Gaby Kam
Intermediate Graphic Designer
Vancouver,British Columbia
Summary
Dynamic Intermediate Digital Graphic Designer with a proven track record at Pinnacle International Hospitality, enhancing user engagement through optimized visuals and innovative design strategies. Proficient in Adobe Creative Suite and project management, I excel in delivering compelling graphics while fostering strong client relationships and meeting tight deadlines.
Known for crafting compelling marketing materials that effectively capture brand essence, offering 10 years of field experience. Demonstrated expertise in Adobe Creative Suite and visual storytelling.
Overview
13
13
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Marketing Graphic Designer
Pinnacle International Hospitality
07.2023 - 11.2024
- Designed digital and print assets for 3 hotels and 4 restaurants, supporting campaigns across email, web, and social media
- Created responsive graphics that improved site engagement and reduced load time
- Continuously researched industry trends and incorporated contemporary design elements in marketing materials, keeping the brand current and engaging for audiences.
- Creating assets for email marketing, web, event collateral, and social media.
- Streamlined design processes by implementing efficient tools and software to save time on project completion.
Graphic Designer and Marketing Coordinator
Btrust Inc.
08.2021 - 09.2022
- Developed creative design for sales marketing materials, flyers, brochures, posters, and signs for 3 supermarket stores.
- Coordinated with external partners, vendors, partnerships, and suppliers to verify all quality and accuracy of printed materials. Managed around 5 customer calls per day.
- Manage projects and create marketing campaign with Sick Kids with marketing strategy Corporate Social Responsibility to enhance branding.
- Updated company website, Used Mail-chimp for direct marketing and Shopify for online shopping.
- Worked with shop managers to gather and define requirements, manage store decoration, and staff training for marketing campaigns.
- Prepare documents, and schedule tasks in Asana for project management.
Senior Digital Designer
Vector Group International Ltd
04.2016 - 05.2019
- Managed multiple projects simultaneously while adhering to strict deadlines, showcasing strong organizational skills and time management abilities.
- Mainly focused on developing website design for Japan National Tourism Organization and ensuring client requirements were always fully met and reached KPI.
- Collaborated with marketing, PR, and social media teams to design graphics, and logos, produced and edited short videos, and motion graphics for social media.
- Trained and coordinated new employees and communicated with managers to ensure that everything was in compliance with company's high standards.
- Mentored and instructed junior designers, photographers, and videographers, vendors.
Creative Designer
Hong Kong Design Centre
04.2015 - 03.2016
- Created multi-media design solutions for print, signage, and brochures for Business of Design Week (BODW), DFA Awards; and Knowledge of Design Week (KODW).
- Photo, video shooting, and editing in Asia’s premier annual event, Over 30 Sessions Simulcast Online and 80 speakers.
- Cultivated professional working relationships with third parties such as programmers, and printing companies.
- Managed a large volume of projects/events and met all deadlines through exceptional organizational and time management skills.
Graphic Designer
JCDecaux
05.2012 - 04.2015
- Developed concepts and design mock-ups for more than 30 global clients, including FMCG products, luxury brands, and financial bank clients.
- Utilized well-honed skills in Adobe Photoshop / AI to generate 3D mockups of creative ideas for Powerpoint presentations given by the sales team to more than 500 business clients and 100-person companies.
- Determined size and arrangement of illustrative material and developed graphics, short videos, and animated videos by using Premiere, After Effects, Ps, and AI.
- Coordinated with external vendors such as programmers, and photographers to verify the quality and accuracy of digital / printed materials
Education
Bachelor of Arts - Marketing And Public Relations
The Hong Kong Polytechnic University
Hong Kong 09.2013 - 09.2017
Higher Diploma - Digital Animation And Creative Media
The Chinese University of Hong Kong
Hong Kong 09.2006 - 09.2008
Skills
Design Tools: Photoshop, Illustrator, InDesign, Figma, After Effects, Premiere Pro
Timeline
Marketing Graphic Designer
Pinnacle International Hospitality
07.2023 - 11.2024
Graphic Designer and Marketing Coordinator
Btrust Inc.
08.2021 - 09.2022
Senior Digital Designer
Vector Group International Ltd
04.2016 - 05.2019
Creative Designer
Hong Kong Design Centre
04.2015 - 03.2016
Bachelor of Arts - Marketing And Public Relations
The Hong Kong Polytechnic University
09.2013 - 09.2017
Graphic Designer
JCDecaux
05.2012 - 04.2015
Higher Diploma - Digital Animation And Creative Media
The Chinese University of Hong Kong
09.2006 - 09.2008
Languages
English
Very Good
Chinese (Cantonese and Mandarin)
Advanced
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