and spreadsheets
- Assisted in client demos
- Hired and managed employees to maximize productivity while training staff on best practices and protocols
- Created technical solutions including adding non-Wang printers to Wang PCs to make Aasha the largest Wang PC dealer in Canada
Education
Honours Bachelor of Mathematics - Computer Science
University of Waterloo
Waterloo, ON04.1973
Skills
- Business Analysis
- Management of Staff
- Customer Service
- Application Design
- Customer Presentations
- Functional Design Documentation
Accomplishments
- While working for Aasha Computer Services I was the only person in the dealer network to receive a technical award
- While working at Rep-Pak Media Systems captured the market for linear sales proposal systems for all English Canadian broadcasters and never lost an account to a competitor.
- Rep-Pak was sold in 1998 but the application continues to be used in the Canadian marketplace even though it has received very limited enhancement since I left.
- Consistently received above average or exceptional assessment ratings while working at Operative. I was given a special award for helping Fox US to go live with OnAir after Disney took over Fox's existing applications.
Timeline
Director of Product Management
Operative (formerly Pilat, Sintec)
01.2004 - 07.2023
President
LightStandard Systems Inc
05.2000 - 01.2004
President
Rep-Pak Media Systems
07.1986 - 01.2000
Vice President
Aasha Computer Services
05.1983 - 05.1987
Honours Bachelor of Mathematics - Computer Science
University of Waterloo
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